Snaxshot’s Post

One of my biggest goals with Cache Studio is to ease the stress for founders of getting their product into the right hands. "Cache" is the French word for hidden, and CAC stands for customer acquisition cost. We believe your customers are out there, waiting to be uncovered within existing communities. Influencers and industry events can be pricey, (and I know my other marketing connections know... you're sometimes quoted more than you make in a year for just one post...) I saw firsthand the power of community during my time putting events together at Snaxshot, and have seen time and time again how important it has been for each of my clients. Building a strong community is vital, and in-person experiences and partnerships are key alongside online strategies. Direct communication with your audience is often neglected, but crucial. In summary, community and influencer strategy should go hand in hand with a brand-specific approach. Cache is here to find your community. :)