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Day 1 of HealthNEXT was a hit! Our attendees had the privilege of engaging with insightful panels featuring experts from PulsePoint, WebMD, and Internet Brands. A special highlight was PulsePoint’s Swag Studio, where everyone had a blast customizing their own PulsePoint bookbags and hats! A standout session was “What Today’s Trends Tell Us About Tomorrow’s Market,” presented by Konrad Gerszke, Max Dobbs, Dan Johnson, Henry Carter, and Andrew Stark. They highlighted the often-overlooked middle of the funnel in healthcare. As Max Dobbs noted, “Understanding which actual touchpoints had the greatest influence in nurturing someone toward a healthcare outcome across the healthcare journey—those are the things we’re really focused on.” Excited to see what the rest of the event brings tomorrow! #HealthNEXT #HealthcareInnovation #Healthcare #AdvertisingandMarketing #NYCEvent

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