Saks’ Post

This ain’t Texas… but it’s sure starting to look like it. With the release of Beyonce’s new country album, “Cowboy Carter,” and her hit single, “Texas Holdem,” has come an onslaught of music, culture, and fashion trends that many are referring to as the Western Revival. Cowboy hats are anticipated to be THE accessory of the summer — which influencers will undoubtedly roll out this week in the desert at the Coachella Music Festival — and brands are catching on. From the Louis Vuitton runway to UGG’s social media, cowboy core is making an appearance and lassoing up the sales. Over the past year alone, interest in cowboy hats has increased over 400% online, with searches for “cowboy hat” increasing 212% worldwide during the Super Bowl when Queen Bey announced her album. Cowboy boots? Up 163%. Bolo ties? 566%. And we haven’t even started talking about TikTok… It’s very interesting to see how music, television shows like Yellowstone, and even mass migrations to places like Texas post-pandemic have led to a resurgence of Western culture. Is this another fleeting trend, or is frontier fashion here to stay? Would love to hear your thoughts 💭 Yee-haw. #trends #trending #westerntrend #branding #brandstrategy #cowboycore https://lnkd.in/eihDJBgd

Did you know some brands have trademarked their iconic colors? From Tiffany & Co.'s distinctive blue to UPS's signature brown, these hues are more than just colors—they're a part of the brand's identity. Discover how using these colors could lead to legal trouble. #brandcolors #trademark  #brandidentity #marketingmagic #hues

I am going to a black tie event in June. It's a fancy ordeal and I wouldn't mind looking stellar. And I also wouldn't mind renting my outfit (for so many reasons, not least because buying something stellar that you will use once or maybe twice is not only a waste of resources, it's also a waste of money- i.e. ridiculously linear). But, finding an awesome outfit to rent feels like finding a needle in a haystack (yes, I have Googled my life away trying to find it). H&M and Gina Tricot are both now renting out evening wear- awesome! But they rent out about a micro fraction of their actual stock and when you have 1) an event dress code with a particular color theme, AND 2) individual taste, it's gets tricky. One would think that there would be no better way to start scaling Fashion As A Service, than events- perfect for providing great quality and to cater to our desire to feel unique (what better way to fight our urge to own?). But the supply is still miniscule. And honestly, when so hard to come by, no wonder people end up buying (I personally feel like I am running out of time myself looking for this needle). = THE CIRCULAR FRUSTRATION IS REAL. ....................................................................... #paas #faas #circularfashion

Let's take a second to talk about some seriously iconic people who've changed the fashion game. We're talking about those iconic black models who've rocked the runway. First off, let's talk about Naomi Campbell. She's the queen of the catwalk! Naomi's got this amazing vibe and confidence that's inspired tons of other models. She's not just a model, she's a trendsetter, showing girls everywhere that they can own their unique style and go after their dreams. 💃👑 Then there's Tyra Banks. You've probably seen her on the covers of all the top magazines and strutting her stuff on the Victoria's Secret runway. Tyra's all about breaking barriers and showing that beauty comes in all shapes, sizes, and colors. With her pretty smile and unstoppable attitude, she's proved that anything is possible. 💁♀️💋 And let's not forget about Beverly Johnson. She was the first black model to ever grace the cover of American Vogue, which is epic. Beverly's grace and elegance changed the game and made space for tons of other models of color to shine. She's a trailblazer, and her impact on the fashion world is huge. 🌹💫 So here's to Naomi, Tyra, Beverly, and all the other models of color out there. They've made the fashion world way more inclusive and diverse, and that's something to celebrate. Let's keep spreading the love and embracing everyone's unique beauty! 🙌👏 #FashionIcons #BlackModels #Trailblazers #DiversityRocks #BeautyGoals #Inspiration #Legends #FashionForward #Inclusivity #Empowerment #RoleModels #FashionFaves #RepresentationMatters #Changemakers #StylishStars 🌟💃

