Stacker’s Post

💡 Want to know what topics and themes will get the most reach in Q3? Every month, over 1,600 publishing news sites across 50 states and Canada pick up stories from the Stacker newswire. Despite the diverse content needs of our publishing partner network, certain themes consistently emerge as top performers. 👉 Here is what will perform the best in Q3 2024: https://lnkd.in/grfR_5kt #earnedmedia #earnedreach #brandjournalism #content #storytelling

At Stacker, we love to partner with news organizations to cover important topics and create engaging stories that inform readers. This month, we collaborated with Newsweek on an election scoop based on FEC data analysis by our very own Elena Cox. Newsweek’s White House correspondent Daniel Bush rounded out Elena’s data work and visualizations with boots-on-the-ground reporting. These efforts culminated in the story you can read below. Taking storytelling to the next level with rich data analysis and visualizations sets Stacker stories apart—and we love working with news outlets and brands to do just that. Interested? Reach out to learn more. https://lnkd.in/gTAVirWi

🤝 We're proud to introduce our new partnership with hims & hers - Getting real about health and happiness. ✅ This partnership brings more unique, compelling, and informative content to the Stacker newswire. Hims & Hers is helping the world feel great through the power of better health – and that means breaking down barriers to a healthier, happier life by providing personalized, affordable care for all. 💪 Our shared hope is that more people feel empowered to tackle common health challenges and experience the fulfillment that comes from prioritizing your overall wellness each day. What to expect from this content: 👉 Destigmatizing formerly “taboo” health topics with helpful, approachable guides and journalism from experts in the field. 👉 Coverage and conversations around  the newest “it” topics in everything from mental and sexual health to weight loss. 👉 Timely updates on groundbreaking studies, medical advances, and new approaches to care that are changing lives. You can check out one of the first stories at this link: https://lnkd.in/gw3KVFdM #himsandhers #earnedmedia #brandjournalism

✍ AI has shaken up the publishing world and shown significant promise towards eliminating tedious tasks and freeing up people to focus on high-impact work. 🤔 While we’re continually evaluating how AI can help improve workflows, we’re also conscious of the limitations of generative AI when it comes to producing accurate copy and imagery that can meet the editorial standards we’ve set for our wire. 💡 Our Head of Connect Editorial Frank Sennett shares more on our formal AI policy for stories from Stacker and our content partners. 👉 https://lnkd.in/eSGdZK4U #ai #artificialintelligence #earnedmedia #journalism #editorialstandards #contentwriting #brandjournalism

📈 Stacker distributed 3,175 stories in May 2024, driving more than 53,044 earned pickups across 3,643 news sites. Here's a look at what performed well, and what topics publishers were most interested in based on search data from journalists and editors that used Stacker last month: 🥇 Top Performing Stories, based on number of pickups: 1. Families are experiencing food insecurity as Americans grapple with higher grocery costs - 550 pickups 2. Dreamliner nightmare? Boeing 787 safety concerns raised - 547 pickups 3. 13 North American amusement parks growing the most in popularity - 485 pickups 4. 10 of the best movies about the Olympics - 421 pickups 5. Best (and worst) states for access to mental health care: How does yours stack up? - 417 pickups 6. Since the first cellphone came out in the '80s, how have they changed? - 391 pickups 7. How to get cast on 'Love Is Blind' - 379 pickups 8. These are the 13 states with comprehensive consumer privacy protection laws - 378 pickups 9. 10 highly anticipated shows to satisfy every type of reality TV fan - 376 pickups 10. Which common college majors have the highest earning potential? - 372 pickups 💡 Pocketbook and entertainment stories won again in May 2024 - with two stories covering finances, and three stories covering entertainment in the top 10. 📰 Stories covering the news - Olympics, Boeing 787 - were also picked up in high numbers, unsurprisingly. 🤔 More surprising are stories like number 3, which cover travel at a more local level. Many publishers are currently looking for these stories which are less about lavish trips to Europe and more about economical roadtrips families can take. What are you writing about this summer? Give us a follow if you want to know what news outlets will want to talk about in Q3!

☀ Happy Friday! If you're trying to tell stories using data, this post is for you. 💡 In our latest blog article, Senior Data Reporter Elena Cox breaks down ways to distill data and tell stories without overloading an audience. 👉 Read here: https://lnkd.in/gat7ipAD #newsroom #datastorytelling #storytelling #earnedmedia #marketing #contentmarketing #brandjournalism #brandcontent #engagingstories

For our latest product feature, we got inspired by something rather unusual for a media and tech company... 🍕 🍕 PIZZA 🍕 🍕 This all started at Melanie Vernoia's house one evening of 2023. Please read on, it will make sense. https://lnkd.in/gkPf54MY #productannouncement #newfeature #pizza #pizzadelivery #earnedmedia #brandauthority Doriane Mouret

This year, we wanted to refresh the way we celebrate our unique company culture. One new initiative is our Golden Griddle award, a quarterly recognition to celebrate a colleague that best embodies Stacker values: 👉 Publisher First, ROI Oriented, Growth Mindset, Love What You Do, and Aligned in Action. 🌟 We’re thrilled to award the inaugural Golden Griddle to Jaimie Etkin! Jaimie has been an amazing colleague and leader, representing the best of what it means to be a Stacker team member. Thank you, Jaimie, for everything you do! We’re excited to continue the tradition of the Golden Griddle and pass the “spatula” quarterly to new team members. It’s a healthy reminder of how important team and culture is to building a truly great company.