Plan.Grow.Do.’s Post

𝗔𝗿𝗲 𝘆𝗼𝘂 𝘁𝗵𝗲 𝗴𝗼-𝘁𝗼 𝗲𝘅𝗽𝗲𝗿𝘁 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗳𝗶𝗲𝗹𝗱, 𝗼𝗿 𝗷𝘂𝘀𝘁 𝗮𝗻𝗼𝘁𝗵𝗲𝗿 𝘃𝗼𝗶𝗰𝗲 𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗮 𝗽𝗿𝗼𝗱𝘂𝗰𝘁? In today’s fast-paced digital world, it’s not enough to 𝙟𝙪𝙨𝙩 sell—you need to get known for something meaningful. Over half of B2B buyers are on social media, bombarded by messages to buy, buy, buy. What stands out? Trust, expertise, and value. Here’s how: - Share insights about industry shifts. - Engage with the community by encouraging debate and offering your unique perspective. - Build trust by sharing how you help, not just what you sell. Don’t just connect, become a trusted voice that people remember. 🌟 Learn more ➡️ https://lnkd.in/erRRvvd8 #ThoughtLeadership #B2BSales #B2BNetworking #Sales #BrandManagement #B2BIndustry

The B2B buying process isn't what it used to be 🚨 Gone are the days of cold calls and lengthy in-person meetings. Today's buyers are empowered by information and prefer a digital experience. Here's a wake-up call for B2B sellers 👇 The B2B landscape has shifted. To thrive, you need a strong digital presence with valuable content that resonates with your target audience. #B2Bsales #ContentMarketing #DigitalTransformation Has your B2B sales strategy kept pace with these changes? Share your thoughts in the comments 🙌

𝗕𝘂𝘆𝗲𝗿 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗠𝗮𝗽𝗽𝗶𝗻𝗴 𝗶𝗻 𝗕𝟮𝗕 𝗠𝗮𝗿𝗸𝗲𝘁𝘀 Some of our B2B enthusiasts are waving the flag of change big and proud, pointing to the 45% of B2B buying activities that have evolved under the influence of the Internet. Prospective buyers now have the power to research products, compare prices, and read reviews – all at the click of a button. This has shifted the dynamics of B2B sales, empowering buyers and reshaping traditional sales processes. On the flip side, some argue that a majority of B2B buying activities (55%, to be exact) have weathered the storm of change, standing firm in the realm of tradition. Face-to-face meetings, relationship building, and personalized interactions still play a pivotal role in sealing the deal. But let's remember – it's all about perspective. There's no absolute right or wrong in this narrative. Whether you're in the 45% camp, celebrating the digital era, or in the 55% camp, cherishing the timeless art of relationship-based selling, the key is recognizing that B2B buying is a dynamic landscape with room for both. This infographic gives you a detailed explanation of the B2B buying journey. Image Courtesy- b2binternational.com #B2BRevolution #PerspectiveMatters #productmarketing #customer #funnel #marketing #b2b #

The B2B buying process isn't what it used to be 🚨 Gone are the days of cold calls and lengthy in-person meetings. Today's buyers are empowered by information and prefer a digital experience. Here's a wake-up call for B2B sellers 👇 The B2B landscape has shifted. To thrive, you need a strong digital presence with valuable content that resonates with your target audience. #B2Bsales #ContentMarketing #DigitalTransformation Has your B2B sales strategy kept pace with these changes? Share your thoughts in the comments 🙌

🚨 B2B Sellers, it's time to rethink your approach! 🚨 Relying on "feature/function, good enough" positioning? That strategy won't cut it in today’s evolving B2B tech landscape. 🌐 Executive buyers are overwhelmed with #vendor #noise and are no longer interested in tech specs—they want outcomes, solutions to real business problems, and strategic partnerships. From cutting through AI hype to keeping your messaging clear and concise, learn why your current approach might be missing the mark and what you can do to stand out in a crowded market. 💡 Key Insight: "Executive buyers don’t care about your algorithms—just how you solve their problems." 👉 Ready to elevate your B2B game? Read the full story on B2BmodernSelling.com. #B2BSales #TechTrends #SalesStrategy #ExecutiveBuyers #AI #BusinessOutcomes #SalesTransformation Nicolas Bürer Tamer Turna Dr.-Ing. Lucas Schellenberg Alvin Dongo Heiko Drewanowski Tri Le Ngoc Markus Baur NISHANT GUPTA Peter Hall Aditya Kumar Luca Villani, MBA Eric Koester Karim Saleh Jill Walker Jordan Baker Michael Michael Tom Röthlisberger David Schiller https://lnkd.in/eKnhAZzp

ICP vs Buyer Persona: Why the Difference Matters! If you thought these two terms were synonymous think again. They're not & here is why this matters for B2B. For B2B sales, an ICP, ideal customer profile, goes beyond individual buyers, focusing on the bigger picture of ideal companies. It includes: - Company size - Annual revenue - Growth/business stage - Decision-making process - Number of employees - Industry The main difference is in the metrics: B2B companies track broader metrics that reflect the complex buying journey of businesses, not individuals. That's why they need to define an ICP. By using an ICP, you make sure you're not just accepting any customer. By asking "What makes this business a good fit?", you are handpicking customers who align with your goals and build thriving partnerships. Need more, I can share an ICP template I found handy, simply DM me. # ICP #buyerpersona #clarify #brand30 Read this post and more on my Typeshare Social Blog: https://lnkd.in/dCqsRw6n

Don’t just throw sales tactics at a wall to see what sticks. At Broadley Speaking, we’ve been perfecting the art of strategic B2B sales & marketing for decades. Whether you’re battling long and complex sales cycles or struggling to find the right decision-makers, our proven strategies deliver results. Let’s talk about what will work for your business. Connect with Managing Director, Brooke P., for an informal discovery call, or visit https://lnkd.in/gge7sn68 to learn more. #B2BSales #B2BMarketing #B2BSalesAndMarketing #Growth #NewBusiness

How to Transform Your Sales Tactics to Captivate Gen Z and Millennial B2B Buyers Read the full article: How to Optimize the Buyer Journey for Gen Z and Millennial B2B Buyers ▸ https://lttr.ai/AOIq9 #B2BSales #SocialSelling #InboundMarketing #SalesTips #BuyerJourney #digitalmarketing #research #sales #prospecting

Excited to share Matter B2B’s latest post on their unique approach to B2B marketing! 🌟 Discover how we deliver results through a combination of: Innovative strategies tailored to each client’s needs A focus on customer-centric solutions Data-driven insights that drive growth and engagement

I'm excited to begin a series on mastering the art of sales! in Business 💼 Whether it be retail or B2B Come along as we explore tried-and-tested tactics, exchange success stories, and go over the essential components that set a salesperson apart in the marketplace. These observations will improve your sales performance regardless of your level of experience. Looking forward to develop a sales community that is driven by excellence and a hunger to grow. Watch this space for insightful advice and lively conversations! 🚀 #sales #marking #b2bsales #retail