Punchkins’ Post

Forget the fakery with HERO’s new Bakers Delight spot. Accompanying the newest campaign that interrogates the ‘fresh’ bread offerings from the big supermarkets, looking behind the curtain at those claiming to bake on-site. https://lnkd.in/gsZg-zaX Keen to check out the reality we’ve unveiled? Have a read here: https://lnkd.in/gbB3GXwy #BoundlessCreativity #advertisingandmarketing #advertising #marketing #brand #digitalmarketing #marketingagency #creativeagency #agencyleadership #agencylife #advertisingagency #brands #branding #creativeadvertising #Independent

I have a confession to make, LinkedIn. I don't always drink coffee... Caffeine is my friend until the end, but the mean bean isn't my only source. Recently I stumbled upon this Weird Yerba x Grateful Dead iced tea collab. I'm sure their marketing team has a picture of me up on their ICP wall, because they know exactly what I like. The art on the can (and especially the 4-pack box) is killer, and the drink itself tastes great. In an effort to keep my review honest, I do wish the grapefruit flavor was more pronounced. I feel like once you brand yourself as weird, you should go all the way! #Marketing #IcedTea #Design

Must Be Thursday- Time for Toffee's Pick of the Week. Toffee knows that a sweet treat is good anytime of the year but this 3 oz small jar filled with a combination of 6 different flavors of multicolored butterfly gummies: grape, strawberry, orange, blue raspberry, cherry, and green apple are ideal for a summertime surprise. Packaged in a reusable jar with a screw-on lid that features your full color message or greeting. This item is the perfect size for expressing gratitude, saying hello, sharing sweet messages like Be Uniquely You! #cfbpromotionalproducts #ToffeePick #promotionalproductswork #promotionalproducts #brandedmerch #brandedmerchandise #summermarketing #giveaway #summergiveaways #employeeappreciation #clientappreciation #officedropoffs #sweettreat #marketing #branding #candymessages

Do try and focus will you? In the sweep-it-up world of needing to know all the things, it can be tricky to focus. Well, at least I find it tricky. What with there always being something interesting to explore. To which, thank you Forecourt Trader and your daily email digests. No? Well, I beg to differ. Here’s just a selection… Crisps and snacks your thing? Certain are mine. I could live on crisps, frankly (as anyone I know will attest). So what better than the regular ‘Focus on Crisps and Snacks’, this week with the winner-winner-chickenFree-dinner headline ‘Game On’. Something about ballfooter’s preference for potato-based product I gather. Something a bit more healthy? Spar now stocks Aero Strawberry, so that makes it one of my five-a-day. Palette a bit jaded? Excellent. Mentos (mints btw) are here to save you with their ‘Unbeaten on Taste and Flavour’ summer campaign. Mmmm… From multipacks of Red Bull (and why isn’t there an ad featuring people in dungarees dancing around to ‘Come On Taurine’ to the tune of Dexys Midnight Runners top pop hit?) to cola-bottle flavour Jaffa Cakes (can I have a job in product development please?), if you ever want a quick cultural temperature test of what’s hot for today’s on-the-run consumer ? Garage forecourt shops. For the most pressing questions we face and the means to be able to find focus. ’Scuse me mate, you got any more Wheat Crunchies? #fmcg #retaildisplay #garages #productdevelopment #anthropology #trends #research #CreativePool #DesignWeek #MarketingWeek

𝐒𝐮𝐫𝐩𝐫𝐢𝐬𝐞 𝐲𝐨𝐮𝐫 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐰𝐢𝐭𝐡 𝐚 𝐓𝐡𝐚𝐧𝐤 𝐘𝐨𝐮 𝐆𝐢𝐟𝐭: https://lnkd.in/esTQ9ruk Overall, gifting your best customers is an investment in building strong, lasting relationships that benefit both parties in the long run. 𝗚𝗶𝗳𝘁𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗯𝗲𝘀𝘁 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗶𝘀 𝗲𝘀𝘀𝗲𝗻𝘁𝗶𝗮𝗹 𝗳𝗼𝗿 𝘀𝗲𝘃𝗲𝗿𝗮𝗹 𝗿𝗲𝗮𝘀𝗼𝗻𝘀: 1. 𝐅𝐨𝐬𝐭𝐞𝐫 𝐒𝐭𝐫𝐨𝐧𝐠𝐞𝐫 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬: Sending gifts to your best customers shows that you value and appreciate their business. It helps strengthen the bond between your brand and the customer, fostering loyalty and long-term relationships. 2. 𝐄𝐱𝐩𝐫𝐞𝐬𝐬 𝐆𝐫𝐚𝐭𝐢𝐭𝐮𝐝𝐞: Gifting is a tangible way to express gratitude for their continued support and loyalty. It acknowledges their importance to your business and makes them feel special and appreciated. 3. 𝐄𝐧𝐜𝐨𝐮𝐫𝐚𝐠𝐞 𝐑𝐞𝐩𝐞𝐚𝐭 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬: By showing appreciation through gifts, you encourage repeat business from your best customers. They are more likely to continue patronizing your brand and even become advocates, referring others to your business. 4. 𝐃𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭𝐢𝐚𝐭𝐞 𝐘𝐨𝐮𝐫 𝐁𝐫𝐚𝐧𝐝: In a competitive market, exceptional customer service sets your brand apart. Thoughtful gifting adds a personal touch and sets a positive impression, distinguishing your brand from competitors. 5.𝐃𝐫𝐢𝐯𝐞 𝐁𝐫𝐚𝐧𝐝 𝐀𝐝𝐯𝐨𝐜𝐚𝐜𝐲: Satisfied customers who feel appreciated are more likely to become brand advocates. They may share their positive experiences with others, leading to increased brand visibility and customer acquisition. Hammond's Candies Ghirardelli Chocolate Company Dorothy Lane Market The Killer Brownie® Company Indulge in our exclusive Killer Brownie Warm-Up Gift Set, designed to elevate your winter experience to new heights. Immerse yourself in the ultimate chocolate lover's paradise with our decadent Double Chocolate Hot Cocoa accompanied by sumptuous Vanilla Bean Marshmallows, 4 mouthwatering DLM Buckeyes, and an assortment of our most beloved Killer Brownie flavors (Original, Salted Caramel, Peanut Butter, and Cookie Dough) beautifully presented in a deluxe gift box. Whether you're seeking comfort on a chilly day or looking for the perfect gift to express gratitude, sympathy, or well wishes, this set is guaranteed to delight. Warm up your soul and treat your taste buds with this unforgettable ensemble. #CustomerAppreciation #GiftsForCustomers #GratitudeGifts #ClientGifts #CustomerRelations #CorporateGifting #BusinessGifts #ThankYouGifts #ClientAppreciation #GiftIdeas

