Paul Marshall’s Post

Ruben Amorim: Can He Restore Manchester United's Identity? With Erik ten Hag out, Ruben Amorim has emerged as the frontrunner for the Manchester United job. His work at Sporting Lisbon, where he ended a 20-year title drought, demonstrates a clear vision and ability to build from the ground up. But does he have what it takes to rebuild a team with United’s global stature and the immense pressure that comes with it? United are at a crossroads, and the appointment of Amorim could either stabilize the club or add to the revolving door of failed experiments. The critical question: can he establish a clear identity at Old Trafford and bring consistency to a squad that has struggled for years? #sports #winners

Our Chairman Nick Hawker explaining how Fan Engagement is so key to what we do! It is also how we have been named number 1 when compared with all 92 league clubs! 🏆⚽️ Working with Exeter City Football Club in any capacity is a great way to promote your brand/business whilst also contributing to a genuine community cause... 👍 With a social media audience over 500,000 and the new Sky Sports deal our exposure is huge! 💪 #devonbusiness #exeter #exeterbusiness #northdevon #business #football #entertainment #hospitality #digitalmarketing #marketing #socialmedia #branding #advertisingandmarketing

🔍 **Set-Piece Masterclass: A Tale of Two Identical Goals** ⚽️ set-pieces remain a critical element in breaking down defenses and seizing crucial goals. Recently, we witnessed two brilliant examples of this during matches involving Manchester City vs. Liverpool and Norwich City vs. Leicester City. Both goals were eerily similar. 📌 **The Strategy:** Both teams employed a clever maneuver that left their opponents scrambling. Here’s how it unfolded: 1. **Players Positioned Outside the 6-Yard Box:**   All attacking players initially stood outside the 6-yard box, creating an illusion of space and disorganization. 2. **Decoy Movement:**   As the ball was delivered, one player made a near-post run, engaging and pushing an opponent. This movement was crucial as it was designed to disrupt the defensive setup and create a gap. 3. **Exploiting the Gap:**   With the near-post player drawing defender away, another player timed their run perfectly to exploit the newly created space within the 6-yard box, leading to a well-placed and decisive finish. #FootballTactics #SetPieceStrategy #ManchesterCity #NorwichCity #Liverpool #LeicesterCity #CoachingTips #SoccerAnalysis #GameChanger

Our president, Marc Guerrero, met yesterday with one of the most experienced football #executives at the top of European football, the new appointed Manchester United's CEO, Omar Berrada. There is an undeniable fascination with professional #football clubs the world over. But whilst the star players, head coaches and owners typically dominate the headlines, one of the most important figures in any club is undoubtedly its #CEO. What made CEOs successful in the past is no longer enough. The #context in which they operate has become fundamentally more #complex and traditional approaches to leadership are now insufficient. In the past, sporting success led to business success. That relationship is being reversed. In this #changing and increasingly stressful #environment, CEOs must bring to bear a unique blend of skills, experiences, and perspectives, as well as a knowledge of how to leverage the support of the board of directors, to help them run their football club.

This has picked up a lot of views cross-platform...and rightly so! 👏 It's a truly authentic, organic clip at such a significant peak football moment (who doesn't love a late, late winner, eh!), and, for me, backs up the importance of in-house teams being embedded every day with the players and technical staff. Those close and personal relationships aren't forged over night and take years to naturally build, trust to develop and understandings between each other to form. Liverpool Football Club (kudos Mark Volante and team) are one of the best embedded teams around and moments like this, where VVD instinctively spots/engages with a colleague (yes, players and media teams are working colleagues!) within seconds in the middle of a 'moment', aren't a fluke - this is the result of LFC's content team showing up every day at training, travelling around the world with the team, being in the dressing room, and ultimately becoming known, respected and trusted. It's not easy, it's not quick, but the content, as a result, is game changing and exactly what fans (and new fans) want to consume (access, personalities, authenticity, emotion). https://lnkd.in/ensvyVFN

🔍 Data Insights: Successful Passing in the Women's Super League - Gameweek 1 🏆 Standout Performers: • Alex Greenwood (108 successful passes) leads the chart with an outstanding display of accuracy for Manchester City. • Her teammate, Alanna Kennedy (95 successful passes), also ranks high, showcasing Manchester City's strength in ball retention and build-up play. Other teams showcasing strong possession control include: • Brighton & Hove Albion had multiple players on the list, including Jelena Cankovic (85), Guro Bergsvand (84), Jorelyn Carabali (79), Maria Thorisdottir (69) and Vicky Losada (60). • Crystal Palace with players like Katrine Veje (89) and Aimee Everett (79) contributing significantly. • Tottenham Hotspur demonstrated solid play through Olga Ahtinen (83), Clare Hunt (69) and Molly Bartrip (67). 📊 Team Trends: • Manchester City dominates the top with two players in the top 3. This highlights their tactical focus on keeping possession and building from the back. • Brighton & Hove Albion also show they are comfortable playing out from the back with multiple players in the top 10. #WSL #FootballAnalysis #WomensSuperLeague

I am always surprised by the amounts businesses pay for marketing and advertising... and sponsorship or advertising with a football club has never been a consideration! Even a club like ours, we can deliver an audience in the millions for what is on paper a very small investment! Sport is often either not thought about when choosing a method or too expensive, as it is only the the "big" clubs who can deliver the audience required! We have a video on TikTok which gained over 3million views! #devonbusiness #exeter #exeterbusiness #northdevon #business #football #entertainment #hospitality #digitalmarketing #marketing #socialmedia #branding #advertisingandmarketing

Taking on a bit more risk and high quality implementation has allowed all stakeholders to benefit for a decade to come.

🚨 Premier League Table Simulation Update: City and Liverpool are locked in a fierce battle at the top!🚨 Our latest simulation for the 2024/25 Premier League season highlights the race to the top and the battle for survival. Manchester City and Liverpool are closely competing for the title, with City having an 89% chance of finishing first, while Arsenal maintains a strong hold on 3rd place. The race for European spots heats up as Aston Villa and Tottenham fight for the top 6, while Nottingham Forest shows significant promise, climbing up to 12th. At the bottom, Leicester, Ipswich, and Southampton face an uphill battle to avoid relegation. ⚽ These predictions are based on 1,500 simulations, factoring in team strengths, recent performances, and head-to-head stats. 〽 📊 Check out the full analysis on Pitch Analytics: https://lnkd.in/ezhbGsCC #PremierLeague #FootballAnalytics #PitchAnalytics #EPL #DataDriven