Reid Litman’s Post

The rise of oat milk in specialty coffee has been quite remarkable. In a market once dominated by soy, almond, and coconut products, oat milk has truly come out on top – with some brands even developing an almost cult-like status in the industry. So as baristas and consumers have embraced oat’s creamy texture and neutral flavour, a few notable coffee shops and roasters – including Stumptown, Onyx Coffee Lab, and Blue Bottle Coffee – have even defaulted to oat milk. Essentially, this means customers receive oat milk as standard if they order a milk-based beverage – which thereby replaces dairy as the default milk option. This naturally presents quite a shift in not only how customers experience their coffee, but also how cafés and roasters operate. And while the question of whether consumers are generally happy with this switch is one thing, we also need to consider whether defaulting to oat milk is profitable in the long run. In today’s article, Thomas Wensma speaks to Andrea Allen, co-founder of Onyx Coffee Lab, and Jon Perry, Vice President of Direct to Consumer at Stumptown Coffee Roasters, to learn more. #PerfectDailyGrind #OatMilk #SpecialtyCoffee https://lnkd.in/dB9mCs3z

When choosing #packaging for flavoured #coldbrew, there are several key factors to consider: flavour preservation, product safety, packaging integrity, and evolving consumer preferences. Yami Hu, the founder of 3Legged Coffee Brewery, shares, ‘From a consumer perspective, we prioritize convenience, portability, aesthetics, and #sustainability when packaging flavored cold brew coffee… Additionally, it should be designed for easy consumption, allowing for quick “chugging” due to its smaller serving size and high caffeine content’. For more expert insights into the world of cold brew packaging, keep reading:  https://lnkd.in/d4x5Xzmh

In the current competitive market, coffee bags have become crucial elements of brand identity. Furthermore, they are a key component of a wholesaler’s marketing strategy, helping a brand stand out and connect with consumers on a personal level. Packaging is the first interaction consumers have with your brand before they experience the coffee. Therefore, ensuring first impressions are shaped into positive thoughts is crucial to creating a positive brand perception. #specialitycoffee #coffeetime #coffeebag #coffeepackaging #packagingdesign #coffeeshop #coffeeroasters #roastedcoffee #coffeebeans #specialtycoffeeroaster #freshcoffee #coffeepeople #coffeeaddicts #roastedcoffeebeans #kaffeerösterei #kaffee #coffeefestival #coffee #food #snack #coffeelover #coffeepackaging #microroaster #coffeelife #coffeehouse #قهوة #cafe

The new gold standard: Nescafé Gold Blend introduces new flavoured coffee: Rich Caramel and Smooth Vanilla https://lnkd.in/gGZUAzvB #Nescafé #coffee #Fooddrinkinnovations #Webzine #industrynews #PR #Pressrelease #processing #Packaging #innovations #safetyHygiene #sustainability #foodmagazine #foodmagazineonline #drinkmagazine #virtualmagazine #research #advertise #subscribe 

The new gold standard: Nescafé Gold Blend introduces new flavoured coffee: Rich Caramel and Smooth Vanilla https://lnkd.in/gXCvVgaW #Nescafé #coffee #Fooddrinkinnovations #Webzine #industrynews #PR #Pressrelease #processing #Packaging #innovations #safetyHygiene #sustainability #foodmagazine #foodmagazineonline #drinkmagazine #virtualmagazine #research #advertise #subscribe 

Choosing the right bag for your cold brew products means the difference between high sales or *cricket noises*. The question is: how do you choose? I spoke with Lauren Pfeiffer of BKON on the lifestyle, sustainability, and branding details you need to take into account with cold brew bags. Check out the interview below 👇 👇 👇 #coffee #coffeeindustry #coffeenews #specialtycoffee #coldbrew #coldbrewcoffee #RTD #RTDcoffee #cafe #cafes #roaster #roasters #coffeemarketing #branding #packaging #sustainability

