Salvatore Cacciato’s Post

4 pivotal CTV insights that will empower your brand's digital journey. 📺 Swipe through to make waves in the digital world! ▶️ #ctvadvertising #ctv #report #advertisingstrategies #advertisinginsights #ott #connectedtv #VDOAI

3 facts every marketer should know about CTV 🔌 📺 1️⃣ 1 in 3 consumers watch FAST channels 2️⃣ CTV ad spend is forecast to hit $40.9B by 2027 3️⃣ In 2023, CTV viewership surpassed linear TV 🔗 Check the comments for your free guide to #OTT & #CTV 👇 #digitaladvertising #digitalmarketing

As people turn to watching more CTV so go the advertisers. Check out how #CTV can improve your #ROI in out latest #TipoftheWeek! https://buff.ly/45FLh3V #JuxtLearn

How will contextual AI transform advertising on Connected TV? Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV. Villalobos shares his vision on a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/eEjnWxeW #CTV #ContextualAdvertising #ContextualAI

How will contextual AI transform advertising on Connected TV? Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV. Villalobos shares his vision on a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/gcS8ByqJ #CTV #ContextualAdvertising #ContextualAI

How will contextual AI transform advertising on Connected TV? Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV. Villalobos shares his vision on a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/g7Egwg5D #CTV #ContextualAdvertising #ContextualAI

How will contextual AI transform advertising on Connected TV? Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV. Villalobos shares his vision on a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/gnFxxrmy #CTV #ContextualAdvertising #ContextualAI

How will contextual AI transform advertising on Connected TV?🔮 Explore the future of Connected TV advertising in this video interview with Mike Villalobos, VP of Strategy & Planning, NA, at Seedtag, hosted by Beet.TV Mike shares his vision of a more refined approach to CTV advertising moving forward, emphasizing the importance of leveraging Contextual AI to enhance media planning and buying, moving from pure reach to effectiveness and integration within broader campaign strategies. He also discusses interactive possibilities beyond the TV screen, such as purchasing, that could redefine viewer engagement. Learn more: https://lnkd.in/ebi-_wUw #CTV #ContextualAdvertising #ContextualAI

Here's the full recording of Shafi Mustafa's keynote at The StreamTV Show's Advertising Summit. The ensuing discussion brought to light some powerful insights on tackling CTV hashtag #fragmentation. And while the challenge is real, it is not unsolvable. Holistic identity solutions like 1Audience, our AI-powered, programmatic audience-buying platform, maximize publishers' inventory value by delivering curated, data-activated audiences directly to advertisers. #programmaticadvertising #digitaladvertising #FASTtv #programmatic #CTV #connectedtv #streamingtv #streaming #OTT #1Audience

3 facts every marketer should know about CTV 🔌📺 1️⃣ 1 in 3 consumers watch FAST channels 2️⃣ CTV ad spend is forecast to hit $40.9B by 2027 3️⃣ In 2023, CTV viewership surpassed linear TV 🔗 Learn more with our #OTT & #CTV guide for marketers 👉 smart.link/kexwof39btnuo #digitaladvertising #digitalmarketing