THIS is what we need to fix asap. For the last couple of years I have been pausing implementation of ideas due to Covid and focussing on income. However from time to time ideas keep springing back and it still pains med that so many potentially very impactful and scalable ideas are not picked up by them who call themselves accelerators of impact but in fact just are propped up by greenwashed/goodwash businesses as usual. It is time stop failing in taking responsibility for the sake of appearing in the media as the experts of "we the impact business" when cannot even the formulate the technical definition of impact in the field of social innovation, and it is time get down to proper impact planning and evaluation. If you do not know where to start or who to follow, look at the social entrepreneur hubs, they know exactly what they're doing.

Brands are all about relationships. They only exist in people’s minds, and THAT particular Brand might only exist in your mind in that particular way. Creating well known Brands, that are liked by many people, and in a similar and clear way, is what we call ”A well positioned Brand”. It shall be top-of-mind within its category. It must be liked, loved or even adored and worshipped. In order to reach such a position, a Brand needs to over-deliver on both rational and emotional added values. Quality is not exclusively limited to physical functionality and durability. It has a lot to do with the experience of the eye and the heart…..and even your….genitals(!). The ultimate Brand, regardless of category, is often present in your mind, even subconsciously when you don’t need it. It always make you feel good, safe, happy and outright aroused! Why? Because you recognise it, you trust it, you like it, you know it and you love the way it makes you feel. You immediately want to have more of it in your life. As much as possible. Like sex! But always remember, that your relationship with the Brand might, or is even likely to be, uniquely yours. Your best friend might have a similar, OR diametrically opposite relationship with the very same Brand. That’s why ALL Brand and Marketing Management MUST start with an Outside-In perspective. With an intimate understanding of the intended target group’s dreams and needs. Then this intimate understanding needs to steer everything from Product development, Price strategy, Place as in sales channels on- and off-line, display and distribution systems, Promotion as in design, appearance and communications, and in People and the way we turn staff into Brand Ambassadors. “Marketing” means “Bringing attractive and needed products to the Market”. We humans are just obsessed by finding shorter words for everything :) Sometimes so obsessed that we forget its origins and its purposes. Feel free to share/re-post if you agree! Magnus Brehmer #brand #marketing #management #intelligence

I'm 100% sure that no one has the answer for the question I'm about to ask: → When was the last time you took 'fun' seriously? Let me tell you why I've been thinking about it recently. In the past decade, I did not take a single "breather" and dedicated myself to build and scale BonOrganik (acquired by Mensa Brands). Finally, after the acquisition, it was time for celebrations with my partner and team. But as we moved from one party to another, this realization hit me: Men were considerably more underdressed than their female partners. Every time I opened my closet, all I saw were outfits fit for > investor meetings > corporate events > presentation None of my clothes gave me the feeling of "stress free" which would fit perfectly for a night out in the club. If I wanted to buy some clubwear, I found heavily embellished outfits that were just too loud for my taste. My partner's wardrobe, on the other hand, seemed more balanced with party dresses according to her taste. I thought, why can't it be the same for me? This got me thinking: Are all men facing the same dilemma? So, I started thinking about this as a problem my entrepreneurial brain wanted to solve. Day by day, I realized: - how we as men had never really prioritized fun - our wardrobe does not match party vibe with luxury feel - it was not just me lacking elegant partywear but everyone else too I bet if you open your closet now you'll see casuals, suits, sherwanis, and an embellished blazer you wore in a wedding. Once. This imbalance we've created has stirred me into action. I believe it is time to fix our wardrobe by taking fun, seriously. How do you think we can do it? I’ll share what my next step was in the next one. #affordable #luxury #fashion #observation #brand

