Reynolds American Inc.’s Post

Happy 4th of July! We wish everyone a safe and joyous holiday. #ReynoldsAmerican #4thOfJuly

More and more organizations within the consumer goods industry are adopting generative AI into their business functions for product development, creative optimization, and procurement efficiencies, for example. At Reynolds, we’re taking an optimistic but cautious approach to integrating generative AI into our practices. Aaron Gwinner, Chief Information Officer, shared how we are strategically investing and deploying generative AI to set the stage for expansion in 2025 in the CGT - Consumer Goods Technology article below. Click the link to learn more about Aaron’s outlook and plan for success ➡ https://ow.ly/HCQK50SsRsE #ReynoldsAmerican #GenerativeAI

Exciting announcement from R.J. Reynolds Vapor Company. Read more here: https://lnkd.in/erhUBpuT

We’re honored to share that we’ve been recognized as a Leader in Diversity within our local community by Triad Business Journal for our outstanding diversity and inclusion people practices! This award commemorates organizations and individuals who have gone above and beyond to bolster equality across all areas of diversity, including age, disability, gender, sexual orientation, race, religion, and socio-economic backgrounds. Last night, a group of employees attended the ceremony to accept the award on Reynolds’ behalf and share the ongoing importance of diversity, equity, and inclusion to the organization and the significance of Reynolds’ continued leadership within the local community. Read more on why Reynolds was selected in TBJ’s special edition story: https://lnkd.in/e2Abu4ET #ReynoldsAmerican #CelebrateDiversity

We are thrilled to share that Kara Calderon, Senior Director of Sustainability and Community Engagement, has been named Ally of the Year by our BUnited Employee Resource Group. Kara was chosen for her willingness to have hard conversations with colleagues including leadership on tough topics that LGBTQ+ employees face, calling out misconceptions, and challenging others to broaden their perspectives. Her energy and support have been said to be contagious in influencing others and celebrating progress. Congratulations, Kara, on this well-deserved honor! #ReynoldsAmerican #BAT #AllyOfTheYear #CelebrateDiversity

Last week, our Veterans Employee Resource Group (ERG) welcomed former special forces, Mike Cloy, and infantry marine, Brandon Wilson, to our downtown Winston-Salem, NC headquarters for an event titled “Understanding Veterans: A Dialogue for Better Communication.” During this interactive seminar, the speakers from Veterans Services of the Carolinas discussed with ERG members and supporters how companies can better communicate and understand veterans and veteran culture. The event covered basic military terminology, concepts, training processes and the challenges of transitioning to civilian life for veterans and their families. Thank you for joining us, Mike and Brandon! #ReynoldsAmerican #Veterans

This Saturday, many of our dedicated teammates and members of our BUnited Employee Resource Group proudly joined Pride Winston-Salem for its downtown parade and festival celebrating the local LGBTQ+ community. We are truly inspired by this group’s enthusiasm and commitment to fostering inclusivity. Chrissy Sherrill, Lead Manager in our Scientific Research and Development function and BUnited ally who attended the event, shared why she appreciates the company’s support. She says, “Reynolds' support of Pride Winston-Salem is important to me as it demonstrates tangible actions by the company to support the LGBTQ+ community. We can say we support something or someone as much as we want to, but it is when we proudly show up to actively demonstrate that support that true impacts are made.” At Reynolds, diversity, equity, and inclusion are important parts of our sustainability strategy, and we are committed to building a culture where everyone has a voice. Learn more about how we are amplifying diversity here: #ReynoldsAmerican #BAT #CelebrateDiversity

Recently, a group of enthusiastic employee volunteers planted a pollinator garden at the Reynolds Operations Center in Tobaccoville, NC that included 53 different species and 512 total native seedlings 🌱. Locally, the Monarch Butterfly 🦋 population has declined by 85% in the last 20 years due to habitat reduction and damage. This registered Monarch Waystation will serve as a nursery for Monarchs and provide a stopover habitat during the migratory season. It is also home to a variety of other critters 🐛🐦🦗. This #PollinatorWeek, we’re excited to share that we’ve already observed some pollinators taking advantage of the space! Picture below is a Honeybee 🐝 on an Appalachian Mountain Mint plant and a Snowberry Clearwing or Hummingbird Moth on Bee Balm 🌿. #ReynoldsAmerican #BAT

John OBrien, Vice President and Assistant General Counsel – Regulatory, shared insights at the Next Generation Nicotine Delivery USA 2024 conference earlier this week. During his talk titled, "The Tobacco Control Act 15 Years Later: Is the Center for Tobacco Products Achieving the Act’s Goals?,” he highlighted the importance of assessing the FDA’s Center of Tobacco Product’s (CTP) successes and put forth potential regulatory reforms that would help the agency achieve the Tobacco Control Act's purpose to "reduce disease risk and the societal costs associated with tobacco-related diseases" to ensure effective oversight of the industry's "efforts to develop, introduce, and promote less harmful tobacco products," and to "strengthen legislation against illicit trade.”   He also emphasized the urgent need for CTP to run efficiently, fairly, and transparently to promote a well-regulated marketplace that promotes tobacco harm reduction, fosters innovation and choice for adult nicotine consumers, and combats the massive illicit market of vapor products that continues to flourish.    Reynolds is committed to offering adult smokers who are uninterested in quitting tobacco products altogether potentially reduced-risk products. The lack of new product authorizations, however, is hampering harm reduction and creating a thriving illicit market. We believe a more effective and transparent regulatory process is needed to promote public health and that collaboration between industry and the FDA is needed to ensure a well-regulated functioning marketplace that is grounded in science, fosters innovation, and provides accurate information to the public and healthcare providers about the associated health risks of nicotine.      Learn more about tobacco harm reduction at https://lnkd.in/e4nhkCbz #ReynoldsAmerican #BAT #Nicotine24