Rachel Bayley’s Post

Keep up the good work, Paul! Delivering for our clients - both advertisers and the NHS - is, of course, our number one priority. But HOW we deliver comes a very close second. Excellent customer service must be a given at all times, never just a 'nice-to-have' #nhs #hospitaladvertising #ooh #oohadvertising

I absolutely love this for the team and the community. After recent sponsorship stumbles, Tillamook is a brand that resonates with fans, has a clever history sponsorship with the Portland Timbers and doesn't have the potential gotchas that the short lived DaBella's sponsorhip had. I do wonder if it is a great deal for Tillamook? I'm assuming the price of the deal was greatly discounted over league averages. https://lnkd.in/gR7Sn_xC Usually, I think of this level of sponsorship as a tool to build brand recognition and market share in your backyard (JELD-WEN's stadium sponsorship) or to defend your backyard against a rival (Alaska Airlines, the previous kit sponsor trying to fend off Delta). Locally, Tillamook has no shortage of brand affinity, nor does it seem to have a significant rival in the Portland market. Does Major League Soccer have a big enough national or international footprint for sponsorship to help build brand preference in Tillamook's growth markets? If nothing else it does give then a great platform to launch new products and grow adoption of secondary products like ice cream. Based on personal experience, I do know that soccer fans like cheese and ice cream. Even with the Timbers loss yesterday, I celebrated with some Tillamook after the game.

📈 🏟️ Recaps are a part of life in sponsorships. Your sponsors paid you money for a service, now it's time to show them the results & value. But are you doing recaps in a way that builds confidence and future business? In this episode of The Inches, our CEO dives into sponsorship recaps and how your team can build a strategy that drives trust with your sponsors. https://lnkd.in/gCmih-Us

Not sure whether to host a sanctioned or non-sanctioned tournament? We break down the differences and what to consider in our blog. Check it out for all the details. https://lnkd.in/g2sSb4NU #PickleballTournaments #EventPlanning #PickleballPlaySolutions #PickleballPlaySolutions

In just one day, two well-known Australian brands, Melbourne Rebels and Godfreys, entered voluntary administration. The big question on everyone's mind is whether these are isolated incidents or indicative of systemic cash-flow issues across various industries. What do you think? Share your thoughts in the comments. https://lnkd.in/gjMrfjYS #voluntaryadministration #cashflowissues #australianbusinesses

LOOKING FOR FEEDBACK, I am trying to build a method of Giving for Donation ideas, and here is one I have come up with, where I am contacting companies that are Bee or Honey associated because our main character is a Bee. what are your thoughts? Hi, we are a nonprofit organization, in Fresno, for the prevention of abuse by educating through Play and Entertainment. We have cartoon/comic characters that are called the Bugillagers. Our main character is named RowJoeBee and his best friend is SemBelAnt. We are considering setting up a donation page based on naming the various characters that will be used in the comics and cartoons that we will be producing. Would you, as a BEE based company, consider donating to our cause, for the privilege of naming A Bee for our stories, A Queen for our stories, and/or a Hive for our stories? Or for a larger donation, create the personality for that character? Or even our other insectile characters. We are considering setting up a page on our site, that would automate such a Donate/Name feature, but we need to know if it would actually be viable as a method of getting involvement? Here is RowJoeBee https://lnkd.in/gaeQXTeW

Guess what today is...Promotional Products Work Day! PPAI, a non-profit trade association, conducts consumer studies to provide an inside look at how people engage with promotional products, what they think about them, and why they work as an advertising medium. In PPAI’s 2021 Consumer Study Report, 94% of participants said they like receiving promotional products. Promotional products also make experiences more enjoyable, according to 83% of participants. Additionally, three out of four participants said they would likely switch brands if they received a promotional product from a brand they hadn’t done business with previously. Click on the fun video below. ##PPWDAY2023 #geigergetsit https://lnkd.in/efP6b8Dj

"Die with your boots on" or prepare for an exit? This debate will be at the heart of the Exit Palm Springs event. Delve into critical discussions with David C. Baker of Punctuation, Blair Enns of Win Without Pitching and myself. Only a few spots left. Apply now via the link in the comment section. #RevThink #businessowner #studioowner #creativestudio #industryinsights #PalmSprings #PalmSpringsEvents

11 Days away!   1 hour of continuing education (we all need) and of course, good food, fun and you get to set stuff on fire! Just kidding, but you just might learn a thing or two! Flax & Associates LLC   Shoot me a DM if you want to learn more or sign up on the link below and I’ll see you there. https://lnkd.in/e9r7KB_P #liveburn #fire #claims #adjusters, #consultant #OCA #ContinuingEducation

What's the Super Bowl about? Eyeballs. Yes. Eyeballs in the seats, online, in Las Vegas, in restaurants, stages, living rooms and more to get dollars flowing across the globe. I went to the local high school bleachers to share some insights that you can use to attract prospects to your business, non profit, cause, and more. #superbowl #biggame #audiences #marketingstrategy #marketingtips https://lnkd.in/e2h2sewi