I had a beautiful moment with my 9 year old son on Friday evening as we watched The Devil Wears Prada on Netflix. As I am usually forced to watch animations of his choice, I suggested we watched something I was interested in, for a change (parents and carers I know you feel my struggle).   It took him a while to grasp what was going on but the look on his face when Andy received a makeover from Nigel was priceless! He literally shot up in his seat, eyes wide open and had the biggest smile on his face, as Andy confidently walked into the office, in slow motion. He looked over at my reaction, almost to get my approval on her head-to-toe Chanel look, I nodded in approval, and he has said “this film is fun” - he is so my son! It’s been 18 years since I initially watched it and it’s still such an iconic film, the one-liners are timeless. The film is just so relatable for anyone who has worked in the fashion industry, especially within the luxury sector.   I think it’s safe to say we have all worked with a Miranda Priestly at some point too!   What stood out to me the most was the lack of diversity in the film. Some may say it was a reflection of a corporate fashion HQ at that time, but has there really been a massive change since then? I’m talking about the overall HQ teams, decision makers, Senior HR, Senior Leadership teams in retail, right through to the shopfloor; it’s still very white. Don’t get me wrong, what Edward Enninful and his team did at British Vogue was monumental and there’s definitely more diversity on the runways and in editorials, but it can’t stop there.   Conversations are being had yes, but I personally haven't seen lots of action as a result of said conversations. I’ve seen a few images floating around on LinkedIn over the past few weeks of people within C-suite roles at some of the most recognisable luxury brands in the world and again, all very samey.   Sadly Diversity & Inclusion is still very much a “buzz word” for a lot of brands in my opinion (in and out of fashion) and when I think of the many organisations within the industry, nothing has really changed since Black square summer (summer 2020). Over the next few weeks I’ll be having some meaningful conversations with clients old and new, in the hope that we can really change not only the face of fashion but the mindset within in the luxury fashion sector all together (HQ to shopfloor). Feel reach to reach out to me if you are genuinely wanting to diversify your business or if you just want to have a conversation about starting points. It's so important to partner with recruiters who are genuinely committed to change and are proactively doing the work. We all have a duty to ensure we are doing our part. You can reach me on leon@placedbyleon.com "That’s all". #inclusiverecruitment #diversityandinclusion #fashionindustry #fashionbusiness #fashionrecruitmet

Reflecting on this year's Met Gala, themed "Sleeping Beauties: Reawakening Fashion" with a dress code of "The Garden of Time," it's clear that the event continues to be a spectacular showcase of creative expression. However, a look through this morning's red carpet images might suggest that for some, the line between being fashionably dressed and merely 'dressed up' seems to blur. The Met Gala's core mission is to honor the longevity and transformative power of fashion, but does the current interpretation on the red carpet truly reflect this vision? As fashion enthusiasts, it's worth discussing whether these appearances emphasize style and tradition or if they lean more towards theatrical costumes. What's your take on the balance between innovation and respect for timeless fashion at such high-profile events? #MetGala #FashionIndustry #StyleDebate

Retail in the New: How Tuckernuck Jackie Dress Conquered Capitol Hill In a world of fast fashion and fleeting trends, it's refreshing to see a single garment make waves across political lines. Enter the Jackie dress by Tuckernuck. Key takeaways: 🇺🇸 Bipartisan Appeal: The Jackie has become the go-to professional dress for D.C. women, regardless of political affiliation. 💰 Impressive Numbers: Nearly 100,000 sold, available in over a dozen colors and sizes XXS to XXXL. Think of it this way, this dress is approx. $25M in revenue. 👩💻 Women-Led Success: Tuckernuck, founded by three D.C. women, operates profitably without outside investors. What makes the Jackie stand out? Its versatility, polished look, and ability to transcend political boundaries showcase how a well-designed product can become a cultural phenomenon. Let's also think of the #SEO strength with a dress named the "jackie." Searching for dress inspiration "jackie dress" or "jackie style" due to Jackie Kennedy Onassis certainly helps, especially in D.C. and political reporting and careers. Why do you think the Jackie Dress from Tuckernuck has taken off and is selling so well? Share your thoughts below! #FashionInBusiness #WorkwearTrends #WomenInBusiness #ProductSuccess