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Entrepreneurs in the spa, beauty, health, and wellness industry should strongly consider launching their own skincare product line under their business name to enhance brand exclusivity, customer loyalty, and revenue streams. By partnering with a professional with a medical background in nursing, particularly one experienced in creating holistic, plant-based skincare products, entrepreneurs can leverage credibility and trust in the competitive market. These products often appeal to health-conscious consumers seeking natural alternatives, aligning perfectly with spa and wellness values. This collaboration not only ensures high-quality formulations but also allows for personalized branding that reflects the unique identity and philosophy of the business. With tailored skincare solutions bearing your business name, entrepreneurs can cultivate a distinct market niche, foster deeper client relationships, and ultimately differentiate themselves in an increasingly saturated industry. Text skincare to 866-614-2220 to get started today. #privatelabelskincare #wholesaleskincare #holisticskincareproducts #spaowner #medspaowner #lashtechnician #nailtechnician #massagetherapist #estheticianlife #aesthetician #BeautyProfessionals #healthandwellnesscoach

What can you expect from Noya Beauty Works ? A breakdown of the services - 𝐍𝐢𝐟𝐭𝐲 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐟𝐨𝐫 𝐍𝐨𝐲𝐚: 𝐂𝐫𝐚𝐟𝐭𝐢𝐧𝐠 𝐁𝐞𝐚𝐮𝐭𝐲 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 Passion fuels Noya Beauty Works. Beyond consultants, we're partners in shaking up #beauty and #personalcare. With eyes glued to market trends, consumer vibes, and what's popping, strategies are crafted to rocket brands to stardom. It's not just advice; it's about sparking epic transformations. 𝐀𝐜𝐭𝐢𝐨𝐧𝐚𝐛𝐥𝐞 𝐑𝐨𝐚𝐝𝐦𝐚𝐩 𝐟𝐨𝐫 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 We are the GPS to major wins in a world where agility is key. We dive deep into markets, unlocking insights and fueling innovation. From idea to product, we ride or die with brands, ensuring they rise and shine. 𝐁𝐫𝐚𝐧𝐝/𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐂𝐨𝐧𝐜𝐞𝐩𝐭𝐮𝐚𝐥𝐢𝐳𝐚𝐭𝐢𝐨𝐧 At Noya Labs, creativity knows no limits. It's all about flipping beauty norms and cooking up ideas together. The goal is to craft experiences that go beyond skincare and makeup, leaving a lasting impression. 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐅𝐨𝐫𝐦𝐮𝐥𝐚𝐭𝐢𝐨𝐧 We're on a mission to understand what consumers crave by whipping up formulations that hit the spot. With innovation and top-notch quality in focus, products become symbols of excellence, sparking intrigue and stirring emotions. 𝐆𝐥𝐨𝐛𝐚𝐥 & 𝐈𝐧𝐝𝐢𝐚𝐧 𝐒𝐮𝐩𝐩𝐥𝐲 𝐂𝐡𝐚𝐢𝐧 Navigating the global and Indian supply chain is our playground. We team up with top-tier manufacturers, committed to unbeatable quality and ensure smooth sailing from sampling to production, setting brands up to conquer the market. 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠, 𝐏𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 & 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 In a world ruled by visuals, storytelling is king. We craft narratives that grab attention, from branding to packaging and content. The mission is to empower your brand to stand out and steal the spotlight. 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐏𝐨𝐬𝐭-𝐋𝐚𝐮𝐧𝐜𝐡 𝐌𝐨𝐧𝐢𝐭𝐨𝐫𝐢𝐧𝐠 Launching a product is just the beginning. With our 100-day Go-To-Market (GTM) strategy, we ensure your brand hits the ground running. Using data and customer feedback, we fine-tune strategies, reshaping the beauty and personal care scene. At Noya Beauty Works, we’re the squad shaking things up. Join us on a journey to redefine beauty—one brand at a time. Let's light up your brand's path to greatness! #Noyabeautyworks #ProductFormulation #MarketTrends #ConsumerInsights #GlobalSupplyChain

The boom in body care has been a trend that's caught my eye ever since brands like Necessaire, Saltair, and Native rose in popularity during 2022/23. This year, both new and established brands are making their mark on the market. Here’s my take on the global body care industry. Is now the perfect time to launch a body care line?

