75% of customers will abandon a product if it doesn't align with their values. Your success isn't just about what you sell — it's also about what you stand for. To build lasting loyalty, ensure your marketing reflects the values that truly matter to your audience. 🌍 Learn more in this week's episode of Whiteboard Friday with Navah Hopkins, available on the Moz Blog on-demand: https://mz.cm/4dNyGyE #WhiteboardFriday
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B2B Brand Strategy Expert | I help Business Owners and Marketers revamp their brand, marketing, and sales tools to generate and close more business | CEO, Podcaster & Speaker
In today's fast-paced business environment, success isn't about showcasing your capabilities but solving real problems for your clients. In our latest episode, Josh Golden, Quad's Chief Marketing Officer, shares his powerful tips on adopting an "outside-in" approach to marketing and sales, offering critical perspectives on: -Why understanding your true strengths is crucial for effective selling. -How to pivot from internal capabilities to customer-centric solutions. -The importance of aligning your offerings with marketers' actual needs. Key takeaways: -Impressive tech isn't enough; focus on solving real marketer problems. -Simplify your message to amplify your impact. -Adopt an outside-in approach to truly connect with your customers. Are you ready to revolutionize your marketing strategy and win more clients? Learn how to: -Identify and articulate your unique value proposition. -Shift from product-pushing to problem-solving. -Create tailored solutions that resonate with your target audience. Stop showcasing features. Start solving real marketer problems! Check out this episode of How To Sell More and discover how to make customer-centric problem-solving your most powerful tool. --> https://lnkd.in/gnXRP5U9 #CustomerCentric #MarketingStrategy #ProblemSolving
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Season 2 of Social Studies is here. Joining us in the first episode is David Wolfe, CEO of ABLE, who shares insights into the versatile "7 messages" marketing framework. More than just a strategy, this framework is a comprehensive guide impacting all aspects of marketing, from landing pages and billboards to performance marketing and sales decks. In this episode, David and Lucas engage in a detailed discussion about scaling businesses, understanding the core of brand messaging, adapting to evolving consumer behavior, and developing effective customer acquisition strategies. Check out the full episode → https://lnkd.in/ehDuvmUz
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It was such a pleasure to chat about the challenges and opportunities that I’ve experienced over the years. Interesting that you picked the 7 step mesaging platform to highlight in this post. Definitely been part of my marketing religion for many years. Together with some of the smartest people I’ve ever met, we’ve used this to bring many new ideas to life. I’m sure they heard this from me more times than they would like to remember. But it works. #dtcmarketing #marketing
Season 2 of Social Studies is here. Joining us in the first episode is David Wolfe, CEO of ABLE, who shares insights into the versatile "7 messages" marketing framework. More than just a strategy, this framework is a comprehensive guide impacting all aspects of marketing, from landing pages and billboards to performance marketing and sales decks. In this episode, David and Lucas engage in a detailed discussion about scaling businesses, understanding the core of brand messaging, adapting to evolving consumer behavior, and developing effective customer acquisition strategies. Check out the full episode → https://lnkd.in/ehDuvmUz
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Remember, it's not just what you say but how you say it. In a crowded marketplace, standing out is essential. Your company's messaging is the key to differentiating your business and capturing attention. Effective messaging goes beyond merely stating who you are; it's about articulating what benefits you offer to your audience and how you uniquely solve their problems. In this episode of #CatapultYourBusiness, Senior Advisor Nancy Benjamin shares tips on how to make your company stand out. https://hubs.ly/Q02tf3xP0 #Catapult #smallbusiness #marketing
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Expert in Precise and Accurate Direct-to-Device Ad Solutions | Providing Direct Mail Accuracy Digitally To Your Inquiries Is My SuperPower 🎯 | Boosting Enrollment & Yield in Higher Ed. | Podcast Host 🎙
🎙️ Have you caught this week’s episode yet? We’re revisiting an insightful chat with Jay Baer, Business Growth and Customer Experience Researcher (and yes, tequila sommelier 🍹). Jay dives into the essentials of adapting your messaging to truly connect with your audience. Spoiler alert: It’s time to think beyond emails! 📧 Whether you're refining your personas or just need a fresh marketing perspective, this episode is a must-listen. Tune in now and get those creative wheels turning! Sponsored by Ring Digital and Caylor Solutions. #TroySinger #marketingstrategy #highered #personas #messaging
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A customer’s journey is like a dating relationship. It grows when you spend quality time with it. ❤️ Gone are the days of multiple touchpoints; now, it’s all about amplifying the quality of interactions with your customers. 🌟 How can you create more meaningful connections in today’s fast-paced world? Find out more in the latest episode of Marketing with Matt. 👇 🎧 Listen here: https://lnkd.in/gF_JC5_a #relationalmarketing #qualityengagement #customerconnections #marketingstrategy #agencyowners #marketingwithmatt #mattdeseno
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New Episode Alert: Unlocking Empathy in Creative Strategy with Monika Arechavala! In our latest episode, Monika A. dives into the heart of empathy-driven creative strategy. She explores how using personal experiences can serve as a springboard for understanding and addressing diverse consumer needs effectively. Join us as Monika discusses how she considers different perspectives, from her own to those of her family and potential customers, to tailor solutions that truly resonate. How do you think empathy impacts your marketing effectiveness? #Marketing #EmpathyInBusiness #CreativeStrategy
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✨ Bringing brands to life with strategy and visuals | Creative Director at TSA Creative Marketing | 📸 Brand, Corporate & Product Photography | 🎙 Host of The Marketing Mindset | 📍 Pretoria, SA | Let's create magic! 🌟
🚀 New Episode Alert! 🚀 Ever feel like your marketing isn't hitting the mark? 🎯 It’s time to meet your Ideal Customer Avatar! In this episode of The Marketing Mindset, I’m diving deep into how understanding your perfect customer can transform your business and boost sales! 🔥 🎧 Tune in to learn: ✅ What a customer avatar is ✅ How to create one step-by-step ✅ Why knowing your audience is the key to marketing success Don’t miss out on this game-changing strategy! 💡 #CustomerAvatar #MarketingStrategy #BusinessGrowth #DigitalMarketing #TargetAudience #MarketingMindset #EntrepreneurLife #SalesBoost #MarketingTips #PodcastAlert https://bit.ly/3zh8PQM
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🚀 New Episode Alert! 🚀 Ever feel like your marketing isn't hitting the mark? 🎯 It’s time to meet your Ideal Customer Avatar! In this episode of The Marketing Mindset, I’m diving deep into how understanding your perfect customer can transform your business and boost sales! 🔥 🎧 Tune in to learn: ✅ What a customer avatar is ✅ How to create one step-by-step ✅ Why knowing your audience is the key to marketing success Don’t miss out on this game-changing strategy! 💡 #CustomerAvatar #MarketingStrategy #BusinessGrowth #DigitalMarketing #TargetAudience #MarketingMindset #EntrepreneurLife #SalesBoost #MarketingTips #PodcastAlert https://lnkd.in/duYqm3Cm
#02: How to Identify Your Ideal Customer Avatar by The Marketing Mindset
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Building meaningful relationships with your audience is truly key to long-term success. It's not just about the product but the values your brand represents. Looking forward to Navah Hopkins' insights on how to align marketing strategies with what truly matters to customers!