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ROCHE BOBOIS STEPS UP ITS PRESENCE IN CHINA:   Roche Bobois SA has signed a letter of intent to acquire a 51% majority interest in Shanghai Rock Castle Furniture, the historical franchisee that operates 26 stores across China. The acquisition of this majority interest should take effect in July 2024. Thanks to the brand’s luxury positioning in this country, profitability in China is particularly high, making it the fourth-largest market for the brand. As part of this transaction, Roche Bobois will continue to benefit from its partner’s local market knowledge and expertise with teams already in place and use its expertise to further increase the growth and profitability of these stores.    #RocheBobois #GlobalExpansion #LuxuryFurnishings #BusinessStrategy #ChinaMarket #China #InnovationInDesign #FrenchArtdeVivre

ROCHE BOBOIS STEPS UP ITS PRESENCE IN CHINA: LETTER OF INTENT SIGNED TO ACQUIRE A MAJORITY INTEREST IN ITS FRANCHISED STORE NEW PARTNERSHIP WITH CHINESE ARTIST AND DESIGNER, JIANG QIONG ER

ROCHE BOBOIS STEPS UP ITS PRESENCE IN CHINA: LETTER OF INTENT SIGNED TO ACQUIRE A MAJORITY INTEREST IN ITS FRANCHISED STORE NEW PARTNERSHIP WITH CHINESE ARTIST AND DESIGNER, JIANG QIONG ER

finance-roche-bobois.com

Christophe Douheret

Showroom Manager, Design Consultant

4mo

Incredible!!!

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