Pricing Shastra’s Post

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Pricing Shastra is a management consulting firm specializing in pricing strategy for technology companies. We set up Pricing Shastra in 2023 with a goal to enable transformative growth 🚀 for growth stage tech companies through pricing and packaging initiatives. We have been fortunate that clients have reposed their faith in us and we have been able to respond by delivering impactful changes. Our recent work has featured: ⚡ Expanding market opportunity for a Generative AI copilot platform 👨💻 Unlocking growth for a leading composable web platform across PLG & SLG 🛍️ Increasing growth for a leading POS provider by optimizing pricing and packaging In the coming weeks and months, we will continue to share updates about our work through our “𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁” series of posts. We have observed that scaling tech companies often see ⚡ 𝘴𝘪𝘨𝘯𝘪𝘧𝘪𝘤𝘢𝘯𝘵 𝘨𝘳𝘰𝘸𝘵𝘩 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘧𝘳𝘰𝘮 𝘱𝘳𝘪𝘤𝘪𝘯𝘨 𝘢𝘯𝘥 𝘱𝘢𝘤𝘬𝘢𝘨𝘪𝘯𝘨 𝘰𝘱𝘵𝘪𝘮𝘪𝘻𝘢𝘵𝘪𝘰𝘯 ⚡ but are not always able to realize those opportunities - lack of access to Pricing expertise being a significant factor. Developing in-house pricing teams is not always a viable option for these scaling organizations. We combine our Pricing expertise ⭐, extensive experience in Tech ☁ industry and our relentless focus on delivering impact 📈 (rather than slideware) to enable our clients to realize the transformational opportunities from Pricing initiatives. Cornerstone of our consulting approach is to use our 𝗣𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝗚𝗿𝗼𝘄𝘁𝗵 (𝗣𝗙𝗚) framework which enables us to shape pricing and packaging by holistically aligning with Product and GTM strategy. Staying true to our philosophy, we have been codifying our pricing knowledge in our Insights. We will post insights over the coming weeks on many topics through our “𝗣𝗿𝗶𝗰𝗶𝗻𝗴 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀” series of posts. We have seen many companies express interest in engaging with us and would request you to 🔁 𝕤𝕙𝕒𝕣𝕖 𝕥𝕙𝕚𝕤 𝕡𝕠𝕤𝕥 𝕓𝕣𝕠𝕒𝕕𝕝𝕪 𝕚𝕟 𝕪𝕠𝕦𝕣 𝕟𝕖𝕥𝕨𝕠𝕣𝕜 💬 to help connect us with more companies we can help.

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