Tommy Hilfiger is returning to its nautical-inspired roots with the brand’s latest partnership with United States SailGP Team. As the team’s official lifestyle apparel partner, Tommy Hilfiger and the US SailGP Team will use the partnership to push the boundaries of performance, design and culture. The US SailGP’s F50 foiling catamarans will feature the TOMMY HILFIGER logo on each side of the boat, as well as team uniforms, and capsule collections “Since I was very young, I always loved the world of sailing and the nautical lifestyle – but SailGP is next level; it’s a whole new sport,” said Tommy Hilfiger #PowerOfPVH
Anchors aweigh! We're charting a new course with the United States SailGP Team. We are delighted to announce a multi-year global partnership with the U.S. SailGP Team. Furthering our legacy of breaking conventions by merging fashion and sport, the partnership aims to redefine fashion's role in sailing - and sailing's role in pop culture. The most exciting race on water, SailGP is world-renowned for its flying boats, record-breaking speeds, and adrenaline-fueled races. This partnership will launch globally at the Season 5 opening Sail Grand Prix in November 2024, as the circuit brings world-class athletes from rival national teams to legendary global locations; previous seasons have included races from Sydney to Saint Tropez and New York. Sailing has been in our DNA since Tommy Hilfiger first designed the iconic flag logo around the nautical alphabet for his initials - T, J, and H – Thomas Jacob Hilfiger. The US SailGP’s F50 foiling catamarans will feature the TOMMY HILFIGER logo on each side of the boat, as well as team uniforms and capsule collections. Stay tuned for more! #TommyHilfiger #USSailGP
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