O'Shaughnessy Distilling Co.’s Post

That's a wrap on 4/20, 2024! 💨 The team and I put some serious work into our campaigns for Holistic Industries, and I'm proud of what we delivered! Peep the video below to get a snapshot of how we honored 4/20 this year. #cannabisindustry #cannabismarketing

WHAT IT MEANS TO WIN AT THE London Competitions? North Uist Distillery | Certified B-Corp that won the 2023 London Spirits Competition with its award-winning Downpour Gin from Scotland share a few insights with our team. Downpour Scottish Dry Gin, from the North Uist Distillery Company in the Outer Hebrides of Scotland, was the highest scoring spirits brand with 98 points in the 2023 London Spirits Competition. Here’s what it meant to the distillery owners Kate MacDonald and Jonny Ingledew: “Being a gold medal winner at the London Spirits Competition has had a significant impact on our sales. One of our business goals for the year was to gain more traction in the on-trade. Recognition from London Spirits Competition has acted as a seal of approval in this respect as the competition is judged by some of the world’s leading figures from the hospitality sector. Not only this, judging is undertaken with the end consumer in mind, so you know the judges can genuinely see a space for your products.” “Often it is difficult to identify a tangible link between awards success and specific listings, however, I can point to several new partnerships as a direct result of our London Spirits Competition medals. This includes a listing with a high-end UK-wide department store whose buyer was on the judging panel. This also includes the opening up of a new export market after we were approached by an importer who had seen coverage of our success.” “This is no coincidence. The LSC team did a superb job of promoting the competition and providing a platform for the medal winners. We have won top medals in other competitions and it was a flash in the pan, whereas LSC has sustained the coverage throughout the year. We really appreciate it – thank you!” #brandsuccess #globalrecognition #brandstory North Uist Distillery | Certified B-Corp | Kate MacDonald | Jonny Ingledew The Deadline for entry to the London Competitions is February 22.⌛️ Enter while you still have time: https://lnkd.in/dRVxt6b PS: Image proudly showing LSC sticker on top of the bottle. 😍

ICYMI: Best US Cities for St. Patrick’s Day Irish Pub Crawl: The study analyzed various factors to determine the ranking, including the number of Irish pubs in each city and the average cost of a bottle of beer. SOURCE: Best US Cities for St. Patrick’s Day Irish Pub Crawl BY: eTurboNews | eTN #stpatricksday #irishpub #News #eTurboNews_eTN

Bring me in as your fractional Chief Drinking Officer, and let me remove the tough decisions so you can focus on your actual job. #drinkcurious #bourbon #whiskey #virtualexperiences #inpersonexperiences #chiefdrinkingofficer

Best US Cities for St. Patrick’s Day Irish Pub Crawl: The study analyzed various factors to determine the ranking, including the number of Irish pubs in each city and the average cost of a bottle of beer. SOURCE: Best US Cities for St. Patrick’s Day Irish Pub Crawl BY: eTurboNews | eTN #stpatricksday #irishpub #News #eTurboNews_eTN

Mastering the Art of Free Pouring Liquor : A Step-by-Step Guide

No one likes drinking alone. And the busier your taproom, the more each guest will spend. We analyzed thousands of taproom visits to see how the perceived level of busyness correlates to how much guests spend. Guests spent 38% more in packed taprooms compared to empty taprooms from 2017 to 2022. At one point, it was simply about the beer. Then the word 'experience' crept in. 'Experience' refers to every little aspect that contributes to a guest having a more memorable time. Their experience could be enhanced by something as basic as the music playing or something as extravagant as a decked-out anniversary celebration. See how by consistently facilitating and delivering these wow moments, you can see a busier taproom with higher tabs and more smiles.

The Origins of the Guinness Book of World Records 🌍 The Guinness Book of World Records began as a solution to settle pub disputes ! It's true! 🍻 Back in 1951, Sir Hugh Beaver, the Managing Director of the Guinness Brewery, found himself in an argument about the fastest game bird in Europe. Realizing that there was no reference book to provide a definitive answer, he conceived the idea of creating a book that would compile and settle such disputes. Thus, the Guinness Book of Records was born, initially distributed as a promotional item to pubs to help settle debates over a pint of Guinness. Little did Sir Hugh know that his idea would evolve into a global phenomenon, capturing the imaginations of people around the world for generations to come. Today, the Guinness World Records has grown into a prestigious institution, celebrating extraordinary achievements across a wide range of categories, from the tallest to the fastest, the smallest to the largest, and everything in between. It's a testament to human ingenuity, perseverance, and the constant pursuit of excellence. Whether it's breaking records in sports, science, or the arts, the spirit of competition and innovation continues to inspire us all. Here's to setting records, pushing boundaries, and celebrating the remarkable achievements that make our world truly extraordinary! 🥂 Guinness World Records #GuinnessWorldRecords #History #Innovation #Inspiration #RecordBreaking

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