Days into the new quarter everyone should be prospecting. Work now like it's the end of the quarter. The effort you put in at the start will determine how you finish. And a fat pipeline cures most sales problems. And the best way to build a fat pipeline is cold calling. Here are 10 things all great cold callers do. 1. They diligently schedule time for cold calling in their calendars, never making excuses and always prioritising it. No excuses. 2. They think of their prospect and only focus on what they will care about. It's not about them. 3. They detach from outcomes. Go for no. 4. When they get anxious or nervous, they face their fear. They pick up the phone. What's the worst that can happen? 5. They carry the conviction they offer value to every person they contact. 6. They embrace rejection. Not everyone is a fit 7. They know rejection isn't personal. They get straight back on the horse. 8. They share what works for them and learn from their colleagues. They never stop trying to improve. 9. They practice, practice, practice. They listen back to their calls to identify ways to improve. 10. They seek out coaching and feedback. What else?
Sadly many salespeople (and owners) who know better and must always set aside time for propospecting...do not Stuart Taylor. This is a habit/muscle that needs to be developed and strictly adhered to if you want to grow business
Research your prospects before calling is an important one. Don't build a list of random people, build a targeted list of people who you know are involved in the area you serve. The message in the world pitched to the wrong audience is useless. Great post Stuart Taylor
In B2B SMBs, what are the average benchmarks for cold calling? Stuart Taylor
Training & Coaching Revenue Teams to Build a Big Fat Pipeline 🚀
6moAlso, great callers prep in advance with curated lists! You fail to plan, you plan to fail, right? eg.: BoB Tier1 lists, a Regular Lead Priority list, Generic MQLs or Demo Requests always need to be put in the right cues to execute on! It makes a big difference.