Want to try nacho cheese-flavored booze? Well, now you can with the Doritos x Empirical spirit based off of Doritos’ nacho cheese flavor. With its relatively high price point of $65 this is not something everyone is going to buy into, especially as the flavor combination seems somewhat wacky. However, this is not about pure commerciality; it is about creating interest and buzz around two brands, both of which are known for their playfulness and experimentation. When Arby’s launched its limited run of fry-flavored vodkas a couple of years ago, it generated a lot of attention received a lot of write-ups. Doritos will be hoping for the same and to attract social media attention. For Empirical this is great exposure and highlights its innovative approach to flavors. We live in a world where attention is hard to attract; this kind of eccentric collaboration achieves what some classic forms of marketing cannot. Thanks to CNN for including my thoughts in this article... #CPG #beverage https://lnkd.in/gxFcNN56

Do you have specific roast profiles for dairy and plant-based milks? "For years now, coffee professionals have developed #roastprofiles specifically for #espresso and #filter (although some use omni roasts, which work for either, but don’t always produce the best results). This is largely because espresso is a much more concentrated beverage than filter coffee, and needs to be extracted within a significantly shorter time frame." To learn more, Bhavi Patel speaks to Akash Justin Ovian, roaster and Managing Director at Naivo Café (Urban Satori Ventures Pvt. Ltd.), Tommy Bates, head roaster at Extract Coffee Roasters, and Callum Parsons, co-founder of Fire & Flow Coffee Roasters, who share great insights into on how to tweak certain variables to get the best results for both cow’s and plant milks. Read here: https://lnkd.in/e-QwaHv4

It's time for innovation or aberration!!!! ⏰ ⏰ Coffee mate is launching a new summer flavor for 2024 inspired by the classic Creamsicle ice pop. This limited-edition creamer, part of Coffee mate's "Duos" line, blends fruity orange and creamy flavors to create a nostalgic taste reminiscent of childhood summers. The Orange Cream Pop Flavored Duo Creamer was revealed on July 1, National Ice Cream Flavors Day, and will be available starting July 21, National Ice Cream Day. Leonardo Aizpuru, Nestlé's VP of brand marketing, stated that the creamer aims to evoke memories of ice cream trucks and hot summer days with its sweet and citrusy flavor. A rep for the brand also noted in a statement shared with Parade that the idea to add a creamy orange flavor to its lineup was, in part, a response to increased TikTok traffic around videos containing the hashtags "creamsicle" and "orange creamsicle," not to mention the viral orange juice espresso recipe, as well as trends set by other brands like Wendy's, McDonald's, M&Ms and Sonic, all of which recently released Creamsicle-inspired treats.  Coffee mate's "Duos" line also includes flavors like Cinnamon Vanilla Crème, Vanilla Caramel, what the brand called last year's "wildly successful" limited release of Peanut Butter and Jelly-flavored creamer. Unlike other Coffee mate creamers, the Orange Cream Pop flavor will not be available in-store. Instead, those looking to try it have two chances to try and scoop the flavor during exclusive drops on July 12 and July 22, at 12 p.m. EST for $2.17 per 16 fl. oz bottle (including shipping and limit one per order) via the official webstore. Would you like to try it? 😋 👉🏼 #FollowTheConversation

