Nyaze Vincent’s Post

OUT NOW: Dentsu Creative Trends 2024! Drawing on the collective research and insights of strategists, futurists and innovators from across our global network, "The Futures Less Traveled' explores the power of hope in a volatile world. Get your copy here: https://lnkd.in/gkPJBU4J #DentsuCreativeTrends24

David Ogilvy's words urge us to dream big and aim high. Instead of settling for mediocrity, strive for excellence and aspire to join the ranks of the extraordinary. Keep the inspiration flowing! Subscribe to our newsletter now. Click the link in our bio to stay updated with the latest content, tips, and insights. #DreamBig #AimHigh #FirstPriorityServices #VirtualAssistant #MarketingSolutions #DigitalMarketingAgency

Working with the media doesn't have to be hard 😣 Here's a few tips to get you on your way 🤘 Reach out if you need help! 🙌 www.bureausydney.com #mediarelations #strategiccommunication #workingwithmedia

𝗧𝗵𝗲 𝗘𝘃𝗼𝗹𝘃𝗶𝗻𝗴 𝗟𝗮𝗻𝗱𝘀𝗰𝗮𝗽𝗲 𝗼𝗳 𝗔𝗿𝘁𝘀 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 💬 In a revealing survey conducted by Mobius Industries, the arts PR sector faces a moment of reflection and adaptation. Emma Berge unpacks the results, highlighting the growing concerns over the dwindling arts coverage, especially in regional publications, and the impact of budget cuts across the board. With venues, agencies, and freelancers alike feeling the pinch, the quest for visibility in a shrinking media landscape grows ever more challenging. Yet, amidst these challenges, there are glimmers of innovation and optimism. From exploring collaborations with influencers, to experimenting with AI for content creation, the arts communications world is searching for new pathways to reach audiences. Despite the tough climate, a significant majority find their work deeply meaningful, pointing to a resilient sector ready to reimagine its future. Read more about these insights and the potential road ahead for arts comms in our latest article feature from Arts Professional Magazine. ⬇ #ArtsPR #CulturalCommunications #FutureOfArts #NonprofitArts

Breaking news! Ad Age names Ogilvy Global Agency Network of the Year 2024. E.J. Schultz, news editor, says: "Ogilvy has effectively broken down barriers between its 131 offices in 93 countries and multiple practice areas to emerge as one of the most consistent performers inside WPP. Ogilvy grew revenue last year, according to WPP’s recently released full-year results, bucking sluggish growth trends afflicting other creative agencies. While Ogilvy did not reveal specific figures, WPP CEO Mark Read has repeatedly heaped praise on the agency, including during a third-quarter earnings call last October when he cited Ogilvy’s “creative rejuvenation” as sparking what he described at the time as 3% to 4% growth." "You cannot underestimate the power when 15,000 people are all marching to the same beat,” said Ogilvy Global CEO Devika Bulchandani, who has prioritized what she described as the network’s “foundations,” including putting “an intense focus” on its creative product." Read the full article, link in the comments. #borderlesscreativity

Result. Ad Age names Ogilvy Global Agency Network of the Year 2024. E.J. Schultz, their iconic news editor says: "Ogilvy has effectively broken down barriers between its 131 offices in 93 countries and multiple practice areas to emerge as one of the most consistent performers inside WPP. Ogilvy grew revenue last year, according to WPP’s recently released full-year results, bucking sluggish growth trends afflicting other creative agencies. While Ogilvy did not reveal specific figures, WPP CEO Mark Read has repeatedly heaped praise on the agency, including during a third-quarter earnings call last October when he cited Ogilvy’s “creative rejuvenation” as sparking what he described at the time as 3% to 4% growth." "You cannot underestimate the power when 15,000 people are all marching to the same beat,” said Ogilvy Global CEO Devika Bulchandani, who has prioritized what she described as the network’s “foundations,” including putting “an intense focus” on its creative product."  Read the full article, link in the comments. #borderlesscreativity

The advertising industry has long been criticised for existing in a London-centric bubble. Cushioned from the economic and emotional realities of the cost of living crisis Yet beyond the surface-level analysis of media-fuelled ‘culture wars’ often completely disconnected from the reality of consumers' lives, there is clearly a universal need for brands to embrace both sensitivity and inclusion in their communications With this in mind we asked industry leaders: are brands doing enough to consider cultural context within the work? Featuring: Jeremy Page MPRCA, Executive Vice President, Global Director of Creative, KWT Global, Stefania P., Strategy Director, Clockwork, Lara Ferris, Senior Strategist, Spring Studios, Harriet Tavener, Strategist, Mr. President, Niki Hunter Ekins, Group Impact Officer, Splendid Communications, Wendy Tang, Business Director, The Ninety-Niners, Allan Blair, Senior Vice President, Head of Strategy & Post Creative Strategist, VaynerMedia EMEA Read the full article via the Creativebrief platform: https://lnkd.in/ej9e2P59

Exciting Beginnings! 🚀 Introducing Pour Media Group, where creativity meets impact. Our mission is to transform your stories into unforgettable experiences. With a team of passionate and skilled creatives, we've spent the last four years delivering top-notch media services to some of the nation's most influential individuals and organizations. Join us on this journey as we continue to innovate and elevate your brand through the power of storytelling. #PourMediaGroup #Storytelling #MediaInnovation"

Absolutely love this 🫶🏼 It's what effective planning is all about. Really getting under the skin of what makes different people tick. Delving deeper past statistics and demographics into people's challenges, motivations and beliefs. When was the last time you dug deep into what your customers' lives are like and positioned your product or service to really speak to them? Taking the time to do this can turbocharge your results. I'd love to talk to you about how.

At Diverge Media, we mix style with relaxed creativity to create engaging visual stories that stay with you. We will make your brand stand out in the digital world while keeping the process smooth and easy, just like a conversation with an old friend. Our journey at Diverge Media stems from a collective realisation drawn from years of agency experience. We felt a deep-seated yearning to redefine the norms of creative service provision, having witnessed firsthand how conventional agencies often left clients feeling like mere entries on a spreadsheet. Through our combined tenure, we sensed a glaring void in the industry—an absence of genuine relationships and a lack of personalised, attentive care for each unique client. The agency model, while efficient, seemed to hinder many deserving businesses and individuals from accessing top-notch creative work due to prohibitive costs. We founded Diverge Media with a resolute commitment to overturn this norm. Our goal is to cultivate authentic connections with our clients, where they're not just figures in a ledger but individuals we genuinely wish to engage with, understand, and support. We're passionate about breaking barriers by providing exceptional, bespoke creative solutions that are accessible to all, redefining the notion that extraordinary work is confined to exorbitant price tags. At Diverge Media, we're driven by the belief that exceptional creativity should be a right, not a privilege. Welcome to Diverge Media - where suave meets casual.