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In the dynamic landscape of #commerce, the intersection of technology and consumer engagement is evolving at an unprecedented pace. As we bid farewell to 2023, it is… Read the full article by BeLive Technology's Latif Sim below: #trendsandoutlook2024 #ai #videocommerce #livecommerce #xr

Artificial Intelligence is revolutionizing the media and entertainment industry in remarkable ways! 🎬✨ From **content creation** to **post-production**, AI is at the forefront of innovation. Here’s how: - **Content Creation:** AI can now generate original music tracks, realistic special effects, and even entire movies! Imagine a world where your next favorite song or film is crafted by AI. - **Personalization:** Ever wondered why those movie recommendations are so spot-on? 🎥 AI-powered systems analyze your viewing history to suggest content tailored just for you. - **Storytelling:** Writers and directors are getting a boost from AI, which analyzes large datasets to identify patterns and trends for new narratives. The next blockbuster could be a result of AI insights! - **Post-Production:** Editing and color grading are faster and more efficient than ever. AI tools can automatically edit footage and suggest alternative cuts, saving countless hours. - **Virtual Influencers:** These AI-created personalities promote products and engage with audiences, acting and looking remarkably like real people. An entirely new type of influencer! - **Gaming:** AI is enhancing gaming experiences by creating more realistic interactions with non-player characters (NPCs). - **Virtual Reality:** Engage in immersive virtual reality experiences with AI-powered avatars that interact realistically. - **Data Analysis:** AI analyzes user behavior and preferences to inform content creation and marketing strategies. 📊 - **Chatbots:** Need customer support or movie info? AI-powered chatbots are here to assist, making your entertainment experience seamless. Have you experienced any AI-driven changes in your favorite media or entertainment? Share your thoughts or experiences below! 👇 #AI #ArtificialIntelligence #Media #Entertainment #ContentCreation #Personalization #Storytelling #PostProduction #VirtualInfluencers #Gaming #VirtualReality #DataAnalysis #Chatbots #Innovation Ready for the future of entertainment? 🚀

🧠 AI in marketing isn't the future—it’s happening now. How are you adapting? We’re in an exciting era where creative production is being transformed faster than we could have imagined just a few years ago. But as these advancements drive down costs and create opportunities to do more with less, are we truly making the most of this moment? While many marketing teams and agencies have started to embrace AI, my feeling is that we’re only scratching the surface of what’s possible. This leads to the following questions: For Marketing Managers: ❓ Is your team equipped with foundational AI tools, and have they received training to integrate them into your workflows? ❓ Have you reassessed how AI can reshape the balance between in-house capabilities and agency collaboration? ❓ Does your team have clear AI guidelines to ensure you're leveraging AI ethically and effectively? ❓ Have you discussed with your creative agency how they are utilizing AI in their work and how you can benefit from this? For Creative Agencies: ❓ To what extent are AI tools integrated into your daily creative processes to drive innovation and efficiency? ❓ Have you seen measurable advancements in your creative output thanks to AI? ❓ Are AI tools helping you deliver more creative work at lower costs, without sacrificing quality? ❓ Have you developed new services to capitalize on the possibilities AI offers? The opportunities are exciting, but the real challenge is adapting and making AI a central part of how we work. If you need inspiration, I highly recommend booking your ticket to the Scandinavian Creative AI Summit starting this Thursday, Sept. 12th., at Industriens Hus in Copenhagen. This second edition promises a fantastic lineup of speakers, put together by Lars Bastholm, including Dave Clark, a leader in AI video creation, and Matthieu Lorrain, creative lead from Google Deepmind. You can check out the program here: https://lnkd.in/dyMyvkqE For more inspiration, I recommend following these companies and frontrunners: Runway-Gen3 (text-to-video) Luma AI - Dream Machine (text-to-video) Ideogram 2.0 (text-to-image) Midjourney (text-to-image) Arcade.Studio (AI-powered design suite - art, video and video games) Curious Refuge (creative network) Dave Clark (AI video creator) Blair Vermette (AI video creator of "Floral by Adidas") Dale Williams (AI Filmmaker) Michael Rying (AI Images and founder of https://www.scenes.dk/ ) I’m curious to hear your thoughts: How are you adapting to AI in marketing? Do you think we will see structural changes to the client-agency relationship as AI becomes more integrated? P.S. For more details on how marketing can utilize creative AI tools, check out the post I shared a couple of weeks ago: https://lnkd.in/dFRtbUyz #MarketingEvolution #AIinMarketing #CreativeTransformation #MarketingInnovation #SCAISummit https://lnkd.in/d2FUMr5y

Marketing in a Sentient Metaverse: A Mind-Bending Challenge or a Marketer's Dream? The Metaverse is rapidly evolving, blurring the lines between reality and virtual experience. But what if the future holds something even more mind-bending: a sentient Metaverse, a virtual world capable of independent thought and action? This may sound like science fiction, but the convergence of embodied AI (AI inhabiting a virtual body) and procedural generation (creating unique content within virtual worlds) is pushing the boundaries of what's possible. Imagine a Metaverse that understands your deepest desires before you even do. A virtual world that adapts its marketing strategies in real-time based on your emotional state and past behavior. Traditional marketing tactics like targeted ads and influencer endorsements might become obsolete in a sentient Metaverse. So, what does this mean for marketers? It's a call to arms for unprecedented innovation. We'd need to develop strategies for communicating with a conscious entity, understanding its motivations and preferences. Think personalized experiences on a whole new level! The prospect of a sentient Metaverse may seem far-fetched, but it serves as a powerful thought experiment. It highlights the need for constant adaptation and evolution in the marketing landscape. The future may hold unforeseen challenges, but it also presents immense opportunities for those who can embrace the unknown. What are your thoughts on this mind-bending scenario? Would a sentient Metaverse be a marketer's dream or a nightmare? Share your thoughts in the comments! #Metaverse #MarketingTrends #FutureofMarketing How will you use AI in the coming year? https://lnkd.in/gkH9VR7x

Meta has expanded its vision for artificial intelligence (AI) in marketing, revealing plans that could reshape the advertising landscape. In its Q2 earnings report, which exceeded analyst expectations, Meta outlined how it intends to harness both core AI and the emerging generative AI to revolutionize how ads are created and personalized. Meta CEO Mark Zuckerberg described a future where advertisers could set a business objective and budget, and AI would autonomously generate and optimize creative content to meet those goals. “In the coming years, AI will be able to generate creative for advertisers and personalize it in real-time,” Zuckerberg explained during an investor call. “Over time, advertisers will simply tell us what they want, and our AI will do the rest.” Read more interesting brand marketing stories on www.theindustryng.com

LG Uplus and Meta Collaborate to Bring AI ixi to Instagram LG Uplus Corp. will integrate its artificial intelligence, ixi, with Instagram later this year. The collaboration will provide Instagram users with a more accessible and interactive AI experience. With the initiative,  LG Uplus’ plans to integrate AI into everyday life and enhance customer engagement through social media. When users send messages to LG Uplus’ Instagram […] The post LG Uplus and Meta Collaborate to Bring AI ixi to Instagram appeared first on KoreaTechToday - Korea's Leading Tech and Startup Media Platform . https://lnkd.in/g7SxzfpC #KoreaTech #techindustryinkorea #technewsinkorea

Meta’s launch of a custom AI bot creation platform marks a significant shift in how brands can interact with their audience. This new tool allows companies to design and deploy tailored AI bots that cater to specific customer needs and preferences, revolutionizing user engagement on Meta’s platforms. 🤖   With this platform, brands can create bots that not only handle customer inquiries but also offer personalized recommendations, drive sales, and enhance user experiences. By integrating these custom AI solutions, brands can provide a more seamless and interactive service, improve response times, and gather valuable insights into customer behavior and preferences.   The impact of this technology on marketing strategies can be profound. It enables brands to scale their customer support, deliver targeted content, and engage users in innovative ways that align with their individual needs. Adopting AI-driven tools like these can lead to more efficient operations, higher customer satisfaction, and deeper connections with your audience. #Meta #Update #AI | Eran Nizri itamar gonsherovitz Yonatan Arami

Since diving into the realm of GenAI, I've been captivated by its endless possibilities. It's reshaping customer experiences in unprecedented ways, like the recent AI-driven chatbot implementation at our company. Yet, unlocking GenAI's full potential isn't without its challenges. Just last week, we grappled with bias mitigation issues in our new AI-powered recommendation system.   However, I remain optimistic. As we continue to innovate, such as our recent integration of GenAI into our customer service platform, I'm confident in the bright future of AI-driven experiences. #GenerativeAI #CustomerExperience #BusinessInnovation #AI #DigitalTransformation #TechTrends #AIIntegration #CustomerEngagement

Ever wondered how AI is reshaping content creation in marketing? 🤖✍️ The shifting landscape of online marketing has found a powerful ally in AI-powered tools, significantly enhancing how content is crafted and delivered. These solutions aren't just about speed—though, to be fair, transforming content production from hours to mere minutes isn't small feat—but they also bring depth in personalization and efficiency that were previously unthinkable. From personal experience, integrating AI tools into content strategy not only saved our team countless hours but drastically upped our content game. We're talking about creating targeted blog posts, social media content, and even personalized emails that truly speak to the audience, all crafted at record speeds. The ability to scale this across various products and services? Game-changer. Here's why this is a big deal: 🚀 70% of marketers see AI-powered content creation as a key player in their strategy over the next two years. 🚀 Over half of businesses are already leveraging these tools, with plans to expand their use soon. Why? Because AI allows for the creation of highly personalized and engaging content that resonates deeply with different audience segments, enhancing engagement and boosting conversions. Looking to the future, expect AI's role in content creation only to grow, with better accuracy and integration across newer technologies like AR and VR. 👉 How are you adapting to this change? Are you considering integrating AI into your content strategy or have you already started seeing its benefits? Drop your thoughts or questions below! Let's discuss how AI is not just the future—it's the present. #AI #ContentCreation #DigitalMarketing #Innovation #TechinMarketing

AI In Media & Entertainment Market Report, Size, Industry Share, Growth, Trends, Forecast 2024-2032 The global AI in media & entertainment market size reached US$ 16.0 Billion in 2023. IMARC Group expects the market to reach US$ 107.1 Billion by 2032, exhibiting a growth rate (CAGR) of 23.5% during 2024-2032. Explore Full Report with Table of Contents: https://lnkd.in/dsHrAxcK #AI #media #entertainment #imarcgroup #marketreport #marketresearch #industrynews #industryanalysis #industryreport