Need to pull out valuable insights pre-launch?💥 Now it’s faster & smarter with Predict’s new attention scores! Hear it from our customer, Joris Wechsler, Junior Insight Manager at Tre Kronor Media Nordics | a Making Science Company: "𝘛𝘩𝘦 "𝙏𝙞𝙢𝙚 𝙎𝙥𝙚𝙣𝙩" 𝘢𝘯𝘥 "% 𝙎𝙚𝙚𝙣" 𝘴𝘤𝘰𝘳𝘦𝘴 𝘮𝘢𝘬𝘦 𝘪𝘵 𝘴𝘰 𝘦𝘢𝘴𝘺 𝘧𝘰𝘳 𝘶𝘴 𝘵𝘰 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘤𝘢𝘵𝘦 𝘵𝘩𝘦 𝘱𝘦𝘳𝘧𝘰𝘳𝘮𝘢𝘯𝘤𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘴𝘤𝘰𝘳𝘦𝘴 𝘵𝘰 𝘵𝘩𝘦 𝘤𝘭𝘪𝘦𝘯𝘵𝘴!" The new scores allow you to forecast: 🕒 Viewing time 🎯 Audience reach 🥫 Brand availability 🎬 Relative brand attention With the new update, you’ll be able to: ✅ Put a number to audience reach before you launch ✅ Predict the success of brand awareness efforts ✅ See if your brand gets the attention it deserves ✅ Pre-test for customer attention in retail & POS In addition to our Start, End, and Total Attention scores & generative AOIs, the new attention AOI scores provide tangible predictions on any creative asset's performance and enhance ease of use and understanding during creative pre-testing. Discover more at 👉 https://bit.ly/3PEC3NE #predictiveAI #adtesting #neuromarketing
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📣 Aggiornamento!! 📣 New Predict scores/nuovi scores in piattaforma, pochi secondi per sapere: 🕒 Viewing time 🎯 Audience reach 🥫 Brand availability 🎬 Relative brand attention Take a look ⤵ #ai #attention #consumerbehavior #brand #predictiveai
Need to pull out valuable insights pre-launch?💥 Now it’s faster & smarter with Predict’s new attention scores! Hear it from our customer, Joris Wechsler, Junior Insight Manager at Tre Kronor Media Nordics | a Making Science Company: "𝘛𝘩𝘦 "𝙏𝙞𝙢𝙚 𝙎𝙥𝙚𝙣𝙩" 𝘢𝘯𝘥 "% 𝙎𝙚𝙚𝙣" 𝘴𝘤𝘰𝘳𝘦𝘴 𝘮𝘢𝘬𝘦 𝘪𝘵 𝘴𝘰 𝘦𝘢𝘴𝘺 𝘧𝘰𝘳 𝘶𝘴 𝘵𝘰 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘤𝘢𝘵𝘦 𝘵𝘩𝘦 𝘱𝘦𝘳𝘧𝘰𝘳𝘮𝘢𝘯𝘤𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘴𝘤𝘰𝘳𝘦𝘴 𝘵𝘰 𝘵𝘩𝘦 𝘤𝘭𝘪𝘦𝘯𝘵𝘴!" The new scores allow you to forecast: 🕒 Viewing time 🎯 Audience reach 🥫 Brand availability 🎬 Relative brand attention With the new update, you’ll be able to: ✅ Put a number to audience reach before you launch ✅ Predict the success of brand awareness efforts ✅ See if your brand gets the attention it deserves ✅ Pre-test for customer attention in retail & POS In addition to our Start, End, and Total Attention scores & generative AOIs, the new attention AOI scores provide tangible predictions on any creative asset's performance and enhance ease of use and understanding during creative pre-testing. Discover more at 👉 https://bit.ly/3PEC3NE #predictiveAI #adtesting #neuromarketing
New Attention AOI Results
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Director of Expansion & Strategy Team | Govt Relations | Market Analysis | Business Expansion | Business Development Head | Sales Head | Acquisitions | High Ticket Conversion | Onboarded 100+ Dealerships
Exactly one year ago, I started using advanced tools for effective competitive analysis in 2023. So, here's my year wrapped: > Identified key market trends early on > Improved market positioning through AI insights > Increased engagement with targeted social media strategies > Enhanced customer satisfaction with feedback analysis > Outperformed competitors by benchmarking against industry leaders > Achieved higher ROI with predictive analytics > Fostered innovation through continuous SWOT analysis I am sure I am missing out on a few things, but these were the key highlights. This journey will always be special. Can't wait to see what 2024 has in store. 🚀 #YearInReview #CompetitiveAnalysis #2023Highlights
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Launching a new product? 🚀 Companies that invest in market research experience, on average, a 30% increase in sales! Here are our top 4 market research takeaways that are key to know before you launch your new product: 1️⃣ Understanding your target audience, their preferences, and behaviors 2️⃣ Gauging interest levels and purchasing intentions to determine the potential demand 3️⃣ Looking at your competitors' offerings, pricing strategies, and market positioning 4️⃣ Mitigating product failure risks, validating assumptions, identifying challenges, and informing decisions for maximizing ROI and ensuring a successful launch At SMARI, we specialize in delivering custom research solutions designed exclusively around your business needs. Let's work together to gather the insights you need before your launch! 📊 Visit our website [https://loom.ly/20ASFZw] to learn more. --- #marketresearch #marketresearchfirm #marketintel #datadriven #strategicinsight #marketstrategy #dataanalysis #marketintelligence #strategicmarketing #strategicresearch #analytics #SMARI #consumerjourney #product #productevaluation #focusgroups #marketassessment #adtesting #concepttesting #brandassessment #surveys #qualitativedata #quantitativedata #innovation
