Spencer Myers’ Post

Missing construction projects in your territory? We talked with equipment sales teams across the country and heard the same challenge: it's hard to spot new projects before the competition. Now your sales team can see nearby construction projects right on their phones, understand customer fleets, and spot high-potential prospects in their territory. No complex systems or extra work - just practical tools that help them find more business. Check out our latest post to learn how equipment sales teams are finding new projects and turning them into customers: https://lnkd.in/gTufiHSd #heavyequipment #construction #sales

Missing construction projects in your territory? We talked with equipment sales teams across the country and heard the same challenge: it's hard to spot new projects before the competition. Now your sales team can see nearby construction projects right on their phones, understand customer fleets, and spot high-potential prospects in their territory. No complex systems or extra work - just practical tools that help them find more business. Check out our latest post to learn how equipment sales teams are finding new projects and turning them into customers: https://lnkd.in/gTufiHSd #heavyequipment #construction #sales

The Hidden Cost of Not Having a Sales Process in Construction & Trades Did you know that companies with a structured sales process grow revenue 28% faster than those without one? Yet, nearly half of all salespeople operate without a clear strategy, leading to missed deals, wasted time, and unpredictable pipelines. 🔹 In construction, HVAC, distribution, and manufacturing, many rely on relationships and referrals—but without a repeatable process, sales become inconsistent, and scaling is a challenge. 🔹 Teams without a structured sales approach struggle with chasing unqualified leads, losing bids, and price-driven negotiations. 🔹 Companies that implement a process improve close rates, shorten sales cycles, and sell on value instead of price. If your sales team is "winging it," you’re leaving money on the table. Investing in their skills isn’t just about their success—it’s about securing the future of your business. The companies winning in your industry aren’t just working harder—they’re selling smarter. Are you ready to level up? #ConstructionSales #HVACSales #DistributorSuccess #ManufacturingGrowth #SalesProcess #SellSmarter

Are road construction and sales really so different? It is not usual to compare these two, but both fields share similar features, strategies, or processes, depending on the angle we look at them. Let’s dig deeper into what sales and construction have in common: Planning and strategy are the keys to success. In road construction, planning details, marking the terrain, selecting the right materials and machines, and planning the best route. Same in sales, plan to understand the market, identify the target audiences, and reach them effectively and fast. The implementation cycle or execution stage, in both industries has clear steps to follow to achieve a goal. Examples of the construction would be preparation, foundation laying, paving, compaction, and finishing. In sales, it goes as follows; prospecting, engaging, presenting, closing, and after-sales service. Each phase is directly connected to the previous one usually with deadlines along the stages, e.g. for salespeople's sales quotas. follow-ups. It is worth mentioning the similarities across industries when it comes to collaboration and teamwork. Road construction needs workers, machine operators, engineers, and project managers to follow and execute the plan. The teamwork between marketing, customer support, sales reps, and management is achieving results in sales. Do you see more connections between sales and road construction? #construction #sales #markets #sustainability

Many sales leaders think that a structured sales approach will limit their top performers' ability to improvise effectively. That misses the point. A sales call should use an effective structured strategy, and the tactics and interaction with the prospect is where the sales professional uses their critical thinking skills. The numbers don't lie!

👷♂️ Construction Equipment Sales Reps. 🚨 Don’t Lose the Deal: The Financing Option That Saves Your Sales 🚨 You’ve worked hard to build trust with your clients. They rely on you to deliver the best equipment solutions—without delays, without excuses. But let’s face it, deals fall apart. Financing gets in the way. And when that happens, it's not just a lost sale. It’s a lost relationship, a hit to your reputation, and an opportunity your competitors won’t hesitate to grab. It doesn’t have to be this way. We provide fast, reliable financing that gets your deals done—every time. No headaches, no delays. Your clients get what they need, and you become their hero. But here’s the catch: the industry is catching on. Your competitors are already joining our referral program and locking in their advantage. Don’t get left behind. Secure your spot before the competition does. This is your chance to offer your clients a solution that saves their deals—and keeps you at the top of your game. Act now. Let’s talk about how we can work together to make sure you never lose another deal again. Your clients—and your reputation—are worth it. #equipmentsales #constructionequipment #equipmentsalesreps

