Russell-Olivia Brooklands (ROB) FIIC’s Post

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Are you an IC Manager who desires more influence, budget, time, confidence or opportunities - for yourself and your team? Excellent. Enabling all that is what we've been specialising in for 30 years. Happy to have a chat

This is fascinating, and re-raises a question we've been asking for decades. The issues below are so bloody simple to fix IF you start from the right place. So, is it possible these IC Specialists (84% of the total, apparently) are starting from the wrong place? Yet again we're wondering if this is (at least partially) the result of IC Specialists trying to think and operate like external comms specialists. The very paradigm itself is wrong (much like when, in the late 19th century, people were trying to build a steam-powered submarine). It's never going to work. And there's no point trying to fix these issues from within that paradigm ("In that case, we'll just give it a longer funnel so the water can't get in. Oh, but then we'll need an even longer one in case the seas get rough." Seriously?) Given how straightforward it is to consign all these issues to history, we can't help but feel every one of them is a case of: "If I were going to Dublin, I wouldn't start from here"? What do you think?

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If leaders don't get the value of #InternalComms, that's not on the leaders. It's on the unwillingness or inability of #IC professionals to measure and demonstrate their impact. That's the message from #WeLeadComms honoree Sia Papageorgiou FRSA, FCSCE, SCMP at the Haiilo Breakfast Club at #IABC24.

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Russell-Olivia Brooklands (ROB) FIIC

Are you an IC Manager who desires more influence, budget, time, confidence or opportunities - for yourself and your team? Excellent. Enabling all that is what we've been specialising in for 30 years. Happy to have a chat

2mo

Thoughts Sia Papageorgiou?

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