Motiv Design

Motiv is excited to announce the launch of the nutribullet® Flip, a versatile and portable personal blender that combines high performance with superior insulation in a sleek, cup holder-friendly design. Its standout feature is the innovative flip-top lid, allowing for spill-free drinking directly from the blender base. We are proud to have once again partnered with nutribullet | magic bullet® on the design and development of this groundbreaking product. #productdesign

Motiv is excited to announce the launch of the nutribullet® Flip, a versatile and portable personal blender that combines high performance with superior insulation in a sleek, cup holder-friendly design. Its standout feature is the innovative flip-top lid, allowing for spill-free drinking directly from the blender base. We are proud to have once again partnered with nutribullet | magic bullet® on the design and development of this groundbreaking product. #productdesign

See how creating a Visual Brand Language (VBL) can express your brand's identity and captivate consumers by rising above the visual noise.

Motiv has built our reputation on delivering what our clients’ consumers’ want, even before they know they want it. So what’s the trick?

Motiv talked with Laurence Lee of Simatelex’s about what the leading manufacturer of small household appliances learned from the Covid years.

In today’s fast-paced market, companies face immense pressure to innovate and deliver exceptional products. One strategic approach that many take is outsourcing product innovation, design, and packaging design. Here’s why this can be a game-changer for your business: • Access to Expertise: Partnering with specialized firms provides access to a diverse pool of experts who bring cutting-edge design thinking and industry knowledge to the table. This expertise can lead to more creative and effective solutions that drive your product's success. • Cost Efficiency: Outsourcing can significantly reduce overhead costs associated with maintaining an in-house design team. By leveraging external resources, you can invest in high-quality design without the burden of fixed costs. • Speed to Market: External design firms often have streamlined processes and advanced tools that accelerate the development cycle. This means your product can hit the market faster, giving you a competitive edge. • Fresh Perspectives: External partners bring an unbiased viewpoint, which can be crucial for identifying innovative solutions and avoiding the pitfalls of internal biases. Outsourcing isn’t just a cost-saving measure; it’s a strategic move that can enhance your products market appeal and drive growth. If you’re looking to elevate your product innovation and design strategy, consider partnering with experts who can help you achieve outstanding results. Consider partnering with us. #ProductDesign #Innovation #Outsourcing #PackagingDesign #BusinessGrowth

Motiv talked with Laurence Lee of Simatelex’s about what the leading manufacturer of small household appliances learned from the Covid years.

See how we built on our client’s concept while pushing innovation farther—to create something entirely new and incredibly valuable.

In 2024, going into 2025, U.S. consumer confidence serves as a crucial indicator of market trends and purchasing behaviors. Despite economic fluctuations, the resilience of consumer sentiment reflects not only spending power but also the need for brands to adapt and innovate. In the consumer products industry, confidence can be a double-edged sword. Strong confidence can drive demand for premium, innovative products that offer unique value propositions. However, a decrease in confidence can shift focus toward affordability, sustainability, and practical functionality. Regardless of the situation, the critical lesson is evident: brands must maintain their agility. Comprehending the subtleties of consumer sentiment empowers us to tailor our offerings more effectively, whether through design, packaging, or brand messaging. Going forward, successful brands will not only satisfy the current demands of consumers but will also anticipate their future needs. How is your brand responding to shifts in consumer confidence?

What are the top factors to consider when designing the packaging of a product? Here are the results of our survey. Read more.