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𝗘𝗺𝗯𝗿𝗮𝗰𝗶𝗻𝗴 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗠𝗮𝗿𝗸𝗲𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵: 𝗧𝗵𝗲 𝗔𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲𝘀 𝗼𝗳 𝗗𝗜𝗬 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀 🪄 The traditional model of market research, involving agencies as intermediaries, often leads to extended timelines and elevated costs. DIY market research platforms, on the other hand, offer direct engagement with your audience, ensuring flexibility and speed that align with the demands of today's business environment. Have you ever used a Do-It-Yourself (DIY) or self-serve market research platform? 🤔 Discover more at https://lnkd.in/dygpv677 #BrainActiveAI #DIY #marketresearch #elevatedcosts #directengagement
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🏆 CEO of AI-as-a-Service (AIaaS) LLM Deep-Neural Technology Solutions. 🎙️ Host of Digital Data Podcast & IAB Tech Lab Advisor. 🌍 C-Level Executive specializing in Artificial Intelligence, AdTech, Media & Data.
Hey All check out DrivenIQ | #firstpartydata Audience Data Platform. 🚀🧑💼🙋♂️ This video really spells out exactly what we do and what problems we’re solving in the market. 🌏 As #3rdpartycookies begin to deprecate; and the #walledgardens continue to own and control most of the consumer data intelligence on the market, you have to ask yourself as a business owner, chief marketing officer, or even a sales revenue team lead, how will I begin to leverage our first party data from our website, into meaningful data that we can activate across the digital or offline pathways? 📲🌐 The short answer is you won’t, not In anyway that’s scalable or predictable. You’ll need a technology partner - this is what and where we fit. We work with #CDPs to enable attribute engagement, leverage identity data to help turn disparate data into audiences that can be easily built into segments from our state of the art #data platform. 🔑🚀 Learn more below and share your comments below 👇 tell us some of your biggest challenges that your company faces managaing and leveraging 1P data? Tell me m how you are trying to use your data today and in a perfect world what is the most important part of your audience data that matters to you? 🎉👨💼👩💼 #identityresolution #adtech #customerdata #b2bdata #cookieless #audienceinsights Share: Jeff Green Bryan Lyandvert Brian Perks Carsten Frien Henry Stites Nicolas von Blottnitz Brandon Norrell Ben Horowitz Brandon Sack Ping Li Mark Edelson Matt Prohaska Gary LaDue Brian Pasch, MA Pete Batten Allison Schiff Bradley Hunter Shari Levitin Shawn Nason Aaron Sheeks Tré Mikel Hall 💯 Shawn Burst Michael Beebe Gary Vaynerchuk Griffin Shea Kristen French
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Here's a breakdown of the insights gained from Ankur Gattani's session at Insurjo '24: -> Precision Measurement with Control Groups: Employing control groups ensures accurate assessment of campaign effectiveness. -> Strategic Channel Choices: Optimal engagement is achieved by selecting communication channels aligned with audience preferences. -> In-depth Analysis for Refinement: Dissecting the customer journey enables the replication of successful strategies across diverse audience segments. -> Enhanced Engagement through Personalization: Customized offers based on customer data elevate satisfaction levels and drive repeat purchases. -> Agility in Response to Market Shifts: Adapting swiftly to changes in consumer behavior maintains a competitive advantage. -> Informed Decision-Making with Data: Leveraging customer insights facilitates well-founded decisions and fortifies retention strategies.
