Slotcar Racing Event’s Post

March Madness applies to more than just basketball. March is right in the middle of the busy operational season for incentive trips. So why does incentive travel continue to be an effective motivator? The article, starting on page 4, in the latest issue of Insights helps answer that question! #incentivetravel #marchmadness #trips #motivation ITA Group Insight Magazine - Event Marketing - Volume 24 https://lnkd.in/gTzEqMkc

🏀 Olympic Event Marketing Lesson #6: Don't Underestimate the Competition 🏀 The USA Men’s Basketball team had all the star power you could imagine, yet they still had to break a sweat against Serbia and France. They quickly learned that you can’t just waltz into an event thinking you’ve got it in the bag — there are always scrappy competitors ready to surprise you. Even with the flashiest booth, success isn’t guaranteed! The key? Prepare like you’re the underdog, even if you’re the favorite. Focus on a comprehensive strategy covering pre-, at-, and post-show activities to maximize your ROI. Train your team to be adaptable and ready to pivot on the spot. And above all, be ready to hustle, because a little extra effort could be what sets you apart. Want to see more Olympic-inspired insights to enhance your event marketing game? 🥇 Check out the full countdown on our website! 🔗 https://lnkd.in/g3Wx29k9 #EventProfs #EventMarketing #Marketing #TradeShows #TradeShowLife #OlympicLessons #Events

How to Design Event Sponsorship Packages Too Good to Pass Up

Sponsors pay a pretty penny to attend a Pro-Am event... Average costs to play in a Tour Pro-Am golf event: PGA Tour: $20,000 - $35,000 LPGA Tour: $12,000 - $20,000 Champions Tour: $10,000 - $15,000 Korn Ferry Tour: $5,000 - $12,500 Each package typically offers hospitality benefits, signage, food and beverage perks, gifting... etc. Sponsors are crucial to the financial stability of these tournaments, yet each Pro-Am event offers the same experience for them. In a highly competitive space, each tournament has a team of representatives looking to sell sponsorship opportunities. If you were called by a representative from Event A offering the same experience as last year... OR Event B, who chose to elevate their experience with VIP Player Services... Which one would you be more likely to choose? By consistently seeking new ways to enhance the sponsorship experience, you pave the way for enduring partnerships that not only elevate your brand but also foster lasting relationships. Embracing creativity in sponsorship strategies not only captures attention but also nurtures connections, ensuring sustained support and growth for your brand in the long run. #competitiveadvantage #strategy #proam #golfevents #pgatour #sponsorships #lpgatour #relationshipbuilding

Speaking with exhibitors and potential customers, I’ve often discussed the location of their booth near the restrooms at a trade show. In some cases, there were those who were in favor of being positioned near the restrooms, while others absolutely rejected it. But have you ever considered sponsoring the restrooms at an event? Check out this article on restroom sponsorship at an event in the US: https://bit.ly/3uFjvGD Sponsoring restrooms at an event can be a strategic and innovative marketing opportunity for companies. By associating their brand with a basic necessity like restroom facilities, companies can create positive brand impressions and enhance attendee experience. This form of sponsorship can also provide high visibility, as restrooms are frequented by nearly all event attendees. Moreover, it can differentiate a company from competitors and showcase their commitment to enhancing the overall event experience. Share your thoughts in the comments below. #tradeshows #events #sponsoring #eventmarketing #eventprofs

Turn Your events into unforgettable cool experiences with our renowned bespoke service🥂🎆 . . #miross #pcm #pco #events #experienceexcellence #top100mostinfluential #eventextop100 #netzerocarbonevents #meetingprofs #congress #virtualevents #hybridevents #eventplanning #virtualconference #corporateevents #meetingsmeanbusiness #eventmanagement #eventproduction #eventmarketing #eventprofs #eventpros #virtualevents

