modenX’s Post

A couple of years ago, while hosting a podcast RE/CAST, I posed a question to one of my guests about the scarcity of celebrations and recognitions in the research and insights industry, unlike our counterparts in advertising and media (Kudos to ESOMAR trying to do a lot more on this front). The response I received was that in our industry these honors are less about shiny accolades and more about the gritty stories behind them - they showcase teams that have stared down risks to doggedly solve real problems in the market. So in that context, receiving the “Most Influential Business Leaders to Watch” honor marks an exciting milestone for Urooj Insights. We've had the honor of partnering with some incredible brands over the last few months, asking tough questions, and pushing the boundaries of what’s possible in order to drive real change. From using AI to breakthrough solutions, we have fearlessly pushed boundaries on all fronts. Sure, the recognition itself is nice. But it’s truly the celebration of the journey and future possibilities with incredible people who joined and partnered with us that means the most to me. This honor helps set our sights on delivering even more game-changing work in the next chapter ahead. Thank you The CIO World Link to full interview in comments section. #businessstorytelling #uroojinsights #storytellers

Some things are better as a pair (and no, we're not talking about peanut butter and jelly). It's tech and creatives in marketing. Modern tech acquisition looks nothing like it did in the past. And with each company having unique needs and maturation, this story just keeps taking different turns. It's about time marketers take control of how their data modeling process. In this conversation, Audrei Moron (Head of Strategic Partnerships, Ogilvy) and Suruchi Bhargava (CMO, Ciente) discuss all things martech- with talking points on tech selection & acquisition, modular marketing, and AI's role in expanding possibilities. Here's your podcast! https://lnkd.in/gAj7GiiQ . . . #techstacks #martech #creatives #tech #marketing #partnerprograms

Tech and creativity. Such a powerful duo! Thanks Suruchi Bhargava for the great conversation. It is always enlightening to discuss martech strategies that can move the needle on KPIs and bring the results companies need to grow and scale. Thanks for having me! #martech #technology #creativity #Ogilvy #Ciente

Today on the show I talk with Vitaly Gerko about AI in advertising and what's new with Ad Tech. Check out AGL 353: Vitaly Gerko | A Geek Leader Podcast https://lnkd.in/euqG-s_E

In the latest episode of the The Difference Engine podcast we Jonathan Simnett and I explain why we think Google needs a new Category win and why we’re excited about how, after failing to dominate in AI Assistants, Google could be attempting a very smart pivot and going for leadership in a new Category. You’ll also find us talking about the UK Post Office Horizon system scandal and the impact on Category success of the apparent lack of understanding of, even the most basic, technology concepts by the UK’s governing, legal and business establishment. We muse too bout the comings and goings of tech VCs into and out of London and the focus now required to create European tech Category leaders. We also explain how to keep your team with you on the Category journey and how to identify and deal with those that don’t get it. Click the link in the comments to listen to Episode 13 👇 #category #categorydesign #fujitsu #postoffice #postofficehorizon #google #AI #VC #venturecapital #a16z #tech #technology #batteryventures #andreesonhorowitz #aiassistants #strategy #horizon #innovation #civilservice #whitehall #government #technology #systemsintegration #publicsector #podcast

This quote!!: "Sometimes, transformation is as simple as understanding the technology disruptions that are going to occur, and anticipating how you can ride that curve.” If you think your industry is undergoing change, listen to this. Vince Pizzica joined me on the podcast to talk about change in the media industry. Vince lead Corporate Development & Strategy at Technicolor through extraordinary industry change. From the early digitization of film, through the streaming era, the actors strike and the impact of AI on "talent", this is one hell of a ride, and well worth the listen. https://lnkd.in/gN8MGqGP #startup #employeeengagement #hrtech #media #transformation

During my days spearheading initiatives at Firebrand Group, I saw firsthand the transformative power of integrating emerging technologies with human-centric marketing strategies. It’s a philosophy that resonates deeply with today’s guest on the FUTUREPROOF. Podcast. 🎙️ Meet Tamara Alesi, the dynamic CEO of Mediaplus Group NA. Tamara, a vanguard in the media industry, brings a wealth of knowledge from steering high-impact campaigns for giants like Apple and L'Oréal. Her dedication to fostering creativity amidst a data-driven world mirrors the ethos we championed at Firebrand, making this conversation a must-hear for every marketing professional. 𝑪𝒓𝒆𝒂𝒕𝒊𝒗𝒊𝒕𝒚 𝑴𝒆𝒆𝒕𝒔 𝑨𝑰: Learn how Mediaplus is pioneering AI integration without stifling creativity. 𝑳𝒆𝒂𝒅𝒆𝒓𝒔𝒉𝒊𝒑 𝒊𝒏 𝑨𝒄𝒕𝒊𝒐𝒏: : Tamara’s approach to promoting diversity and driving innovation offers a playbook for modern leadership. 𝑩𝒂𝒍𝒂𝒏𝒄𝒊𝒏𝒈 𝑨𝒄𝒕𝒔: Discover how blending data with creative intuition can lead to groundbreaking campaigns. Curious how you can leverage AI without losing the human touch in your campaigns? Drop your thoughts or questions below, and let’s dive into the nuances of future-ready marketing strategies! 🔗 https://lnkd.in/d5zw_NgN #marketing #leadership #creativity #AI #Futureproof #Mediaplus

In the latest episode of the The Difference Engine podcast we Paul Maher and Jonathan Simnett explain why we think Google needs a new Category win and why we’re excited about how, after failing to dominate in AI Assistants, Google could be attempting a very smart pivot and going for leadership in a new Category. You’ll also find us talking about the UK Post Office Horizon system scandal and the impact on Category success of the apparent lack of understanding of, even the most basic, technology concepts by the UK’s governing, legal and business establishment. We muse too bout the comings and goings of tech VCs into and out of London and the focus now required to create European tech Category leaders. We also explain how to keep your team with you on the Category journey and how to identify and deal with those that don’t get it. Click the link in the comments to listen to Episode 13 👇 #category #categorydesign #fujitsu #postoffice #postofficehorizon #google #AI #VC #venturecapital #a16z #tech #technology #batteryventures #andreesonhorowitz #aiassistants #strategy #horizon #innovation #civilservice #whitehall #government #technology #systemsintegration #publicsector #podcast

What is the future of the CMO role? In our latest episode of Contrary to Popular Opinion, fractional CMO/CGO Juhi Pikale, joins Todd and I to share her perspective on how to: • Integrate brand strategy with performance • Market effectively to Gen Z audiences • Leverage AI in your campaigns • Balance cost vs. quality, and much more You don't want to miss this episode! 🎧 Listen now: #MarketingStrategy #PerformanceMarketing #AgencyRelationships #MarketingROI https://lnkd.in/g-egq4_e

Tired of the nerd stereotype? So are we! In this episode, Real Tech Real Talk is joined by Jack Lim, Director of the World Congress on Innovation & Technology to explore the perception of tech leaders and innovators, and challenge the stereotype of them being socially awkward nerds. The discussion touched on the need to humanise and glamorise the tech industry, and highlighted the diverse interests and backgrounds of tech leaders. Jack also addressed the constant pressure and high expectations in the tech industry along with the impact on the well-being of IT professionals. #techleadership #techindustry #innovation #technology #cio #mentalhealth #techculture 🔔 Follow cxpose.tech on: 🔔 YouTube:   youtube.com / @cxposetechchannel   LinkedIn: https://lnkd.in/g5XjYfWW Instagram: https://lnkd.in/gsvJ9Z76 Website: cxpose.tech https://lnkd.in/g8WJsRjM