National Marine Manufacturers Association (NMMA)’s Post

Good news for the golf industry! According to the recent report by Jon Last from Sports and Leisure Research Group, the golf industry is thriving, and growth is expected to continue in 2024. SLRG's survey of private club members revealed that while many clubs have full memberships, they must make proactive changes to stay relevant in the coming years. The data also shows that golf is increasingly attracting a younger audience, a trend our research at SUSSNER supports. Clubs should also assess their brand image to appeal to these younger members. For those interested in diving deeper into the findings, SLRG has made their report available for download here: https://lnkd.in/giVyDt-K Here's to the positive momentum in the golfing world! #brandsmademeaningful #clubbranding #branding #sportsbranding

📣 Enhance Your Club Members & Golfers Experience with Precise Distance Markers! ⛳️ Our new, vibrant yardage signs offer numerous benefits to ensure your course stands out and your players have the best time possible. Here are some top advantages: 1. Accurate Distance Measurements: Our bold and clear yardage signs provide golfers with precise distance information, helping them select the right club for every shot. No more guessing – just perfect swings! Best part...you can customize color and yardage based on your specific needs! 2. Professional Appearance: High-quality signs give your course a polished and well-maintained look, attracting more golfers and events. A visually appealing course reflects your commitment to excellence. 3. Time Efficiency: Speed up play by reducing the time golfers spend estimating distances. Clear markers ensure smoother and faster rounds, allowing more players to enjoy the course without unnecessary delays. 4. Reduced Wear and Tear: Guide golfers to specific landing areas to distribute play evenly across the course. This helps maintain the quality of heavily trafficked areas and keeps your greens in top condition. 5. Event Management: For tournaments and events, consistent distance markers are essential. They ensure fairness and consistency in play, making your course the preferred choice for organizers and participants alike. Upgrade your course with Par West's yardage signs and see the difference! 🌟 #GolfCourseManagement #GolfCourseDesign #GolfCourseMaintenance #GolfIndustry #GolfLife #ParWest

Jumping to Success with the Longines Global Champions Tour 🐴 🏆 In 2023, WePlay kicked off a partnership with the Longines Global Champions Tour, the most premier and prestigious Show Jumping events company in the world. We were tasked with maximising their marketing and commercial potential, by transcending the sport of Show Jumping to a wider global audience. Our initial market research highlighted the size and scale of the opportunity, with an estimated 300 million people interested in equestrian sports. To see how we conquered this challenge and took Show Jumping worldwide - swipe through our carousel below. Are you looking to reach new audiences and grow your brand this year? Let's talk: hello@weplay.co 📩 #ShowJumping #ContentStrategy #GrowthMarketing

Did you catch us live on this week’s Market of the Moment? With inventory starting to build, we’re seeing a stabilization in prices they will prove to be an after thought once we see interest rates come down. There are some criteria that you’ll want to meet before pulling the trigger in this market - listen up to find out what we think that might look like.

Question for golf club managers What is the benefit of hiding your tee sheet? Genuine question. I’m interested to know what the benefit is. If you have set visitor slots, why not get them online so users can book and tour ops can view your availability? Saunton Golf Club are brilliant at this 👊 If you do not have visitor slots in advance and only allow booking for visitors x number of days in advance, why not display your possible times so visitors and tour ops can get an overview of what could be available? Southerndown Golf Club 🏴󠁧󠁢󠁷󠁬󠁳󠁿 have this nailed 👌 As far as I can see, in an age of online interaction, visitors don’t want to pick up the phone, and when they are forced to, it means admin teams getting hammered with calls for tee time checks every working day of the week 🤷♂️ #golftravel #golfindustry Golf Club Managers Association BRS Golf intelligentgolf

A new breed of indoor golf clubs is emerging, offering upscale amenities and golf simulators that let players avoid crowded courses and unpredictable weather. Venues like Intown Golf Club provide a private club experience with simulators, restaurants, bars, and hefty membership fees up to $305/month. New York's T-Squared Social from Tiger Woods and Justin Timberlake adds bowling and dining. The indoor golf club trend mirrors the rise of private social clubs like Soho House. With pandemic golf demand still high, they replicate country club perks without the exclusivity or initiation fees. The market for golf simulators overall continues to boom, forecasted to reach $3.2 billion globally by 2031. As home simulators spread, indoor clubs meet demand for a luxe social golf setting. For time-pressed and deep-pocketed golf enthusiasts, indoor clubs allow access to sport pleasures and networking without course hassles. The grass may be artificial but the appeal of an exclusive golf lifestyle, it seems, endures indoors or out.

Question for anyone in the Golf Industry:   Do you think an Interactive Aerial Tour would help gain more interest from future players?   Interactive Aerial Tours include yardage and information of each hole, clubhouse virtual tour integration, and a map of the course to display where you are on the course.

Welcome to the world of Golf Rollups, Swindles and Fiddles! 📣⛳️ Ever heard of golf rollups, swindles and fiddles? Our latest blog post sheds light on these popular golfing events that are critical to the social landscape of many golf clubs. These formats are all about blending spontaneity with social interaction – a perfect recipe for those looking to add a new dimension to their golf experience. Here’s what you’ll uncover in the article: > Get a clear understanding of how these events function and what makes them so special. > Explore how clubs like West Bradford and Surrey National have embraced these formats. > Delve into the flexible, social, and fun experiences that these events provide. > Arm yourself with practical advice on joining, starting and running these events successfully. Are you keen to engage in more social golfing? Or perhaps considering launching your own golf rollup, swindle, or fiddle? Our post will hopefully give you the insights and inspiration you need. 👉 Check it out now and transform your golfing journey! #SocialGolfing #GolfLife #GolfSociety #SocietyGolf #GolfRollup #GolfSwindle #GolfFiddle

Delivering a top-notch member onboarding experience is essential for golf clubs. It's the key to helping new members find their footing and build their club networks. Happy and engaged members are the foundation of a thriving golfing community, delivering enhanced value to the club! Check out these six tips from Quick9 👇🏌️♂️⛳ #GolfClubs #GolfCommunity #GrowingGolf #Quick9App

Golfing can be a new adventure for many! Some find it relaxing, soaking in the beautiful scenery and the skill it takes to hit that perfect shot. Others thrive on the challenge, the strategy, and the joy of improving their game. What was your experience like? Share your golfing tales with us! Whether it was a hole-in-one moment or simply enjoying the time outdoors, let's chat about the wonderful world of golf! #GolfAdventures #SwingingStories #GolfingJourney