Little update on our 2024 plans… Last week I actually did some real work and met with the Berkeley Red - VIP Events & F1 management group in London to discuss our plans for this calander year… Those of you who follow my brand of chutney on here will know we’ve centred our sales / marketing around the Monaco Grand Prix so that we are well established as a main player in that market. This continues to be the flagship event of the business. But it’s also a strategic weakness. We don’t want to rely on it. So in 2024 we will be aiming to market and develop the below as key events/ sales areas… In F1 ➡️ Maintain position at Monaco ➡️ Grow British GP presence - already 150 VIP guests confirmed ➡️ Take 50 + guests to each of Monza, Singapore, Abu Dhabi & Las Vegas UK & other events to grow ➡️ Private luxury motoryacht days combined with watching a sporting event on board ➡️ Driving Experiences inc F1 car driving ➡️ Cheltenham Festival & Royal Ascot hospitality ➡️ Wimbledon Centre Court Debenture Seats ➡️ Premier League Football hospitality ➡️ Ireland v England 6 Nations trip, Dublin 2025. ➡️ Concert & Festival Hospitality eg Glastonbury ➡️ Maximise “zeitgeist” events such as Ally Pally Darts & major Heavyweight boxing *** ➡️ Grow our incentive travel arm. We were delighted to recently win a 6 figure piece of business from a major car brand taking 30 of their top performing sales people on an amazing trip to the South of France, complete with car rally driving, gourmet food experiences and a special surprise event. So - more of the same please! *** ➡️ Hard launch our Red7 Club There’s a real appetite in the business community to network in person again. And there’s a million networking opportunities - not all quality. And many a bit bland. The Red7 Club will however operate at the top end. And centre around networking with fun likeminded successful business owners, CEOs & execs at VIP hospitality/ events & luxury experiences during the year. Along with other benefits such as free invites to our quarterly evening events. Our first of these quarterly events will be on Thursday 29th February in the members lounge at M Restaurant, Threadneedle St where we’ll be hosting a party for 100 guests celebrating the new 2024 F1 season - compete with F1 simulator of course! *** ➡️ Continue with our mission to raise £100k for PAPYRUS Prevention of Young Suicide via our regular prize raffles. Already we’ve raised over £50k. *** That’s enough for now I think; I’ve obviously broken a million LinkedIn guru rules with length of this post. But we don’t care about rules here do we… DM me or email (address on profile header) or WhatsApp ‪+44 7931 580820‬ if we can help you or your business with any of above! PS 10 points to the eagle eyed who can spot where we are having some well deserved posh grub in the photo… el vino did flow! #f1 #events

Turning moments into timeless memories – let us make your event unforgettable . . . . #askmedia #eventplanner #eventmanagement #event #memories #eventtheme #askmediasolution #companyevent #events #corporate #corporateevent #team #teambuilding #endorsement #wedding #branding #party #entertainment #officeculture #officetrends

An interesting component many event management companies do not think of... I spoke with a client last week regarding their pain points for their Pro-Am events. In order to orchestrate an experience consisting of employees chartering and tagging the golfer's bags, cleaning clubs, and shoes, and offering other essentials required them to bring 10+ employees to operate the event internally. They now had to... - Pay the travel and accommodations for 10 extra employees - Purchase additional supplies to offer their golfer's and - Coordinate with them on how to deliver the experience Costing them $10,000+ to put on the same experience as any other Pro-Am event sponsors encounter with no unique services being provided. The alternative I gave them blew their minds... The Deep Clean Club offers three (3) packages that are a fraction of that cost while our team of specialists handles all of their pain points, plus more. We don't just elevate the experience for your sponsors and clients, we reduce your headache and costs of providing an experience that is unmatched across the board. If you are involved in organizing a golf event, send me a message at troytimpano@thedeepcleanclub.com and I'll be happy to share how we can remove the burden and cost of trying to provide an exceptional experience internally. #golf #eventservices #eventmanagement #golfevents #pga #lpga #sponsorships

🏅 Olympic Event Marketing Lesson #10: The Devil’s in the Details 🏅 Sometimes, it’s the smallest details that make the biggest difference. Just ask Vinesh Phogot, who lost out on an Olympic medal because of a 100-gram weight issue (yes, that’s like the weight of a box of paperclips!), or Jordan Chiles, whose team missed a bronze medal by seconds due to a (possible) late protest. The takeaway? In event marketing, the little things can make or break your success. Whether it’s perfecting your booth setup or hitting the show service early-bird deadlines, don’t overlook the details when planning your trade show strategy. Sure, it’s not as glamorous as the big picture stuff, but it’s often what separates the winners from the also-rans. So, sweat the small stuff — it’s what champions do. Want to see the rest of our countdown to gold? 🥇 Check out the full list on our website and discover more Olympic-level insights for your next event! 🔗 https://lnkd.in/g3Wx29k9 #EventMarketing #TradeShowStrategy #Marketing #OlympicLessons #EventProfs #TradeShows