Look, I'm going to make no apologies for my love of extended analogies. So welcome to Part 2 of how to run your business like a lawn.
Or maybe it's how to maintain your lawn like it's a business. I haven't worked that out yet, but I intend to by the time this is #1 best-selling business book.
So I'm starting to get some nice green shoots coming through already and I was tempted to take 🌎 Scott Frew and Justin Randles's advice and focus on aeration this weekend, but instead I decided to get into the weeds.
Literally.
I took out my trust weed puller and set about pulling all the weeds that survived the scalp and have been attempting to re-establish themselves.
The beauty of last week's scalping is these nasties are so much easier to find.
Which is really half the benefit of stripping things back, and starting again.
In business, most products and processes come about through endless iteration. Even the most meticulously planned projects normally zig-zag in various directions before they reach their end state.
And along the way, you tend to keep adding things, but very seldom remove things. Even though changes to scope or purpose maybe made those things redundant along the way.
So when you get the opportunity to restart, you'll happen across things that just shouldn't be there so be brutal. Rip out every single weed you come across. Every thing that doesn't get used, that takes too much, that is overly complicated, ditch it.
It's easier said than done. It's human nature to think that removing something will upset somebody. And maybe they will be, but these weeds likely contributed to the bloat or inefficiency that made you think you needed to rebuild in the first place. So here's what you might consider doing instead.
Just de-prioritise it. Tell yourself you'll put it back, but only once everything you know is really important is done first. I'll bet that weed never makes it back.
Director @ InRange | OOH Innovator x Fuel Efficiency Advocate
3moGrateful to call you a friend, Brian DuMont. Keep leading well and using your position to influence others. John 15:1-8 sure seems like the perfect guide for your industry 😀