Unlock the potential of #retailmedia with data-driven insights! Amy Worcester Lanzi, CEO of Digitas North America, reveals in our latest series with Beet.TV how understanding consumer behavior fuels smarter marketing decisions and boosts brand loyalty. Read more on our blog → https://lnkd.in/g8WhXpZw
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🚀 Exciting insights from Amy, emphasizing the role of data & AI in retail media and how it enhances shopping experiences with real-time personalization. Merging commerce and media has become crucial with AI at the forefront of creating personalized consumer interactions. More insights in the full link to the content below! 💡 #RetailMedia #DataDriven #AI #Personalization #Commerce
Unlock the potential of #retailmedia with data-driven insights! Amy Worcester Lanzi, CEO of Digitas North America, reveals in our latest series with Beet.TV how understanding consumer behavior fuels smarter marketing decisions and boosts brand loyalty. Read more on our blog → https://lnkd.in/g8WhXpZw
Leveraging Data to Drive Commerce: Insights from Digitas' Amy Lanzi
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The secret to bridging the gap between your brand and Gen Z consumers? Personalization! 💡 Master the best ways to garner enthusiasm, appreciation and loyalty for your brand at https://lnkd.in/dqRiJpCX
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🔥Hot Stat Alert!🔥 A significant 80% of consumers believe that #brands can support good causes and make profit simultaneously. What does this mean for your brand and communication? Join Ipsos’ experts at Cannes Lions to explore how deep consumer insights help shape effective #marketing strategies and campaigns. https://lnkd.in/ebTHEVSY #IpsosCannesLions2024 #IpsosBrandSuccess
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Want more insights on staying relevant in the age of growing consumer agnosticism? https://lnkd.in/gVjEP-Ry Today's consumers prioritize price, convenience, and ethics over brand loyalty. With 41% of internet users identifying as agnostic buyers, brands face significant challenges. Here are our strategies to help your brand adapt and stay relevant in this shifting landscape. https://lnkd.in/gVjEP-Ry #channelbakers #marketing #advertising #retail #consumers
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Balancing work and life as a new mum and experienced market researcher. 3 years of the former, over 10 years of the latter.
🔥Hot Stat Alert!🔥 A significant 80% of consumers believe that #brands can support good causes and make profit simultaneously. What does this mean for your brand and communication? Join Ipsos’ experts at Cannes Lions to explore how deep consumer insights help shape effective #marketing strategies and campaigns. https://lnkd.in/dapum9Wc #IpsosCannesLions2024 #IpsosBrandSuccess
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Agree or disagree? Taglines are still essential in small business branding because they help with brand recall and consumer engagement, despite the increasing digital presence of brands. ▸ https://lttr.ai/AU4Xo #UniqueSellingProposition #MarketingIdeas
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🔥Hot Stat Alert!🔥 A significant 80% of consumers believe that #brands can support good causes and make profit simultaneously. What does this mean for your brand and communication? Join Ipsos’ experts at Cannes Lions to explore how deep consumer insights help shape effective #marketing strategies and campaigns. https://lnkd.in/dGp_TjMf #IpsosCannesLions2024 #IpsosBrandSuccess
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🔥Hot Stat Alert!🔥 A significant 80% of consumers believe that #brands can support good causes and make profit simultaneously. What does this mean for your brand and communication? Join Ipsos’ experts at Cannes Lions to explore how deep consumer insights help shape effective #marketing strategies and campaigns. https://lnkd.in/ekBz2ksY #IpsosCannesLions2024 #IpsosBrandSuccess
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🔥Hot Stat Alert!🔥 A significant 80% of consumers believe that #brands can support good causes and make profit simultaneously. What does this mean for your brand and communication? Join Ipsos’ experts at Cannes Lions to explore how deep consumer insights help shape effective #marketing strategies and campaigns. https://lnkd.in/d2Eui_ne #IpsosCannesLions2024 #IpsosBrandSuccess
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Senior Data Engineer | Google Authorised Trainer | Insight deriver | Value builder | Apprentice on the Front Line 2021 | Ipsos Ltd | #ExpectExtraordinary
🔥Hot Stat Alert!🔥 A significant 80% of consumers believe that #brands can support good causes and make profit simultaneously. What does this mean for your brand and communication? Join Ipsos’ experts at Cannes Lions to explore how deep consumer insights help shape effective #marketing strategies and campaigns. https://lnkd.in/eJ_w2cEW #IpsosCannesLions2024 #IpsosBrandSuccess
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