Population Media Center’s Post

“Telling the stories of the future we want is how we will bring it about. In Storytelling to Accelerate Climate Solutions we discover storytelling that inspires hope and determination.” Tom Bowman, author of Empowering Climate Action in the United States, knows the power storytelling can have when it comes to climate action. With this same goal in mind of creating a more sustainable future, our amazing President & CEO, Neemesha (Meesha) Brown has written an insightful chapter, "The Power of Locally-Driven Narratives to Support and Sustain Climate Action" for the upcoming book Storytelling to Accelerate Climate Solutions, edited by Emily Coren and Hua Wang. Meesha's chapter delves into the pivotal role of local narratives in entertainment-education applications. By incorporating local perspectives, we've seen first-hand how climate solutions can be better tailored to the specific socio-cultural context of intended audiences and create a sense of local value and agency essential to long-term sustainability. The book highlights: - Where climate storytelling currently stands in multiple types of media - How storytelling can inspire action toward addressing climate change - Case studies to show best practices in effective storytelling - Examples of what stories should include and what should connect them You can have free and unlimited access to download the book today at https://bit.ly/3Vuu8GB. #Storytelling #ClimateSolutions #Sustainablity #ClimateAction #SummerReading #ClimateChange #MeeshaBrown #EmilyCoren #HuaWang #NewRelease #Author

Kylie Ahern, an influential advocate for science, emphasizes the importance of effective climate science communication. In this Climate & Capital Media article, she expresses the belief that understanding and engaging with audiences is crucial for driving action. To improve communication, Kylie suggests moving away from press releases and collaborating with skilled communicators. She highlights also the need for storytelling and the value of reaching out to diverse voices. Kylie urges communicators to listen to their audiences, avoid underestimating them, and create meaningful partnerships. #sciencecommunication #climateaction #climatescience #climatesolutions #diversityandinclusion #storytelling

JUST OUT: The book co-edited by myself and Juliet Pinto! Important discussions about climate change messaging, roles of immersive media in influencing environmental storytelling, and the effects of mis- and dis-information on the perceptions of our changing world. So thankful for all of the contributors!

When communicating a complex or emotive issue, it pays to get a little creative ✨ Take climate change and sustainability - rather than pointing audiences to complex and often lengthy reports, artists and writers are increasingly combining imagery and storytelling to engage new audiences. We love this example by graphic artists War and Peas, where their recent comic "Move" highlights the importance of climate action in a just a few sentences. #ClimateChange #ClimateAction #WarAndPeas #EffectiveCommunication #Sustainability 

As much as arguing over semantics frustrates me to no end, it doesn’t change the fact that language matters. Drilled Media’s Amy Westervelt shares her insights on the importance of understanding the nuances of specific climate terminology and narratives, such as “natural gas” and “lower carbon.” While the adjectives “natural” and “lower” make fossil fuels sound less damaging, they’re still fossil fuels. Language is tricky like that. A term can be technically correct, as well as misleading. And as we’ve seen, this is done intentionally most of the time. I’ll be sharing more of our conversation here soon 🙌🏽 Watch this space! . . . #climate #climatechange #media #storytelling #narrative #language #journalist #interview #podcast #energy #environment #earth #pollution #words

🌍 An Eye-Opening Session on Climate Storytelling 🌍 Today, I had an eye-opening experience attending a session on Climate Storytelling, facilitated by Joi Lee. It struck me how climate change remains the biggest story journalism has yet to successfully tell. Joi shared many valuable insights on storytelling for a new world, highlighting that 98% of environmental stories are framed negatively and that 55.7% of youth believe "humanity is doomed." This underscores the need for diversity in climate stories and a focus on solutions framing. The role of data in storytelling was also fascinating, showing how we can shift the narrative towards hope and action. Excited to incorporate these approaches in future climate communications! 🌱 #ClimateStorytelling #SolutionsJournalism #ClimateAction #SustainableFuture #StorytellingForChange

It is so common to spend ages on a piece of research, a report or opinion piece to create something with true insight and impact. And then simply move on.  But, as today's Guardian reminds us, repetition is a powerful tool. We need to return to, refresh and repeat our messages, data and stories time and time again. So the science, its impacts and the actions that must and can be taken really get through. #repeat #revisit #communications #PR #climate #nature #truth

Hear about what leading experts say about ‘A New Era in Climate Communications’ 📢 Our White Paper is an open-source resource — a Climate Communications guide enriched by insights from world-class experts and contributors in neuroscience, advertising, and content creation. Head to newzeroworld.org and sign up to our newsletter to be the first to know when ‘A New Era Climate Communications’ is available for download. Supported by more than 40 contributing organizations and 60 experts from across industries, this paper has been designed as a key resource for all those who share our vision for a world in which everyone is inspired to play their part in the climate solution, understands what they can do, and has the opportunity to do it. #ANewErainClimateCommunications #climatecommunications #communications #sustainability #climateaction

Doc Society Climate Story Fund Deadline Date: February 07, 2024 Donor: Doc Society Countries/Regions: All regions Area: Climate Change, Storytelling, Media The Doc Society Climate Story Fund is seeking to support compelling storytelling and impact strategies from around the world that can help them envision and realize a just transition. How can the just transition leave no one behind? How can past harms be repaired? How are communities today exploring new pathways for a more safe and just future for all? They are looking for creative nonfiction projects including long form, shorts or episodic documentaries as well as podcasts and radio documentaries, that can complete production with support from the Climate Story Fund. The Fund also supports completed creative nonfiction and fiction projects of any medium looking to implement strategic impact activities to engage audiences who are not typically included in the climate conversation. For more information, visit https://lnkd.in/eeDM2YJu #ClimateStoryUnit #ClimateChange #Storytelling #Opportunity #ClimateJustice #ClimateAction #DocSociety

In the face of a changing climate and increased extreme weather events, could the genre of 'Climate Fiction', or Cli-fi, be our saviour? Cli-fi has been touted as one of the ways to help save the world, thanks to the genre's emphasis on how imagining our future might make us reconsider our relationship with the natural world. Read more here: