This is just one of many professional services firms winning big with what they are doing on LinkedIn. For more examples see: https://lnkd.in/dyESVVYh
Transforming your firm's social media to become a source of real business wins | Founder of Social-Hire.com, a B2B social selling agency | Social media marketing is like a Rubik's Cube. I'll help your business solve it!
💷💷💷 I had an eye-watering exchange with an accountant yesterday. Each year, their firm is bringing in £millions in lifetime value of new client wins through LinkedIn. Yet, they still don't think they've "mastered" LinkedIn. I'm guessing that most of you here would think someone has mastered LinkedIn if they've got it bringing in that much new business for their firm?! My response was that LinkedIn should be thought of as a journey, rather than a destination. We can't ever get to the "destination" of having "mastered LinkedIn", as the platform is forever changing... as are the ways we use it. What we can do is learn from those who are achieving success right now and experiment with whether the things that are working for them could also work in the niche markets we serve. So, my challenge to you this week is to find someone who is really getting wins from LinkedIn and then see what elements of what they're doing might be adapted to work in your business. Let me know what you uncover!