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Savvy CEO, Catherine S. spoke with the BBC today about John Lewis & Partners latest news. After a challenging few years of store closures and job cuts, John Lewis is reinstating its iconic "never knowingly undersold" price pledge, two years after it was scrapped. Catherine shared her thoughts on the initial decision to remove the pledge, why its return is a win for customers, and the challenges John Lewis may now face in bringing it back. Read the full article on the BBC website: https://lnkd.in/djbn8rXQ #JohnLewis #ShopperMarketing #DepartmentStores #Retail

John Lewis brings back 'never knowingly undersold' price pledge

John Lewis brings back 'never knowingly undersold' price pledge

bbc.co.uk

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