Great review call with a new ‘construction products’ client yesterday.   It’s technical, engineering led proposition – and our role is to generate high quality specification sales opportunities for their TSM’s.   We’ve been working with them for 4 weeks.   In that time we’ve created 11 new opportunities from a standing start.   Each one with a genuine decision maker in company that meets strict, pre-agreed criteria.   If it doesn’t meet the criteria, it doesn’t get in front of the client.   Two of them are with specific targets they asked us to approach as they’d not been able to open the door previously.   The client is over the moon with the early results. To quote:   ‘Really impressed with the calibre of people you’re getting us in front of’   ‘The pre-qualification is better than we could get ourselves’   ‘You’re exceeding our expectations and giving us exactly what we asked for’   This project is all about quality. It’s not a phone bashing exercise.   It’s about finding the right people, identifying specific challenges they’re experiencing, and relating this back to our client and how they can help them.   We’re not chasing projects, that’s not a good use of time.   Instead, we’re trying to engage with companies that have regular and ongoing requirements for this type of solution but importantly, really benefit from the value-add support our client provides at design stage to ensure it's not under or over specified, AND once the project is on-site to ensure proper installation.   This support is one of the things that differentiates our client from their competition.   Our understanding of the market and how to deliver the right message, in the right way, to the right people - is what differentiates us from ours.   In a competitive market, one that can be resistant to change, differentiation is key.   Develop it and make it count.   If you’re a construction products manufacturer and you’d benefit from an increase in high quality sales opportunities in 2025 – get in touch.

How I broke a sales record in just 4 months (Sales engineers, take note!) In my role as a subcontractor and sales engineer, I sold 4.9 million SAR worth of building materials, plumbing, and electrical supplies in only 4 months. But here’s the secret: 👉 It wasn’t just about selling—it was about delivering solutions that truly added value to my clients’ projects. In sales engineering, it’s the consultation that builds trust and drives success. What are you doing to add value beyond the sale? P.S. Want more sales tips? Let’s connect!

Sales Strategies for the Heavy Equipment Rental Industry In the heavy equipment rental industry, effective sales strategies are key to success. It’s not just about closing deals—it’s about understanding client needs, building relationships, and offering solutions that truly add value. First, understanding your clients’ needs is crucial. Each project is unique, and tailoring your offerings to meet those specific requirements can make all the difference. Personalized service shows clients you are invested in their success, which goes a long way. Building long-term relationships is another vital part of the equation. Trust and reliability keep clients coming back. By maintaining regular communication and being proactive in addressing their needs, you can nurture these relationships and ensure repeat business. Finally, closing deals effectively requires transparency and flexibility. Be clear about your offerings, pricing, and terms, while staying open to negotiations. A win-win situation leaves both parties satisfied and lays the foundation for future deals. In the end, it’s about more than just making a sale—it’s about creating lasting partnerships and delivering real value to your clients. #SalesStrategy #EquipmentRental #ClientRelationships #HeavyEquipment #IndustrialSales #BusinessDevelopment #ConstructionIndustry

I used to struggle when I showed up to a client's home to run a construction estimate. I didn't want to just give them a price and hope for the best, but I didn't have a strategy. Enter my Formerly Super Secret Sales Formula: 1. See Number 1 in my previous posts. 2. Assess the Customer's Needs This is probably the one we're all fairly good at, but here are some tips to make it better: Listen. Be humble. The customer may know exactly what they need, or think they do. Also, and this is a balancing act, remember that you are the expert. The customer needs your opinion as to what's possible or preferable. Listen to the client. Not just in the first few minutes but all the way through. I'll be going through the rest of the steps in the coming days. Please give a follow and like. Thanks!