Madison Metropolitan School District’s Post

And now for our #2 most read article of 2023—"What is the Role of a School Public Relations Professional?" by National School Public Relations Association (NSPRA) past president Lesley Bruinton, APR. "Effective school communication involves so much more than a stand-alone hashtag or social media post. These things cannot yield improved results by themselves; the work has to be more strategic than that. Successful school communicators integrate their work into the district’s overall strategy, complementing major goals the same way instruction does." Read more here: https://lnkd.in/giHKStKD

🌟 Shining a spotlight on one of our own! 🌟 Kim's dedication to professionalism and excellence in PR is truly inspiring. As we celebrate APR Month, it's a perfect time to highlight the value of this prestigious accreditation and encourage fellow PR pros to explore this rewarding journey. 💼✨ Considering pursuing your APR? Check out the article below for more information!

APRil is also APR Month - Accreditation in Public Relations. PRSA has put together a special page of information about the APR. Take a look to learn more about how and why to earn the title! https://lnkd.in/eFmftCsm

Looking for some tips on how to better incorporate DEI into your communications? 😉 From looking through an inclusive lens, strengthening your collaborations, leveraging key research, and being open to improvements. Dive deep into these tips provided by the Public Relations Society of America (PRSA) here: https://bit.ly/3tWQkyk

This post isn't about me being awesome for completing the course, though I am proud I found the time 😅 Instead, I want to share the "Fundamentals of Media Measurement" course with you, which you can also take. After all, measurement in communications is still hotly debated, and AVE is still found on measurement boards. This course helps you understand how to measure communication effectiveness properly, why metrics like AVE are considered outdated, and how to use modern methods for public relations. It's valuable for anyone working in communications and looking to improve their skills. The tests were challenging, which only adds to the course's value. Thanks for the useful experience and personal stories Muck Rack, Gini Dietrich, Johna Burke, Christopher Penn The link for the course is in the first comment

I'm thrilled to share that I've completed a course in the principles of public relations! This course has given me valuable insights into effective communication, media relations, crisis management, and more. I'm excited to apply these skills to my professional journey and build stronger stakeholder relationships. #publicrelations #communication #professionaldevelopment 

Just finished the course “Public Relations Foundations”

Capability gap in relation to public relations´ strategic issues in Latin America Competencias en Relaciones Públicas en Latam

Just finished the course “Public Relations Mistakes to Avoid” by Madecraft and Andrea Holland! Check it out: https://lnkd.in/dQC9i2n3 #publicrelations.

As we've explored school communications over the years, we've consistently asked the same thing: How can school administrators best support their communications professionals? Look for more answers to this question in our upcoming Spring 2024 issue! https://lnkd.in/gk6z4FSW