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🌊 Sprite “Cooling Zone” at Boardmasters 2024 🌊   In the (unusually) warm British weather, we collaborated with Sprite to bring its own Pyramid stage to Boardmasters festival on the stunning Newquay coast.   Supporting Sprite’s proposition of “heat happens, stay cool”, the Cooling Zone provided a space in the shade where festivalgoers could meet friends, charge their phones, and generally chill out with panoramic views of the crashing surf.   Partnering with Sprite on this “cool” campaign was a pleasure – we’re already looking forward to next year’s festival!   The Coca-Cola Company N2O Sara Porter Izzy Crawley Amber Meighan Emma Walsh Steve C. Caroline Gleisner #sprite #heathappens #boardmasters #festivalexperiences #experientialmarketing

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