Aesthetic practitioners, STOP selling treatments.    And START solving problems. Are you constantly highlighting the treatments you offer, the extensive training you've undergone, or the products you sell?    While this approach showcases your expertise, it often misses the mark in connecting with potential clients on a personal level.    Here’s a shift that can make a world of difference: stop selling treatments and start solving problems.   The mistake practitioners often make…   One common pitfall is focusing too much on the treatments, training, and products.    This information, while valuable, doesn't necessarily resonate with your audience.    Your potential customers and patients need to feel like you're speaking directly to them and addressing their unique concerns.   When you truly understand your demographic, you know their problems, and you know you have the solutions. However, without this understanding, it's easy to default to generic descriptions of treatments and services.   Create content for a specific persona   When crafting your marketing content, think of a single persona. Create your post, blog, or newsletter just for them. This targeted approach will attract others with similar concerns, making them feel connected and eager to book your services.   Instead of a factual post about muscle-relaxing injections, create a talking reel about how you helped someone feel less self-conscious about their gummy smile, complete with before-and-after photos.   Instead of explaining what a chemical peel is, share how great they are for those who used tanning oils in the 80s and 90s who are now battling age spots, pigmentation, and deep lines, emphasising their rejuvenating benefits.   Instead of just selling skincare products, speak directly to new mums who feel their skin looks dull or their face looks tired. Offer tips on how to enhance their skincare routine so that it's simple and easy to do, but still effective.   Pick a persona. Pick a treatment. Find a niche.   Choose a persona, select a treatment, and focus on a niche topic or common life event. Build your narrative around solving that specific problem. This approach will make your content more relatable, engaging, and effective in attracting the clients you want to help.   By shifting your focus from selling treatments to solving problems, you'll create a stronger connection with your audience, making your marketing efforts more impactful and successful. #aesthetics #aestheticsclinic #marketing #socialmediamarketing #businessgrowth

Entrepreneurs in the spa, beauty, health, and wellness sectors should consider launching their own skincare product line under their business name. This strategy can significantly enhance brand exclusivity, boost customer loyalty, and create additional revenue streams. By integrating a line of skincare products into their offerings, businesses can provide unique, branded solutions that resonate with their target audience.Partnering with a medical professional, especially one with expertise in nursing and holistic, plant-based skincare, can greatly benefit these entrepreneurs. Such collaboration adds credibility and trust to the products, which is crucial in the competitive market of natural skincare. This partnership ensures high-quality formulations and enables personalized branding that aligns with the business’s core values. By offering tailored skincare solutions, businesses can carve out a unique market niche, strengthen client relationships, and stand out in a crowded industry. To get started, text "skincare" to 866-614-2220. #renewyoubodybutters #wholesaleskincare #privatelabelskincare #SpaProfessionals #beautyprofessionals #healthandwellnesscoach #holisticskincare

𝗙𝗿𝗼𝗺 𝗮 𝗦𝗮𝗹𝗼𝗻 𝘁𝗼 𝗮 𝗦𝗸𝗶𝗻𝗰𝗮𝗿𝗲 𝗘𝗺𝗽𝗶𝗿𝗲: 𝗟𝗲𝘀𝘀𝗼𝗻𝘀 𝗳𝗿𝗼𝗺 Tarun Sharma, 𝗖𝗼-𝗳𝗼𝘂𝗻𝗱𝗲𝗿 𝗼𝗳 mCaffeine 𝗮𝗻𝗱 HYPHEN🌱 It all started with a simple gesture—giving away a body scrub for free. Little did they know, this would ignite a wave of upselling and turn casual users into loyal customers. I had the incredible opportunity to sit down with Tarun Sharma, co-founder of mCaffeine and Hyphen, to dive deep into the strategies that propelled his brand to the forefront of the skincare industry. Tarun shared how this small act wasn’t just a marketing gimmick—it was a carefully thought-out strategy rooted in understanding consumer psychology. And it didn’t stop there. To stay relevant in a fast-evolving market, mCaffeine continuously engages with a dedicated focus group, gathering real-time feedback to refine their products and approach. In a world where attention spans are shrinking and competition is fierce, Tarun’s advice is clear: 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗲 𝗼𝗿 𝗯𝗲 𝗹𝗲𝗳𝘁 𝗯𝗲𝗵𝗶𝗻𝗱. His journey with mCaffeine and Hyphen is a testament to the power of innovation and staying in tune with your audience. As I prepare to find a market gap in skincare industry, these insights couldn’t have come at a better time. They’ve reinforced the importance of staying close to the consumer, executing flawlessly, and always being ready to adapt. 🔍 𝗝𝗼𝗶𝗻 𝗠𝗲 𝗶𝗻 𝗦𝗵𝗮𝗽𝗶𝗻𝗴 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗦𝗸𝗶𝗻𝗰𝗮𝗿𝗲 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮! 🔍 We’re conducting research to better understand the skincare needs and preferences in India. Your input would be invaluable. Please take a moment to fill out this quick https://lnkd.in/gyn8zh63 Let’s create something amazing together! 🚀 #Entrepreneurship #Skincare #BrandBuilding #Innovation #ConsumerExperience #mCaffeine #Hyphen

Congratulations to all NB100 winners for 2024! Over the past eight months, we’ve had the privilege of meeting some of the most remarkable founders and leaders in the beauty and wellness space. The NewBeauty team worked tirelessly to evaluate hundreds of businesses founded in the past six years to determine which will shape the future of beauty. Today, we’re proud to announce the NB100 winners for 2024. In addition to offering our congratulations, we want to say THANK YOU to all the winners. Why thank you? Of course, we appreciate all the brands that applied and the time spent during the interview process. But what we’re truly grateful for is the tireless work these companies are putting into creating the most innovative and amazing products for the greater beauty community. The future of beauty and wellness depends on companies like our NB100 winners—those pushing boundaries, defying traditional trends, and creating products that have never been available before. Beauty is not as superficial as many believe it to be. The products these 100 brands create don’t just change the way customers look; they fundamentally change the way customers feel. And when we change the way people feel, it influences their choices, actions, and ultimately their lives. Throughout this assessment process, it became clear that the NB100 winning brands are truly making a difference in the lives of their customers. Below are some common traits we found across all NB100 winners: High-quality and innovative products (table stakes) An obsessive focus on building a strong customer community A crystal-clear vision and understanding of the value their brand provides to customers A consistent brand that attracts their ideal customers no matter where those customers discover the brand An awareness of what their brand does well, ensuring they avoid trying to be all things to all people A guiding customer story illustrating the “why” behind the brand’s existence (this is most important internally to align all team members) An acceptance that they don’t know everything and an eagerness to TEST, TEST, TEST A willingness to collaborate and partner rather than isolating their brands out of fear of competition We're excited to support our NB100 winners in their growth moving forward and can't wait to see what they come up with next. Congratulations and thank you to all! Lucas Kraft Noah Kraft Jeff Lee Dan Reich Jeremy Abesera Pritika Swarup Joel Ronkin Amy Sachs Lach Hall Paula Pontes Sergio Tache Randi Christiansen Philippe Pinatel Mei Kwok Alisa Metzger Laure de Metz Carol Pyle Amy Liu Dianna Cohen Michelle Liu Andrew Silberstein Shai Eisenman Kimberly Villatoro Diarrha Ndiaye Jenna Dover Charlotte Palermino Suveen Sahib Tara Desai Marianna Hewitt Michael Kremer David Menzel Helane Crowell Sam Brett David Nass Deepica Mutyala Kerry Sullivan Katherine Power Dae Hair Lauren Ratner Katie Borghese Katie Welch [sorry to exclude anyone, limited out :)]

