Pre-order your I Love Mountains merch thru September 30🎁 bit.ly/47ar7Py Our new I Love Mountains merch was designed by Ellis Gibson (winner of MountainTrue's Kid’s Design Contest) and refined by Calor Creative. Order your merch today! Pre-order options include youth and toddler sizes! Orders are expected to ship in early November.
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Educating organizations to make progress with accessibility and disability inclusion. TEDx, keynote, and pro speaker. Inclusive marketing. #Captioned pusher. Author. Follow the LinkedIn Top Voice and #MerylMots.
Think disability inclusion and accessibility don't help profits? Think again. Sheri Byrne-Haber (disabled) shares a great example from Campbell's. Look at that! I'm promoting the company in a positive light. They didn't pay me to say this. They made their products accessible. Word of mouth, y'all! Now if Campbell's would cut motion or put it in the viewer's control. That page reporting their changes is loaded with motion. Trigger warning! #Accessibility #Inclusion #Profits
Multi-award winning values-based engineering, accessibility, and inclusion leader
Here are the accessibility changes that Campbell's Soup recently made to its soup labels after 50 years with the old labels. 1) Removed drop shadow around Campbell's logo. 2) Increased spacing between letters in Campbell's. 3) Added more three-dimensional feeling to the medallion. 4) Made the trademark logo smaller (emphasizing the more important text). 5) The word "Soup" is no longer a serif typeface. 6) The word condensed was moved (again, to emphasize more important language) 7) A graphic was added. Sales went up. No one was confused, and nobody whined. If you don't give a <bleep> about DEI or disabled people, make things more accessible for improved ROI. You can pretend to be profit-driven. The rest of us don't care; more importantly, we know better. Accessibility. It isn't just for the digital world. #Campbells #CampbellsSoup #ROI #Profit #ReturnOnInvestment #Disability #Accessibility #Design #Retail #Supermarket
Campbell’s | Turner Duckworth
turnerduckworth.com