Hello #Datafam I am participating in #FP20AnalyticsChallenge16 with Coffee Roasters Review data in #Powerbi. Here are some of my key findings: 𝐌𝐞𝐭𝐫𝐢𝐜𝐬: Total Revenue: $13K Number of Roasters: 294 from 11 countries, showing a competitive landscape with numerous players. Total Brands: 1141, highlighting a wide variety of coffee brands available. Average Rating: 93.39, suggesting high-quality standards in the coffee roaster market. Total Origin: 27, reflecting a diverse range of coffee origins. Type of Roast: 6, from Light to Dark 𝐏𝐫𝐢𝐜𝐞: Highest Priced Coffee: “Mama Cata Mokkita” from Paradise Roasters (Located in US) at $132.3 per 100g, Medium-Light Type of Roast 𝐆𝐞𝐨𝐠𝐫𝐚𝐩𝐡𝐢𝐜 𝐃𝐢𝐬𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧: 𝐶𝑜𝑓𝑓𝑒𝑒 𝐵𝑟𝑎𝑛𝑑𝑠 𝑏𝑦 𝑂𝑟𝑖𝑔𝑖𝑛: Ethiopia has the highest number of Coffee Brands, underscoring its significance in the coffee industry.Other prominent origins include Colombia and Kenya. 𝐶𝑜𝑓𝑓𝑒𝑒 𝐵𝑟𝑎𝑛𝑑𝑠 𝑏𝑦 𝑅𝑜𝑎𝑠𝑡𝑒𝑟 𝐿𝑜𝑐𝑎𝑡𝑖𝑜𝑛: A significant amount of Coffee Brands are roasted in the US followed by Taiwan. 𝐓𝐨𝐩 𝐑𝐨𝐚𝐬𝐭𝐞𝐫𝐬 𝐛𝐲 𝐀𝐯𝐞𝐫𝐚𝐠𝐞 𝐑𝐚𝐭𝐢𝐧𝐠: Campos Coffee Kakalove Café Port of Mokha. These roasters each have an average rating of 96, indicating consistent high-quality offerings. 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩 𝐁𝐞𝐭𝐰𝐞𝐞𝐧 𝐏𝐫𝐢𝐜𝐞 𝐚𝐧𝐝 𝐑𝐚𝐭𝐢𝐧𝐠: Generally, higher-rated coffees tend to have a higher price, but there is significant variability. The highest ratings (above 95) are associated with prices both below and above $50 ($69-$21), suggesting that exceptional quality can be found at various price points. 𝐁𝐞𝐬𝐭 𝐚𝐧𝐝 𝐖𝐨𝐫𝐬𝐭 𝐑𝐚𝐭𝐞𝐝 𝐂𝐨𝐟𝐟𝐞𝐞 𝐁𝐫𝐚𝐧𝐝𝐬 𝐄𝐚𝐜𝐡 𝐘𝐞𝐚𝐫: The lowest recorded rating is 84.00, which is relatively high, indicating that even the worst-rated coffees are of decent quality. The highest average rating of 97 is achieved by multiple brands, such as “100% Kona SL-28,” from Hawai’i, “Ardent Ethiopia Natural,” and “Colombia Finca El Paraiso Geisha Letty” from the US. There are 9 coffee brands with a rating of 97, and the majority of them are Medium Roast. 𝐍𝐮𝐦𝐛𝐞𝐫 𝐨𝐟 𝐂𝐨𝐟𝐟𝐞𝐞 𝐁𝐫𝐚𝐧𝐝𝐬 𝐛𝐲 𝐓𝐲𝐩𝐞: Medium-Light: 72.68% Light: 16.67% Medium: 9.20% Medium-Dark: 1.28% Dark: 0.17%. 𝐂𝐨𝐟𝐟𝐞𝐞 𝐰𝐢𝐭𝐡 𝐋𝐢𝐠𝐡𝐭 𝐑𝐨𝐚𝐬𝐭: Roasters are offering 194 Coffee Brands with Light Roast. The top 10 Light Coffees by rating are roasted in Asia and North America. 𝐌𝐨𝐮𝐭𝐡𝐟𝐞𝐞𝐥 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐀𝐬𝐢𝐚 𝐦𝐚𝐫𝐤𝐞𝐭: tart, sweet, juicy, savory, bright. 𝐀𝐫𝐨𝐦𝐚 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐀𝐬𝐢𝐚𝐧 𝐦𝐚𝐫𝐤𝐞𝐭: chocolate, lemon, flowers, cherry, zest, almond, thyme, orange, cocoa. 𝐍𝐨𝐫𝐭𝐡 𝐀𝐦𝐞𝐫𝐢𝐜𝐚: the product descriptions are sweetly-tart, spiced-toned, cocoa-toned, and the aromas are chocolate, flowers, zest, fresh, lemon, cherry, almond, ripe. Project link: https://lnkd.in/dRcN2GXh Coffee Image by Alexa from Pixabay #FP20Analytics, #FP20AnalyticsCoffeeAnalysis, #builtwithzoomcharts, Federico Pastor and ZoomCharts.