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ABB Assured Buy Back is a program designed to provide customers with an option to sell back their appliances within a specified period after purchasing new ones. This type of program can offer customers assurance and flexibility when it comes to upgrading their appliances. Here's a breakdown of the key points: Program Structure: Customers are encouraged to buy or subscribe to the ABB Assured Buy Back plan when purchasing new appliances from your partner stores. The plan likely involves a voucher or some form of documentation that ensures the customer's eligibility for the buyback program. Duration: Customers are given a 5-year window during which they can sell their appliances back to ABB. Condition Guarantee: ABB commits to accepting the appliances back, regardless of their condition after the 5-year period. This implies that the appliances will be accepted in any condition, and customers don't need to worry about the wear and tear over time. Pricing Assurance: The program guarantees customers good rates for their appliances, providing them with a financial incentive to participate in the buyback option. Benefits for Customers: Customers benefit from the flexibility to upgrade their appliances without the concern of depreciation or market fluctuations affecting the value of their old appliances. The assurance of good rates, regardless of the condition, adds an extra layer of security for customers. Partnership Model: This program is likely a collaboration between ABB and its partner stores, creating a value-added service for customers and potentially driving more sales for both ABB and the partner stores. Marketing and Communication: Effective communication about the program's benefits and terms is crucial to encourage customers to opt for the ABB Assured Buy Back plan. Clear documentation and marketing materials can help convey these details. . . . #digi2L #smartsellwithdigi2l #selloldappliances #selloldtv #selloldwashingmachine #selloldac #selloldrefrigerator #sellold #sellyouroldappliances #preused #preowned #preloved #sellhomeappliances #selloldtelevision #bestprice #freepickup #topbrand #Easyregistration #loyalcustomers #freepickup

Do you think that people over 55 still prefer shopping for their white goods in person? Our survey may change your mind. 👇 In collaboration with our client NAY a.s. we recently surveyed the market in Slovakia 🇸🇰 . It revealed that 57.5% of people over the age of 55 value two main benefits of shopping for appliances online: 🟢 The possibility of having the old appliance removed. 🟢 The option for installation of the new appliance, even if that means bringing it to the second floor first. Furthermore, over 56% of respondents in this age group are willing to order same-day delivery. A few more noteworthy statistics: - 54.7% of respondents cited transportation costs and time savings as the top benefits of buying white goods from an online store. - Up to 55.4% of respondents from all age groups expressed interest in a service guaranteeing delivery of appliances to the second floor and installation if available in their location. As a reaction to this trend, we will further scale up our services. Together with Nay, we will soon introduce professional delivery of large appliances to more Slovaks. What is your experience with large goods delivery? Do you order them online? And would you appreciate installation services? Let us know in the comments.

Did you know, recent surveys have shown that as many as 67% of UK shoppers buy home appliances online? 👀 What do you think is driving this shift away from the in-store experience? 🤔 We saw a huge uplift in appliance sales last month, with washing machines increasing a whopping 294% between the 1st and 23rd of January, compared to the same period last year! 📈 Not only that, but air fryers were up 40%, vacuum cleaners 108%, and fridge freezers an astonishing 142%, across the same time frame. Could instant Cashback have something to do with the impressive growth of these categories? 😉  We're seeing incredible movement across our site, so make sure you're a part of it! Check out the link in the comments to find out more about selling on OnBuy! 👇 #joinus #ecommerce #retail

In my latest commentary for Ad Age, I provide a few key insights for marketers as they crystallize their upcoming #MemorialDay promotions looking to move big-ticket items like appliances.

Circana’s newest research delves into UK and U.S. shopping habits, spotlighting cross-country variations and trends in consumer electronics and home appliances. With insights from over 5,000 surveyed shoppers, the report unveils dynamic shifts in consumer preferences and the influence of economic factors and living costs on purchasing decisions. 💡 Stay informed with Circana’s latest findings! Access “Shopping Habits and Intent Among UK and US Consumers” on our site today: https://bit.ly/3HjMtOJ #ConsumerInsights #MarketResearch #ShoppingTrends

Latin America Washing Machine Market: Growth Drivers and Predictions The Latin America washing machine market reached an estimated value of USD 6.26 billion in 2023. With a projected compound annual growth rate (CAGR) of 4.8% from 2024 to 2032, the market is expected to hit USD 9.55 billion by 2032. This growth highlights significant opportunities and evolving consumer demand in the region's appliance sector. Read Full Reports: bit.ly/3Vnapsu Some of the key players in the market are LG Electronics, Alliance Laundry Systems LLC, Fisher & Paykel Appliances, Haier, IFB Industries Ltd, LG Electronics and many more. #marketresearchreports #news #informesdeexpertos #ide #growth #washingmachinemarket #washingmachine #opportunity #appliancesandelectronics

🤔 Time to say goodbye to your household appliances? Find out why experts are suggesting it might be the right move in this hilarious article! Don't get stuck with a lemon 🍋 of a dryer like Sara Rathner did! #appliances #modernworld 🏡💸 Click the to read more and make smarter shopping choices! #savvyconsumer #smartshopping 💡🛒 article: https://buff.ly/4bVlN5c

Download at https://hubs.li/Q02RllMv0 Do you know why — and how much — your market is changing? 📈 Geta free category-specific market intelligence report, prepared by our expert analysts, to access OpenBrand-exclusive market insights (previously available only to OpenBrand clients!). Reports are available for categories across CE, Major Appliances, Small Appliances, and IT. OpenBrand covers the entire #consumerdurables market. For data on other categories, connect with us: https://hubs.li/Q02RllBf0 #businessintelligence #marketresearch #mrx #product #retailers #consumerinsights #productmarketing #homeappliances #consumerelectronics

Globally Household appliances Market Size The global household appliances market was valued at USD 600 billion in 2022 and grew at a CAGR of 6% from 2023 to 2032. The market is expected to reach USD 1074.50 billion by 2032. . . #iersolutions #household #appliances #marketresearch #onlinesurvey #onlinemoney #research #business #trend

Understanding Online Reviews: A Guide for Appliance Shoppers https://lnkd.in/e_bDfePa