A Men’s Grooming Brand Grew 291% in Under 3 Years? Yes, you heard it right. Its BAKblade Distinctive branding is their secret ingredient. It isn’t about being flashy— it’s about being authentic, memorable, and connecting with your audience. The secret lies in niches. Why Should Your Business Embrace a Niche like BAKblade? Less Competition ↳ Niches reduce competition, attracting more customers. Unique Branding ↳ Niche markets allow for distinctive branding. Loyal Customers ↳ Serving a niche fosters brand advocates. How BAKblade find its Perfect Niche? Followed their Passion: → BAKblade identified a niche market: back hair removal. → Their passion for addressing this need fueled their business journey. Market Research: → BAKblade delved into research to uncover untapped niches. → They identified what people were searching for and tailored their product accordingly. Spy on Competitors: → BAKblade peeked at what others were doing in the grooming market. → They learned from competitors' successes and identified gaps to capitalize on. Solved a Problem: → BAKblade recognized the pain points of back hair removal. → They created a solution with their patented DryGlide blade cartridges and adjustable handle, meeting a pressing need. Tracked Trends: → BAKblade stayed ahead by monitoring grooming industry trends. → They adapted and evolved their product to meet changing demands. Unique Selling Point (USP): → BAKblade distinguished itself in the broader market by focusing on men's grooming products with innovative design. → Their USP included a 60-day money-back guarantee and free shipping for orders over $65, ensuring customer satisfaction. What you sell does not matter, find your unique voice and let it resonate! Remember, RICHES are the NICHES Need more clarity? Join our community for further Growth sessions, to learn Marketing & Sales✨ https://lnkd.in/gNnmnm-Z Together, we’re crafting growth stories! Yes, Your dream calls! ✨ #DreamCalls - Growth Community to learn Marketing & Sales #ItsTimeToWakeUp #startups

Does the #beauty marketplace need another lip balm? How about one more hyaluronic acid serum? As the beauty industry continues to grow, and product lead times get shorter through more sophisticated manufacturing, brand leaders are faced with a difficult question: How many products should a brand launch each year? According to market research firm Circana, U.S. prestige beauty sales grew by 14% year-over-year in 2023 while the mass beauty market saw a 6% increase in sales last year. The global beauty and personal care industry is projected to generate revenue of $646.2 billion in 2024, which is up almost a billion dollars from 2018’s $550.38 billion, according to market research firm Statista. To be competitive in this rapidly growing industry, brand leaders often tell Glossy that there is a looming pressure to constantly create more products in the hopes of going viral, acquiring new customers or gaining more shelf space in stores. But today’s confessions subject offers a different perspective on brand growth. Today’s subject founded her beauty brand less than 10 years ago and has not accepted any investments. She and her co-founder bootstrapped their launch with $50,000 and have only released a small number of products, which she says has been one key to its early and consistent profitability. Her former experience was in the corporate beauty industry and, more recently, she has also invested in other companies with her brand’s profits. While the details of her company have been removed to protect her privacy, she speaks candidly about the importance of setting your own pace, the trap of too many launches and the reasons to prioritize your customer’s needs above the latest trends, ahead.

**BeautyHealth (SKIN) Shares Skyrocket, What You Need To Know** 🚀📈💄💰💼🌟 #hsa #investing #healthcare #health #family #wellness **Summary:** BeautyHealth (SKIN) shares have experienced an incredible surge, leaving investors thrilled and reaping the rewards. This sudden rise in value can be attributed to the company's groundbreaking innovations in the beauty and wellness industry. As a seasoned investment advisor, I highly recommend taking a closer look at this exceptional opportunity to grow your Health Savings Account (HSA). BeautyHealth, a frontrunner in the skincare sector, has revolutionized the way we approach self-care. Their cutting-edge products and services are not only transforming skin health but also capturing the attention of consumers worldwide. By investing in BeautyHealth (SKIN), you position yourself at the forefront of a rapidly expanding market that shows no signs of slowing down. As individuals become increasingly conscious of their well-being, the demand for quality skincare products and services continues to soar. Don't let the fear of missing out hold you back. Seize this moment to enhance your HSA's growth potential while supporting your own health and wellness journey. By diversifying your investment portfolio with BeautyHealth (SKIN), you tap into a significant growth opportunity, backed by an industry-leading brand focused on promoting healthy and radiant living. Contact me today to learn more about how you can ride this wave of success and maximize your HSA's potential. Let's embrace the power of investing and secure a prosperous future for your health, your family, and your financial well-being. 🌟💼💰🚀 Take action now! Don't miss out on this incredible opportunity! 🚀💰💼🌟