MRINetwork’s Post

Digital Marketing is a better way to spend your marketing budget? 🖊️ Digital advertising or promotional products as part of a marketing budget. Or even both! What’s your thoughts?

"If you only focus on bottom-funnel marketing for a couple of years, eventually it backfires on you.” Learn why many executives are shifting to a more balanced marketing approach in this comprehensive article in Digiday: https://ow.ly/EzTj50R9u41 #performancemarketing #marketing

Do Promotional Products Outshine Traditional Advertising in Building Lasting Brand Loyalty😬 In an age where digital ads can vanish with just a click, promotional products stand as tangible beacons of brand presence, offering a tactile experience that digital platforms can struggle to match. Despite the surge in digital marketing, promotional products retain a unique edge in the power of physical interaction. They’re not just items, they’re experiences that integrate your brand into daily life, creating meaningful connections. This isn’t just about visibility, it’s about creating a memorable brand experience that resonates on a personal level with your ideal client. So as we navigate the digital deluge, let’s not forget the enduring impact of a well chosen promotional item. It can be more than mere merchandise, it’s a strategy that weaves your brand into the fabric of everyday life and moments, ensuring it’s remembered long after digital ads have faded from screen. Get in touch with us to see how we can help you with any upcoming marketing campaigns! 💬

🚨 TIPS FOR MARKETING STRATEGY: Be confident in your decisions – even if your marketing strategy includes avenues that don't carry a tangible ROI. 🤔 Not everything carries KPIs/metrics like CPC/CPM, clickthrough rates, open rates, etc. Some brand strategies are entirely based on a "gut decision." And that's okay. 💰 As long as you are pursuing avenues that show a real return (paid/organic social, geofenced digital ads, emails), you should feel okay with pursuing a few opportunities like billboards to sprinkle into your overall brand strategy. 💡 And if it doesn't work? Scratch it. Get creative & choose something different. But never lose sight of your industry or your demographic. -ED ---

Marketing trends come and go, but the fundamentals are here to stay. Find out how to implement a strong offer, strategic price, impactful promotion and thoughtful place into your marketing strategies to achieve meaningful results (even if you ignore what’s “trendy” in marketing). https://lnkd.in/gWjAtn8z

'Marketing is big on attention right now. Of course, getting and measuring our attention is genuinely about engagement. But as we increasingly focus on the impact of attention, we are playing into a digital world ever more cluttered with platforms and brands and ever more ‘real time’. This begs the question, are we too focused on the immediate impact of attention?' Nikos Lemanis suggests taking the longer-term approach to marketing

Unlock the secrets to a successful marketing campaign! 🚀 Dive into the 4 stages of a marketing campaign and transform your strategy today. Discover actionable insights and proven techniques to elevate your brand. #MarketingStrategy #CampaignSuccess #BrandGrowth https://lnkd.in/eJc-e-9e

In a world where over 5 billion people are online daily, having a focused and intentional digital marketing strategy is key. Thoughtfully leveraging digital marketing channels to elevate your brand is critical to getting that top-funnel foothold. Here are six channels and some tips to help get your brand off the ground and in front of the people who need to see you. #DigitalMarketing #BrandAwareness #GrowYourBrand 🚀📈

Our teams do an excellent job leveraging their expertise in defining the right marketing channels to make our clients stand out in a crowd with their brands! Read the article to learn more about the power 🚀 of strategic channel selection. #DigitalMarketing #BrandAwareness #MarketingStrategy #KunoCreative #ContentMarketing #SEO #SocialMediaMarketing #EmailMarketing #PaidAdvertising #BusinessGrowth #kunocreative

Building your brand online through the digital marketing landscape, one truth has become crystal clear: mastering your brand statement is not just important, it's fundamental to all marketing efforts. As someone who has navigated the complexities of establishing a strong online presence, I've learned that the core of any successful marketing campaign starts with a powerful brand statement. Big companies have taught us something invaluable. Before they even think about advertising or crafting their mission statements, they focus on developing a clear, compelling brand statement. This isn't by accident. A brand statement acts as the north star for all marketing activities, guiding the narrative and ensuring consistency across all communication channels. Whether I'm networking, designing business cards, or engaging on social media, my brand statement is always front and center, making every interaction impactful. If you are building your brand online, crafting a brand statement is just the beginning. The real art lies in continuously refining and sharpening it. The marketplace is ever-evolving, and so are the needs and preferences of our audience. To stay relevant and resonant, our brand statement must evolve too. It's not about changing who we are, but about staying in tune with our audience and how we communicate our core value to them. The effectiveness of a brand statement goes beyond mere words. It embodies the essence of what we stand for, what we offer, and why we're different. It's our promise to our customers, distilled into a sentence or two that resonates on a deeper level. When done right, a brand statement not only informs our marketing strategies but also inspires them, driving home the message of why we matter in a crowded marketplace. In conclusion, mastering your brand statement is essential for any marketer or business owner aiming for success. It's the foundation upon which all successful marketing campaigns are built. #branding #marketing #networking #elevatorpitch #businesscard #brandstatement #advertising #missionstatement #viralvideo #vicentepimienta Grow with Google #growwithgoogle Google