PHILOSHOPIC’s Post

In a world where consumers seamlessly blend their online and offline shopping behaviors, the retail industry is undergoing a significant transformation. The days of simple omnichannel strategies, where brands engage consumers across multiple platforms, are giving way to a new era — unified commerce. #retail #market #business #news #update Read more: https://lnkd.in/ggiUXje6

An omnichannel strategy is a critical move for retailers across all sectors. With the lines between in-store and online shopping constantly blurring, synergies between physical and digital touchpoints are so important. Are *you* up to speed with what your shoppers want and expect to see from you? Get the low-down in our ‘Beyond the Basket’ Vision Study. This dedicated report digs into the results of Zebra's 16th Annual Global Shopper Study. Discover what shoppers really want from retailers today: ✔      Learn how satisfied shoppers are with their experiences ✔      What's driving shopping channel decisions, preferences and challenges ✔      Shoppers’ expectations for making their visits seamless and enjoyable ✔      How consumers are expecting retailers’ technology stacks to shape up Download the report today: https://lnkd.in/ec_93fvW #Retail #CustomerService #ZebraEmployee

An omnichannel strategy is a critical move for retailers across all sectors. With the lines between in-store and online shopping constantly blurring, synergies between physical and digital touchpoints are so important. Are *you* up to speed with what your shoppers want and expect to see from you? Get the low-down in our ‘Beyond the Basket’ Vision Study. This dedicated report digs into the results of Zebra's 16th Annual Global Shopper Study. Discover what shoppers really want from retailers today: ☑       Learn how satisfied shoppers are with their experiences ☑       What's driving shopping channel decisions, preferences and challenges ☑       Shoppers’ expectations for making their visits seamless and enjoyable ☑       How consumers are expecting retailers’ technology stacks to shape up Download the report today: https://lnkd.in/eGTSY88e #Retail #CustomerService #ZebraEmployee

Diving into success in the digital marketplace starts with understanding e-shopper preferences. With a significant 87% of shoppers initiating their product searches online and 71% utilizing mobile devices while in physical stores, the importance of a seamless omnichannel experience cannot be overstated. And with a vast majority starting their product searches online and favoring mobile-friendly platforms and marketplace purchases, adapting to these trends is crucial for business growth. Visit us: https://bitly.ws/3gwLH #EcommerceTrends #DigitalMarketing #CustomerExperience #Ecommerce

Today’s consumers want the same great experience whether they’re shopping on a website or in store. To achieve this, retailers need to adopt an omnichannel approach, offering integrated, digital experiences that stretch across both their online and offline channels. While brands refine their capabilities to meet customer demand, we’re seeing a change in the landscape: more personalisation, more convenience and, overall, a more seamless experience. We’ve shared our observations and insights in this article. Read more here. https://vzbiz.biz/4d0Sz4b #LuxuryRetail #FutureOfRetail #Retail #Technology

How do you sidestep competitors to stand out? By delivering robust omnichannel strategies across your business that speak to todays shoppers. We understand it can still be confusing and that's why we work closely with our global clients to ensure they understand what a cohesive and engaging omnichannel experience looks like and how to: ✔Understand individual customer preferences ✔Have consistent branding across all channels ✔Fully personalise the end-to end customer experience ✔Leverage product sales data and technology ✔Actively seek and respond to customer feedback We have created a free guide to share if you are interested in knowing more 👇

What is the Omnichannel? 💻🛒🏪 A lot of talk surrounding e-commerce these days mentions ‘the Omnichannel.’ But, what does that term mean? And how do brands and retailers need to respond to its growth within the shopping experience? 73% of modern shoppers use multiple channels during their shopping journey, and 81% of shoppers conduct online research before buying a product in store, mixing channels and touchpoints to reach one purchase destination. We created a simple guide to the omnichannel and explored how brands and retailers should respond. Check it out 📰👇 https://lnkd.in/gFJ5WyyP

An omnichannel strategy is a critical move for retailers across all sectors. With the lines between in-store and online shopping constantly blurring, synergies between physical and digital touchpoints are so important. ➡ Are *you* up to speed with what your shoppers want and expect to see from you? Get the low-down in our ‘Beyond the Basket’ Vision Study. This dedicated report digs into the results of Zebra's 16th Annual Global Shopper Study. 💡 Discover what shoppers really want from retailers today: ♦       Learn how satisfied shoppers are with their experiences ♦       What's driving shopping channel decisions, preferences and challenges ♦       Shoppers’ expectations for making their visits seamless and enjoyable ♦       How consumers are expecting retailers’ technology stacks to shape up Download the report today: https://lnkd.in/eRkyxcVz #Retail ##CustomerService #ZebraEmployee

Back to Basic Series: What is the Omni Channel?

Bridge the gap between offline and online shopping! Did you know, about half of consumers who start their shopping journey in-store eventually explore online options? Embrace omnichannel retailing to capture these shoppers at every touchpoint. Offer seamless experiences across both offline and online channels to meet their evolving preferences. By integrating your brick-and-mortar and digital storefronts, you'll maximize engagement and conversions. Don't miss out on the opportunity to connect with today's omnichannel consumers! #OmnichannelRetail #InStoreShopping #OnlineShopping #RetailTrends #CustomerExperience #SeamlessIntegration