Somnio’s Post

It's all about being real when it comes to your brand voice! In the B2B startup world, the branding game is changing. Gone are the days of projecting the perfect image. Now, it's all about authenticity and transparency. Find out how this shift towards genuine connections and honest communication is redefining success in our latest article. Link in the comments. #BrandAuthenticity #B2BStartups #MarketingStrategy #Growtomarket

Brand isn't a logo, is your brand voice reflective of who you are? And is it helping you connect with your customers? Check out our latest article where we discuss the power of being real with your brand voice. #growtomarket #branding #marketing #startups

Hey B2B Founders 👋 Are you stuck in the throes of features and benefits when it comes to your brand and marketing initiatives? We call it the product positioning trap. If you're stuck, how do you get out? Take the following small steps to get started. → Consider your audience → Establish a point of view → Find your voice and stay consistent When taken in tandem, product positioning and branding can be a powerful thing, the key to catching and keeping the attention of your customers — and creating something greater than the thing you’re selling. Learn more on our blog: https://hubs.la/Q02kvv7J0 #b2b #startupbranding #earlystage #founders

how times have changed 🦕 ➡️ 🤖 #digitalmarketing #advertising #startuplife #entrepreneurmindset #innovation #businessstrategy #smes #ecommerce #B2B #growthhacking #businessinsights #techstartup #creativity #tech

Brand evangelists as a salesforce... We unlocked 2,000 doors nationwide by turning our DTC customer base into a salesforce, encouraging them to request our products at their local grocery store. Why did they do this? DTC is inconvenient... -DTC prices were higher than in store. -Free Shipping threshold mean users would buy 4-6 pints. -Shipping schedule was only 3 days per week (frozen shipping logistics). The shift benefited both us as a business, and our customers. But we wouldn't have gotten there if we didn't learn DTC first. #dtc #digitalmarketing #entrepreneurship Ani Blinova-Wolff

"Does Dealers/Distributors channel work for my Product?" is a regular question we get at GTM4Health. The answer is contextual :   - This channel is a proven and a strong channel.   - Will it work for you depends on your product, pricing & other market factors.     Get to meet Market Access Players [Dealers/Distributors/Hospital owners] and get a first hand view of what works and what doesn't. You can't get a closer view of the market than this. Design your GTM Readiness Plan for your startup working with us. Fill the form given in comments to setup a meeting. #MarketAccess #GoToMarket #GTM4Health

Sometimes, I can't convince a founder...this is a real story of a project I took up from late 2022 to early 2023... I have hidden unnecessary details, but this should help you understand how founders end up with sad positioning. #nononsensepositioning #b2bsaas #messaging #positioning #productmarketing

Brand is the most important investment you can make in your business. Discover the ultimate one-stop solution at SentientGeeks where innovation meets passion. From innovative strategies to seamless execution, we've got your every need covered. Elevate your experience, embrace efficiency. Have a glimpse of this video and share your insights. #OneStopSolution #innovation #brandstrategies #brandEvolution #digitalamarketing #strategicplanning #consultingexcellence

When approaching brand work with a new agency partner, it's common to be fearful of the inevitable cold start. 🥶 Getting started on your brand is hard. Where do I start? How do I start thinking about my brand? What does this process even look like? Will my agency partner understand what I'm looking for? Stop right there. 🔴 Alex Craig, co-founder and CEO of Heliux, has had these same fears and he's got some thoughts on the matter to share with you. --- Head to the full episode for more fantastic insights on brand from a pre-seed founder: https://hubs.ly/Q02r2DyT0 #earlystage #b2b #rebrand

#upselling and #crossselling are common #salestechniques that are successfully used by some of the biggest brands. ❔ But which global business has made millions of dollars additional revenue each year for decades, by asking its customers one of two very simple questions - one Upsell and one Cross-Sell? The answer is... Come back to our page tomorrow to find out! 😉 #question #quiz #quizoftheday #globalbusiness #salesenablement #salesdevelopment #salestraining