Cold Brew Pak

Unlock the power of cans in the RTD cold brew market! Cans are a strategic tool for building brand loyalty and grabbing attention in the booming RTD cold brew market. With the perfect blend of design, branding, and sustainable packaging, your cold brew can become a memorable and Instagram-worthy product. Stuart W., founder of Lost Sheep Coffee, highlights, "It’s not just Gen Zs fuelling the growth; Millennials and Gen Xs are also drinking RTD coffee, and for these consumers, quality counts. The quality and the aesthetic need to match up." In a previous article, Nathalia Neira Mateus of Colo Coffee Roasters explained, "We are committed to the environment... Our cold brew coffee cans are easy to reintroduce into the production cycle, helping reduce carbon emissions and energy consumption." Keep reading to learn more: https://lnkd.in/eDdUGcCk Photo Credits: Lost Sheep Coffee

Single-serve #coldbrew bags are becoming a go-to #packaging choice for coffee brands. They are lightweight, space-efficient, and offer a more sustainable alternative to #cans and #bottles. These resealable pouches provide convenience for on-the-go consumers while reducing waste and packaging costs. Christopher Lasher, owner of Super Duper Drinks, explains, “The pouches hold freshness with less oxidation. They’re incredibly durable, so there is less breakage and waste than cans or bottles.” A 2023 report by McKinsey & Company found that most consumers view compostable and plant-based packaging materials as more sustainable than aluminum or glass, which further highlights the growing demand for eco-friendly solutions. Explore how single-serve cold brew bags can enhance your brand's appeal and reduce environmental impact: https://lnkd.in/dpQMbds7 Photo Credits: Super Duper Drinks.

Why does size matter when investing in custom-crafted #coldbrew bottles? Choosing the right size ensures optimal freshness, concentration, and #storage, ultimately enhancing the consumer experience. From small, single-serve bottles to larger, multi-serve options, custom-crafted cold brew bottles provide both functionality and branding opportunities. Doni Savvides, Chief Growth Officer at Hunt and Brew, explains, "We know the absence of added sugar, sweeteners, or any other nasties appeals not only to real #coffeedrinkers but to health-conscious consumers." In a previous article for Cold Brew Pak, Denise Yaptinchay, part-owner of Café Seventy Six, highlighted, "The packaging is lightweight, durable, and cost-effective, making it ideal for our ready-to-drink beverages." Discover how selecting the ideal size for your cold brew bottles can improve both your product's appeal and consumer satisfaction: https://lnkd.in/e6ui42Pa Photo Credits: Hunt and Brew

Cold brew is booming, and #sustainability is leading the way. From eco-friendly materials like recyclable #cans and #compostable pouches to advanced filling machines, coffee brands are adopting solutions that meet consumer demand while reducing their environmental impact. Read today’s Cold Brew Pak Insights newsletter to see how roasters can stay ahead in a competitive market.

How critical is branding and design for #coldbrew #cans in today’s competitive market? Effective packaging is key to standing out, especially in the Fast-Moving Consumer Goods (#FMCG) space. "We take the #packaging and branding of our retail products very, very seriously... if your products don’t look good, aren’t taken care of, or have the minor details adequately considered, then I question their prospects. They have to be appropriate for the target market, and you have to spend time getting the design right," says Peter Dore-Smith, founder and director of Kaffeine. He adds, "We prefer to use sustainable packaging materials as much as possible." For cold brew brands, great design and sustainable packaging are essential to capturing consumer interest and boosting sales. Keep reading to learn more: https://lnkd.in/efuShXyK Photos Credits: Kaffeine

With eco-conscious consumer trends on the rise, coffee roasters  are turning to #compostable options like bag-in-box and #coldbrew #pouches to reduce their environmental footprint. “Sustainability is now a huge focus in the coffee world. Customers care more than ever about where their coffee comes from and how it’s grown, and they are also asking questions about fairer wages for farmers, the impact of climate change on growing regions, and seeking evidence of environmentally friendly business practices”, shares Arzaq Al-Najjar, founder and CEO of Mokha Udaykumar Valley and Authet Coffee. Explore how compostable coffee bags for cold brew can offer a sustainable and customisable packaging solution for your roastery: https://lnkd.in/eKnW-apd 

Should coffee roasters invest in functional #RTD #cans beyond standard coffee beverages? With the growing demand for convenience and health-focused options, functional RTD cans like cold brew with added #nootropics or plant-based lattes are gaining traction. Ray Buerger, CEO of Brew Bomb Cold Brew Equipment and managing director of TORR Industries Inc. Coffee Division, highlights, "Cold extracted coffee – like cold brew – tends to be a rich and smooth coffee experience that is perfectly suited to satisfy the trend toward consuming ready-to-drink canned beverages." He adds, "The demand for our equipment is directly related to the massive shift in consumer preferences towards cold coffee beverages." Explore how functional RTDs can elevate your offerings and cater to the evolving needs of today’s coffee consumers: https://lnkd.in/edAktmiu Photo Credits: Brew Bomb Cold Brew Equipment

Brands are increasingly tapping into new market segments. Danone-owned STōK’s launch of the first ready-to-drink decaf cold brew demonstrates how companies are responding to Gen Z and millennials seeking health-conscious choices. STōK’s bold decaf options provide the same great flavour for coffee lovers who prefer less #caffeine. Brittney Polka Vice President of Ready-to-Drink Beverages at Danone America, says, "Thanks to our new STōK Decaf Cold Brew, you don't need permission to enjoy cold brew any time of day. And did I mention it tastes amazing and just like our core Unsweet and Not Too Sweet products?" Discover how STōK is redefining the cold brew market with its innovative decaf lineup via PR Newswire: https://lnkd.in/eFmQ6AZQ 

#ColdBrew is made by steeping coffee grounds in cold water for up to 24 hours or using modern systems like Ground Control to brew 3 litres in just 8 minutes. This smooth, satisfying coffee is loved for its versatility and is perfect as a base for sweetened drinks. Bag-in-box solutions take cold brew to the next level. Available in sizes from 1.5 litres for home use to 20 litres for events, they offer #convenience, #sustainability, and reduced waste compared to single-use bottles or cans. As Arno Holschuh, CEO of Ground Control explains, “A well-prepared cold brew is just immensely satisfying... Cold brew also makes an excellent base for all sorts of sweetened drinks. Our customers love it, and that’s reason enough.” Discover how customisable, eco-friendly bag-in-box options meet consumer demand while lowering environmental impact: https://lnkd.in/eTCqwEXE 

An insightful look at the #coldbrew market's growth, highlighting key trends and innovations from 2024. Starbucks partnered with Arla Foods to launch a high-protein RTD coffee range, featuring 20g of protein per bottle. Lavazza has unveiled a line of Italian-inspired RTD iced coffees, made with 100% Arabica beans. Nestlé Nespresso SA introduced its first RTD coffee in the US, blending Colombian coffee with honey from the same plants. These launches are just the beginning as the cold brew sector continues to grow, offering exciting opportunities for coffee brands to tap into changing tastes and preferences. Keep reading to learn more about these industry shifts and what’s next for the cold brew market via FoodBev Media: https://lnkd.in/eJhbksGj