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Everything we do at MEL Research is about people - our team, our clients, and of course the participants we work with. Elliot Simmonds talks about how 'it all comes back to people'. Nice to see he dressed up for it. You can see a range of the clients and participant groups we have worked with on our case studies page: https://lnkd.in/emXECYxF #SocialResearch #SocialValue #MRX #MarketResearch #Evaluation #Research

A Focus Group Discussion (FGD) is a qualitative data collection technique in which a selected group of people discusses a given topic in-depth, facilitated by a moderator. FGDs to solicit participants’ perceptions, attitudes, knowledge, practices and experiences, shared in the course of interaction with different people. Here is a presentation with 7 Tips On How To Get The Most Out Of Focus Group Discussions. #qualitativeresearch #FGDs #research #monitoringandevaluation

Understanding the Qualitative Research Methodology Pyramid: A hierarchical tool that helps break down the complex elements of qualitative research, starting from broad concepts at the top and moving down to more detailed components, aiding newcomers in navigating the research process. midasnib.com Research Methodology: Qualitative Research Methodo | midasnib.com  Qualitative research methodology is a complex and nuanced field that can be difficult to navigate for those new to the discipline. | midasnib.com

Are you planning a Qualitative Research Project for 2024? If so we'd love to host your focus groups, IDI's and workshops at The Qualitative Lab... and we think we may even become your first choice venue too! Pop through an email and let's get things moving... thequalitativelab@plus4.co.uk #mrx #qualitativeresearch #qualitative #venue

Sampling techniques and methods forms the base of market research, so how about a quick yet efficient note ? - Probability sampling: is used for quantitative research, where the aim is to give each member from the population an equal chance ( non zero) to be selected, Whilst; - Non-probability sampling: is used for exploratory and qualitative research, there is no “equal chance”, moreover, some members may have ‘zero’ chance of being selected. #qualitative_research #marketing_research #quantitative_research #market_research

Conducting a qualitative/quantitative research. Step by Step approach. #researchanddevelopment #dataanalytics

"Unlock the Power of Research: Join the 'Understanding Research Process' Workshop at RIMS! 📊🔍 Enhance your research skills and methodology. #ResearchWorkshop #ResearchSkills #ResearchProcess #ResearchMethods #RIMSEvents #LearnResearch #AcademicResearch #DataAnalysis #QuantitativeResearch #QualitativeResearch #ResearchDesign #ResearchTechniques #ResearchMethodology #ResearchScholar #ResearcherLife #ResearchIsFun #ResearchCommunity #ResearchResources #RIMSEducation #ResearchDevelopment #AcademicGrowth #ResearchDiscovery". Dr. Swapna Dr. S Murali Dr. Prasad Linganna Srinivas Prabhu

Conducting focus groups is a highly effective tool many researchers use to obtain qualitative data. Today, we will explore this qualitative research method in detail. https://bit.ly/3RfkgNE #focusgroup

💡 Qualitative research is a vital part of our research at CaPPRe. It allows us to delve deeply into the experiences, perceptions and behaviours of people living with medical conditions.     Our team of specialised qualitative health researchers conduct:  💬 In-depth interviews  💬 Cognitive interviews  💬 Focus groups and mini groups   💬 On-line discussion boards     Our patient-centric qualitative methods allow us to gain a holistic understanding of the impacts living with a medical condition can have on a person’s quality of life, and can help guide the development of key aspects of our quantitative research, including Discrete Choice Experiments (DCEs).      🔎 Our researchers use rigorous approaches to analyse qualitative data, such as thematic analysis and the software platform, NVivo. This ensures meticulous and systematic analysis of data which is then meaningfully presented in a detailed report.     Get in touch with us if you would like to learn more about the work we do at CaPPRe. We’re here to talk about what qualitative or quantitative methods might help answer your research questions and help your organisation meet its objectives.    #patientvoice #patientpreferences #qualitativeinsights  

My first introduction to market research, several years ago was through Focus Group Discussions....I fell in love. Read and learn how to conduct insightful FGDs.