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What do clients want? Sometimes I feel there is a disconnect between what we hear clients saying and what agencies and suppliers hear (or want to hear?). Time to pin back your ears 👂👂 if you are an insights supplier... On Monday I'll be heading back to the lovely Amsterdam for the Greenbook IIeX Europe Conference where I am chairing an all female client panel (YES! At last! A Fanel!? Votes in the comments please! 👀) to address the question of what clients are (really) looking for from their future insight partners. With Mariline Alsuar from Reckitt, Vesna Hajnšek from SWAROVSKI and Claire Rainey from Virgin Media O2, we'll be having a lively and thought-provoking discussion about good ways to start a new client relationship, how to reach out to them and what they are looking for in an agency or supplier partner. If you want to hear the TRUTH from clients, you know where to be: 🔥Tuesday 25 June, 1:40pm on the Purple stage! I will also be hosting the 'Growing your Insights business' track on the Purple stage from 1:15pm on Tuesday 25 June, where I am honoured to introduce four brilliant speakers with great insights on how to market your insights company - Karen Lynch with highlights from the latest Greenbook #GRIT report, Norbert Sari on how to use personas, Danny Russell on Growth without Sales and our very own Iosetta Santini on how to build brand awareness. If you are going to be in Amsterdam, please come and say hello! #insightsmarketing #growth #brand #awareness Keen as Mustard Marketing Ltd Simon Dunn Simon Chadwick https://lnkd.in/e_rGnqyy

Let's look into the dynamics of finding the balance between honoring tradition & embracing innovation at an annual conference - exploring when to preserve cherished conference traditions & when to introduce refreshing changes for a rejuvenated experience. https://ow.ly/zZ6G50RjXAc

Let's look into the dynamics of finding the balance between honoring tradition & embracing innovation at an annual conference - exploring when to preserve cherished conference traditions & when to introduce refreshing changes for a rejuvenated experience. https://ow.ly/zZ6G50RjXAc

Communication is a matter of trust. The European Association of Communication Directors (EACD) is the home of both.

What do Europeans expect from business? 🇪🇺 👉 https://bit.ly/3TBDbn8 In 2023, we conducted a comprehensive online survey involving over 11,000 respondents across eleven #European countries to investigate consumers’ awareness of #BCorp Certification and their attitude toward sustainability labels. In a world where purpose-driven businesses are not just a trend but a necessity, the B Corp movement stands as a beacon of progress. Our findings show that almost all respondents support the responsible business values championed by B Corps. This is a clear signal for companies to transform their operations and become more accountable to people, communities, and the planet. 🌍 Read more about the key findings 👉 https://bit.ly/3TBDbn8 📸 by Sabino Parente for Ramborn Cider

What a year for #AllianzTradeForMultinationals! Take a look back at a few highlights from 2023, and here's to innovation, collaboration, and the joy of our multinational adventures in the new year! 🚀🌍

What a year for #AllianzTradeForMultinationals! Take a look back at a few highlights from 2023, and here's to innovation, collaboration, and the joy of our multinational adventures in the new year! 🚀🌍

Save the date: January 18, 2024, for the 25th Industrial Excellence Conference & Award Europe 2023 event hosted by Vlerick Business School downtown Brussels, Belgium. Professor Ann Vereecke and I will moderate this exciting event. Why attend? Members of benchmark companies' management teams share how they i) reconfigure their supply chains as heightened geopolitical risk prevails, ii) form and implement their operational strategy, iii) use innovation and continuous improvement for growth, and iv) consider sustainability in products/services and processes. What is the fee? The conference will start at 1:30 p.m.; the registration fee is 250€/person (this includes all refreshments and a networking dinner). Link to Industrial Excellence Award home page: https://lnkd.in/eDtfFNFH #IndustrialExcellenceAward, #OperationalExcellence, #OperationsStrategyFormationAndDeployment, #SupplyChainResilience, #Sustainability, #BusinessAnalytics