Flashback on this #NationalFrozenYogurtDay to this image we shot with production pals @pheasantandhare a few years ago. DYK: It is one of the best selling frozen dessert products in Minnesota! At JBD, we tailor our approach (and the team!) to meet clients' unique needs. Let’s create magic together ✨ #nationalfrozenyogurtday #foodphotography #digitalstrategy #contentmarketing #brandstorytelling #productphotography #contentcreation

FRIDAY FUN FACTS 🤡 Did you know that when our customers are presented with two options, they have a hard time determining their value? However, adding a third option helps guide them to a specific choice. HOW? 🤔 It's called the Decoy Effect, whereby consumers change their preference between two options when presented with a third option – the “decoy” – that is “asymmetrically dominated”. The decoy is priced to make one of the other options much more attractive. It is “dominated” in terms of perceived value (quantity, quality, extra features and so on). The decoy is not intended to sell. Its job is to nudge consumers away from the “competitor” and towards the “target”—usually the more expensive or profitable option. Think about it...what size popcorn would you buy?🍿 Munching into an extra large weekend Leanne #nudging #behaviouralscience #fridayfunfacts #thinkoutsidethebox

The Great #Strawberry Showdown: Summer 2024 Heats Up! #BIGOBASKET BEST 1 TOP 1 NEAR YOU #SALESACHIN The summer sun is blazing, and what better way to cool down than with a delightful scoop (or two) of refreshing strawberry ice cream? We've explored some popular brands, and now we have a complete picture of the strawberry showdown! Let's dive into the details: The Contenders and their Strawberry Content: | Brand Name | Strawberry Content (%) | MRP (ml) | Price per ml (₹) | |--------------------|------------------------|-----------|-----------------| | Mother Dairy - Ultimate Strawberry Crush | 6 | 115ml cup | ₹40 | 0.35 | | Mother Dairy - Ultimate Strawberry Crush | 6 | 1L tub (price not mentioned) | Not Available | | Amul - Refreshing Strawberry Ice Cream | 16 | 750ml Family Pack | ₹150 | 0.20 | | Milky Mist - Prime Strawberry Ice Cream | 7 | 750ml BOGO | Not Available (BOGO price ₹270) | | Chitale Bandhu - Premium Strawberry Ice Cream | 27 | 500ml tub | ₹385 | 0.77 | Here's a Recap of Each Brand 1)#MotherDairy Ultimate Strawberry Crush (115ml cup - ₹40, 1L tub - Price not mentioned) This classic favorite boasts of 6% strawberry content, offering a familiar taste at a pocket-friendly price. 2)#Amul Refreshing Strawberry Ice Cream (750ml Family Pack - ₹150) Amul brings the freshness with a whopping 16% strawberry content, perfect for sharing with the whole family! 3) #MilkyMist Prime Strawberry Ice Cream (750ml Buy 1 Get 1 Free - ₹270) Milky Mist goes big on value with their BOGO offer. However, their strawberry content sits at 7%, so the flavor might be slightly subtler. 4)#ChitaleBandhu Premium Strawberry Ice Cream (500ml tub - ₹385)** - This luxurious ice cream boasts a whopping 27% strawberry content and pulp, bursting with real fruit flavor. The Verdict: A Spoonie Paradise! With so many delicious options, the winner depends on your priorities: For value Milky Mist's BOGO deal is unbeatable for stocking up (price per ml would be the deciding factor) For intense strawberry flavor Chitale Bandhu takes the crown wit https://lnkd.in/dwAcEdK3

Cookie cutters are great for holiday treats, but when it comes to marketing, one size doesn't fit all. Your brand deserves a unique strategy tailored to its distinct flavor and essence. Go beyond the generic and craft campaigns that truly resonate with your audience. 🍪➡️📈 If you choose a: 🍪 Gingerbread Cutter: You value tradition and the sweet simplicity of timeless classics. 🎅 Santa Cutter: You embrace the joy of giving and have a heart that's merry and wide. 🎄 Christmas Tree: You stand tall and remain evergreen, adapting yet unwavering through life's seasons. ⭐ Star: You're always reaching for the top, illuminating paths and shining bright. ☃️ Snowman: You have a playful spirit and can find joy even in the chilliest situations. 🍭 Candy Cane: You add a touch of zest to every endeavor, leaving a memorable mark wherever you go. Which cutter are you reaching for this season? #CookieCutterWeek #BakingPersonalities #CustomMarketing #AdventTrinity

Feeling low on energy as the week drags on? A latte in your favorite mug might be just the pick-me-up you need! #promoproducts #promotionalproducts #branddesign #brandingideas #marketingtips