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🌟 Embrace the Future: The Impact of Digital Transformation on Traditional Businesses! 🚀💻 In today's fast-paced digital world, traditional businesses must adapt to survive and thrive. The key lies in embracing digital transformation to stay relevant and competitive. Here are some tips to help you navigate this exciting journey: 🔹Customer Experience: Enhance customer experience through personalised interactions and seamless online services. 🔹Data Analytics: Utilise data analytics to gain insights into consumer behaviour and market trends. 🔹Social Media: Engage with your audience through social media platforms to build brand awareness and loyalty. Don't get left behind! Embrace digital transformation today! 💡✨ #DigitalTransformation #BusinessInnovation #AdaptOrPerish #FutureOfBusiness #StayAhead #CTA: Transform your business now! Click the link in our bio to learn more. 🌟👩💼👨💻
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Life is all about VALUE MOMENTS! Whether it's time with your family, or even engaging with brands. Every interaction counts (and, might I add, SHOULD be counted!). Brands should be tracking the metrics that matter. In our latest blog, we explore Mixpanel and how to unlock data-driven decisions, optimise for growth, and gain actionable insights to drive success. Key takeaways: 🔍 Utilise both quantitative and qualitative data for informed decision-making. 📈 Leverage event analytics to track user behaviour and enhance the user experience. 🎯 Identify key performance indicators and prioritise high-impact metrics. 💡 Understand the distinction between being data-informed and data-driven. 📊 Empower your entire team with accessible analytics for seamless collaboration. In 2024 it's all about shaping brand success with better metrics, learn more click here 👉 https://ow.ly/o9kW30sAahg #DataAnalytics #Mixpanel #BusinessStrategy #DataDrivenDecisions #GrowthMindset
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Discover eye-opening and transformational insight. Yonder Clockface interprets complex and multi-faceted data and translates it into deep customer understanding, so you can tell a story everyone can immediately understand. A unique way of looking at the world, Yonder Clockface is the simplest way to instantly understand complex audience behaviours. More here 👉 https://lnkd.in/dsipcBeM #businesstransformation #businessgrowth #powerofdata
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Is your existing ATU tracking not meeting your expectations?🎯 While traditional brand tracking studies are fundamental, they often do not provide the depth required to fully comprehend customer behavior and propel market success. We introduce Smart Tracking 360: A comprehensive and flexible solution offered by KMK. 🔍Seamless Integration: Merges traditional ATU data with advanced secondary analytics and insights from behavioral science. 📊Enhanced Understanding: Identifies underlying trends and delivers actionable insights critical for brand success. 🚀Strategic Guidance: Supplies essential data to refine marketing strategies and enhance brand adoption. Discover more about Smart Tracking 360 today! DM us now ✉️ #BrandTracking #SecondaryData #BehavioralScience
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