In just 4 weeks’ time we’ll be welcoming 200+ business leaders to #NetZeroEurope 2023 [6-7 September, London] to discuss the new strategies and investments that businesses are making to accelerate the decarbonisation of their business. But why should you attend? Here are 5 reasons: 1. Two days of best practice case studies, presentations and panel discussions – All sessions are designed to provide with practical ideas, solutions and investments opportunities around the key issues you and your peers face, including: collecting accurate Scope 3 data, building detailed transition plans, identifying emerging decarbonisation technology, plus much more. 2. Access to more than just your usual sustainability event – Net Zero Europe is just one stage of four at Reuters IMPACT London. We are breaking the echo-chamber that can exist at some events so that you can hear from and meet leading executives from across the business space. Your pass will give you access to Sustainability Reporting Europe and ESG Investment Europe. With 800+ sustainability, procurement, investment and finance professionals in one place, you want to make sure you can secure your attendance before passes run out! https://lnkd.in/gBCPgdbx 3. 9 hours dedicated to roundtables and networking sessions – the challenges you and your peers face require intimate, candid discussions. We have several Chatham-house rules workshops that will give you ample opportunity to share your challenges and receive ideas and potential new collaboration opportunities from your peers 4. The place to learn, network and collaborate – away from the stage discussions we will have designated areas built around particular themes or issues, such as: addressing Scope 3 emissions, building verifiable transition plans… You will walk away from this event with a wealth of ideas and new contacts to help you take action on the first day you get back to your desk. 5. Be part of a senior business executives committed to Net Zero – We already have senior leaders confirmed from the likes of Volvo Group, Diageo, Ahold Delhaize, Google, JLL, Uber, BBC, Asahi Europe & International, Holcim, ITV, IKEA, Compass Group, Burberry, Coca-Cola Europacific Partners and more If you’re responsible for decarbonising your business and building your company’s transition plan, this event is a must-attend. #netzero #scope3 #supplychain #sustainability 

🌟 Exciting, Inspirational, Candid, Captivating, Elevating, Dynamic - these are all words that have been used to describe our 🗣 speakers and the sessions they have planned for you at the European Supplier Diversity Conference '23. 🌍   Get ready to immerse yourself in an array of empowering discussions that provide eye-opening insights and actionable takeaways from this year's European Conference in Amsterdam. Here are just some of the highlights we have planned within our inspiring agenda   🔸🔹 Inclusive Procurement for Inclusive Growth with Heliana Romanelli, VP Procurement EMEA & Global Customer Operations, Unilever. Join us to explore the dynamic world of inclusive procurement and its impact on fostering growth for all.   🔹🔸 Igniting Revenue through a Customer-Centric Approach - CEO FARIDA GIBBS will lead this captivating session, shedding light on actionable strategies for growth through relationship building and networking. Don't miss this opportunity to fuel your business success. Moderated by Karolina Jagodzinska   🔸🔹 Empathy's Role in Strengthening Supplier Diversity Relationships - In a candid discussion, DEI Consultant Vivian Acquah CDE® will reveal how empathy drives inclusivity and strengthens connections within Supplier Diversity. Gain insights that will transform your approach.   🔸🔹 Empowering Ethnic Minority Businesses: A Legal Perspective - AISSATOU SYLLA, Attorney-at-Law, Hogan Lovells, will navigate the legal terrain surrounding ethnic minority businesses in Europe. Uncover the frameworks and steps to elevate growth and global supply chain access. Moderated by Majid El Jarroudi   🔹🔸 Boosting Supplier Diversity Performance - Aylin Basom, CEO of Supplier.io, will divulge strategies from top performers and present 5 actionable steps to enhance your supplier diversity program's performance. Elevate your supplier diversity program’s performance with expert guidance.   Don't miss out on these enriching sessions!   Register now to secure your spot: bit.ly/3IGQPkn 📅 Date: 20th - 21st September 📍 Amsterdam Conference Centre Beurs van Berlage   #SupplierDiversity #InclusivityMatters #BusinessEmpowerment #ESG #eusdconf #europeansupplierdiversityconference