Thanks to everyone who visited OpSec at Licensing Expo! It was fantastic to meet with many of our existing long-term customers and new partners, from character and consumer to sports. As we discussed OpSec’s sector-specific approach to the variety of licensing requirements and listened to the general conversations, we uncovered insights into the newest trends in licensing. Industry growth has fueled new trends, such as consumer demands for nostalgia and character brands venturing beyond toys and games. While brand collaborations aren’t new, they’ve certainly grown in popularity. Character brands have become increasingly creative in how they connect with consumers. To understand how brands can cope with the rising complexity of licensing, how they control new moves with consumers and how licensors are broadening their appeal, check out our blog: https://lnkd.in/e6TdCiZm If you’re interested in learning more about OpSec’s approach to maximizing licensing and engagement marketing, discover our platform here: https://lnkd.in/ebDzDtpU #Licensing #ConsumerEngagement #LicensingExpo
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We are thrilled to announce the news of our global partnership with entertainment giant, Paramount! Leveraging our Xelacore Register technology to create a digital product register of all their licensed products, this strategic collaboration will enhance Paramount's licensing program through bolstering #brandprotection, improving online #discoverability of #consumerproducts, and driving sales growth across an extensive range of IPs and licensee partners. "Partnering with Fabacus is a significant step forward in the continued success and advancement of our global licensing program... We are excited to see this collaboration come to life, bringing a myriad of benefits to our brands and our partners worldwide." Jose Castro, Paramount EMEA EVP Licensing Consumer Products & Experiences. For more, head to the full press release: https://bit.ly/NCNFP Andrew Xeni #clientnews #partnership #dataandinsight #globalpartner #newclient #news #technology #licensingnews
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In this video, we dive into the comprehensive market analysis of You Call The Play Inc. (YCTP) and its groundbreaking patents for live sports betting. Discover how YCTP’s innovative technology is set to reshape the $250 billion global sports betting landscape, with insights on licensing potential from thousands of sportsbooks worldwide. We’ll break down estimated revenues, patent valuations, and the factors influencing YCTP’s market position. Join us as we unlock the financial potential of this pivotal technology and explore strategic recommendations for YCTP's future. If you enjoy the analysis, please like and share this video! #SportsBetting #PatentValuation #YCTP #MarketAnalysis #SportsFinance #LiveBetting #Innovation
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🐙Octoplay, a leading software provider, has announced its new partnership with the reputable The Rank Group plc in a deal that will see its esteemed game portfolio integrated across all UK brands of Rank. By partnering with the renowned Rank Group, Octoplay will further strengthen its position in the regulated UK market, marking yet another lucrative partnership with a top-tier UK brand. 🇬🇧🇬🇧🇬🇧 🎙️Ralitsa Georgieva, Director of Business Development at Octoplay, said: "The integration of our content across the entire Rank Group portfolio demonstrates our commitment to strengthening our position in this key market while bringing innovative gaming experiences to an even broader audience." 🎙️Tom Orton, Director of Digital Content and Payments at the Rank Group, commented: "Integrating Octoplay’s portfolio across our full range of brands further enhances our gaming offering. Their commitment to quality and innovation aligns perfectly with our mission to deliver exciting and entertaining experiences in safe and rewarding environments." Read more by following this link: https://lnkd.in/dZtrqqXw #igaming #uk #rankgroup #octoplay #partnership
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🎯 Did you know that live betting makes up 54% of total bets for Sportsbook operators? Now, imagine having an out-of-the-box solution to elevate your player experience, drive engagement, and maximize live betting potential. Well, you don’t have to imagine anymore... 🚀 Optimove is proud to introduce OptiLive – the game-changing tool designed to take your live betting experience to the next level! 👉 Curious how OptiLive can transform your player engagement? Let’s connect and explore the possibilities. #sportsbetting #livebetting #customerexperience #innovation
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Discover the revolutionary patent from You Call The Play Inc. (YCTP) that's set to change the game in **live mobile sports betting and microbetting**! This groundbreaking technology uses real-time data streams to deliver dynamic betting odds without human intervention, allowing users to place bets on in-game events seamlessly. With the global sports betting market growing rapidly, YCTP's patent not only enhances user engagement but also opens up lucrative opportunities for sportsbooks worldwide. Join us as we dive into the features, market impact, and future prospects of this game-changing patent! If you find this video insightful, please like and share it! #MicroBetting #SportsBetting #YCTP #MobileBetting #LiveOdds #Innovation
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In this video, we dive deep into the estimated value of You Call The Play Inc.'s (YCTP) groundbreaking patents for live sports betting! With a global sports betting market valued at $250 billion and projected to grow, we explore how YCTP's innovative technology is essential for sportsbooks worldwide. From licensing models to potential revenue calculations, we provide a comprehensive analysis of what these patents could be worth—ranging between $3 billion to $5 billion! Learn about the factors influencing this valuation and how YCTP can capitalize on its competitive edge. #SportsBetting #Patents #YCTP #Technology #Valuation #Sportsbooks
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Zynga sells Chartboost to AI-driven advertising company LoopMe | News-in-brief Terms of the acquisition were not disclosed, Zynga initially acquired the monetisation platform in 2021 for $250m
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In this video, we dive deep into the estimated value of You Call The Play Inc.'s (YCTP) groundbreaking patents for live sports betting! With a global sports betting market valued at $250 billion and projected to grow, we explore how YCTP's innovative technology is essential for sportsbooks worldwide. From licensing models to potential revenue calculations, we provide a comprehensive analysis of what these patents could be worth—ranging between $3 billion to $5 billion! Learn about the factors influencing this valuation and how YCTP can capitalize on its competitive edge. #SportsBetting #Patents #YCTP #Technology #Valuation #Sportsbooks
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#HappeningNow ➡️ North Carolina’s $50 Launch Strategy with Vicky (Wasinee) Scott, Scratch-off Product Manager, North Carolina Education Lottery. Eight years after the launch of the first $30 ticket, North Carolina launched its own first $50 game in December 2023. In this presentation, we will touch on NC’s product optimization framework and methods used to determine value propositions of the new $50 price point. We will discuss the nuances of the $50 game, including launch timing, game design, and prize structure. We will also review its impact on the broader portfolio through the evaluation of game performance, cannibalization, and long-term plan for this price point. #LaFleursRaleigh #LotteryStrategy #ProductLaunch #PortfolioOptimization
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Peter & Sons has confirmed a new partnership! 🎉 The award-winning studio has penned a game-changing new deal with the prominent online casino 32Red , enabling players to enjoy titles such as Barbarossa alongside upcoming releases like Steamworks: The Workshop. 💼 It's yet another exciting new agreement for Peter & Sons, demonstrating the growing demand for its innovative and sought-after content. 🚀 Find out more on iGamingFuture : https://lnkd.in/eAWye3cm #iGamingNews #Partnership #Technology
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