Appinio

Today business, tomorrow the world. 🌎🌎 At Appinio, we don’t just embrace change - we drive it. With a decade of experience, we have built the foundation to meet future challenges head-on. From enhancing transparency in our operations to integrating AI-driven solutions that improve efficiency, we are committed to doing business better. #GenB is about leading for good. Join the movement. #BCorpMonth B Lab Europe

Being part of #GenB means acting for change, together. 🫶 At Appinio, our people drive our mission forward. In 2023, Appinioneers dedicated over 1,000 hours to community service, from education projects to refugee support. We also double employee donations, contributing over €14,475 to support 36 international causes in 2023. One inspiring example is Appinioneer Lea Kapteina , who traveled to Uganda last October to volunteer with Inception e.V., an organization focused on climate education and reforestation. Through their efforts, school kids and local communities learn sustainable practices and take steps toward a greener future. Check out Inception here: https://okt.to/m2CMbw This #BCorpMonth, we celebrate the dedication of individuals like Lea who embody the values of #GenB. Together, we’re making a difference. B Lab Europe

We’re proud to be a Certified B Corporation™, proving that business can be both profitable and responsible. 🫱🏼🫲🏽 At Appinio, this commitment means continuously raising our standards—from improving our EcoVadis score by 15% to achieving a B Corp Impact Score of 90.6, well above the business median. This #BCorpMonth, we celebrate the tangible actions we’ve taken to create positive change: from donating 1% of our revenue to climate initiatives to doubling employee donations for social causes. A better tomorrow starts today. #GenB B Lab Europe

🚨 Last call! Are you ready to rethink market research in 2025? Tomorrow, Gordian Danker & Louise Leitsch will break down: ✅ The shift from Consumer Research to Consumer Science ✅ The three biggest industry disruptions you need to know ✅ Actionable strategies for navigating AI, new methodologies & economic shifts If you work in insights, marketing, or strategy, this is one session you can’t afford to miss. 📅 March 12 | 11 am CET | 10 am GMT ⏳ Final chance to register! Sign up now: https://lnkd.in/dUdyHF9j #Appinio #Webinar #WhatsHotInMarketResearch 

Cats @ Appinio—Work hard, purr harder. 😎🐈 #PetsAtAppinio

What happens when you mix insightful research, great conversations, and… puppies? You get an unforgettable Quirks LA! 🐶✨ From industry chats to a packed session on brand love, mental availability, and psychographics, our Appioneers, Andrew Seinfeld and Jonas Fürle, made every moment count. Wrapping up Day 1 with a cozy Italian dinner, we recharged for a second day filled with networking—and the real stars of the show: puppy cuddles courtesy of Best Friends Animal Society. Safe to say, it was the most heartwarming conference activation ever. Big thanks to everyone who joined us for insights, connections, and a few tail wags. Until next time, Quirks! 🐾 #Appinio #QuirksLA

The market research playbook is being rewritten in 2025. Are you ready? 👀 According to Julie Lecuyer Alizant (Global Head of Strategic Insights & Analytics, Danone), insights teams must step up as true business partners, actively advising and influencing decision-making at a higher level. While AI will accelerate this transformation, the real shift has to come from within - insights professionals need to be more strategic, embedded in business conversations, and drive impact beyond data. Collaboration across teams is also crucial to ensure AI is leveraged effectively, rather than working in silos. What does this mean for your business? How can you prepare for this shift instead of reacting to it? Join Dr. Tizian Bonus and Louise Leitsch at Appinio’s "What’s Hot in Market Research in 2025" webinar to dive deeper. 📅 March 12 | 11 am CET | 10 am GMT Don’t just follow the trends - be ahead of them. 🔗 Register now: https://lnkd.in/dPP6qPhQ PS. If you can't make it, sign up anyway and we'll send you the recording! #Appinio #Webinar #WhatsHotInMarketResearch 

Gen B has arrived, and we at Appinio are proud to be part of it. ✨ As a Certified B Corporation™, we believe in using business as a force for good. From sustainability reporting to innovation-driven solutions, our journey has been about balancing profit with purpose. This #BCorpMonth, we celebrate the collective impact of thousands of B Corps worldwide. Discover how we are pushing the boundaries of sustainability and business excellence by following the hashtag #GenB. Together, we are building a better tomorrow. B Lab Europe

Great products come from understanding what makes people come back for more. ⭐ From initial concept to final touches, each development phase adds something essential to your success. We'll help you blend innovation with customer needs, ensuring your final product delivers exactly what the market is hungry for. Ready to craft something extraordinary? Let's go! 🚀 https://okt.to/FzhjMG #Appinio #RecipesForGrowth

Another Succeet in the books! 🫱🏼🫲🏽 What an incredible few days in Wiesbaden, filled with insightful conversations and fresh perspectives on everything from AI and automation to storytelling with data. A key highlight was the session from our CRO, Dr. Tizian Bonus, and Director of Research, Louise Leitsch on how AI, marketing science, and macroeconomic disruptions are transforming market research - and what that means for businesses. In true Appinio style, we wrapped up the day with a lively happy hour and a dinner with clients from near and far, taking networking to the next level over Aperol and delicious food. 🍻 Thanks to succeet GmbH for another excellent event and to everyone who made the day a success. See you next year! 💥 #Succeet25 #Succeet