Ologie’s Post

Pay It Forward Tuesday: Thursday April 4th EdWeek will be putting forth some great information and insights for education executives and marketers via a webinar focusing on research. Led by the EdWeek Research Center's Director, Holly Kurtz, this webinar will benefit anyone involved in the sales and marketing of your organization's products and offerings. Use the link below to register to attend live or on-demand! #k12education #marketing #sales #

For anyone looking to delve into the world of marketing psychology, this is the event you've been waiting for.💡

In a recent interview, Kinshuk Jerath, co-director of our new Digital Marketing Strategy: Mastering New Media for Enduring Customer Relationships #executiveeducation program, discussed transitioning from computer science to #marketing, the need to experiment with various media channels, challenges posed by digital advertising monopolies, and more. Watch: https://lnkd.in/ebBBRJ-Z Learn more about Jerath and our new Digital Marketing Strategy program: https://lnkd.in/e9tY794i

One last lesson for 2023: Learn from Dr. Kranti Dugar, a marketing professor in the UWEC College of Business, about country of origin effect and heuristics in this Expert Excerpt!

I was able to drop into Niche's virtual Higher Ed Insights Summit today and attend excellent sessions on their Direct Admissions program and on writing better emails that students will actually read. Takeaways: 📫 Direct Admissions: Many students who participate in my grant/donor-funded college application essay workshops don't have strong feelings about where they are applying or why. One student I worked closely with (first-gen, family not from the U.S., no college counseling available at their small high school) did not have anyone to help them with their college search. This was a motivated student with a good academic record who was persisting in their college application journey on their own. An example? They came to my virtual office hours every week for two months to get feedback on that week's revisions to their essay. If I had known about Niche's Direct Admissions, I would have encouraged them to use the Niche so they could discover colleges they had never heard of that might be interested in a student like them. How many students are out there who could excel but, for various reasons, don't find their way into the admissions pipeline? 📧 Write.Better.Emails.: While this session was for admissions communications, it was VERY relevant for faculty who are desperate for students to read their emails. As someone who teaches rhetoric, I think students could also benefit from learning these basic techniques. I will definitely be buying Ashley Budd and Dayana Kibilds' new book, Mailed It: A Guide to Crafting Emails that Build Relationships and Get Results. 😎 Small College Faculty Benefit from Being at a Small College: Ok, this wasn't a session, but once again, I was reminded of the value of a small college to faculty or staff members who are curious to learn more about how colleges work. While I don't work in enrollment management, I have had a number of opportunities to partner with that office: 1) through my work as the faculty representative on the Enrollment Management Committee; 2) through the grant+donor funded college application essay workshops I offered via the Writing Program from 2021-2023; 3) through showing up at every tabling event to meet prospective/new students. Yes, it is easy to agree to too many things because small colleges do need everyone pitching in, but the experiences have been invaluable for me.

Savvy marketers know that true success goes beyond the surface-level allure of marketing vanity metrics. 📊 Learn which numbers equate to real ROI at our virtual April Academy. 🎓 Register here: https://loom.ly/pw9RTGs

Ready to enhance your enrollment strategy? Discover how to leverage your data effectively in our upcoming webinar. Gain invaluable insights on college decision-making and strategic positioning - https://lnkd.in/geC8ikgh

Talk about marketing wizards 🧙♂️ Dive into our 2024 list of the BRIGHTEST and KINDEST minds in the biz. Discover them here: https://amschool.click/top

Join us for an exclusive webinar hosted by Element451 & Enrollify tomorrow!! Let's dive into enrollment strategizes for the modern campus!!

Hi Check out this short tutorial with tips on Healthcare Digital Marketing. Lessons from Netaji Subhas Chandra Bose <iframe width="480" height="270" src="//https://lnkd.in/dYQwv-9d" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe>