Swirl®’s Post

Real Talk: Why you need to take UGC seriously in 2024 | ALOTA x Brancoy What is the current state of UGC and how you can maximise revenue from creators and customers across the whole consumer buying journey? Learn more from today's article drop! Read here: https://lnkd.in/dx4JXzfR

Boom! Variety Centre Crushes 2 Million Sales in 1 Month Online 🔥 This toy store isn't playing around! Variety Centre partnered with Adscalify Digital and exploded onto the digital scene, hitting a whopping 2 MILLION SALES in just the first month! The power of performance marketing is real. See how we can help your brand achieve explosive results online. #AdscalifyDigitalXVarietyCentre #PerformanceMarketing #DigitalSuccessStory #VarietyCentre

🏁 Win the commerce race with PACE! A new framework to help your business win on TikTok, PACE enables brands to create unique Shoppertainment experiences at scale. Take this short quiz to find out how ready you are to win with PACE, and gain insights on how you can bring your business to the next level: ➡️ https://lnkd.in/dtYgG9cy #Commerce #Quiz #TikTokForBusiness

In our eCom Pulse episode with Elizabeth Kressel, discover how content providers are becoming #ecommerce players and vice versa, leading to a merging of entertainment and commerce. Join us as we explore the major trends and opportunities in this space and discuss the potential impact on businesses and consumers.  #ContentCommerce #EntertainmentIntegration #EcommerceTrends #BusinessOpportunities

Some of my early musings on Content and Commerce Integration were heard on the eCom Pulse podcast where we talked about shoppable video, live commerce, social commerce and why commerce needs context for the consumer to purchase in the online world. Full episode link in the comments. #contentstrategy #contentcommerce #onlineshopping

Your best new customers are your old customers, the adage goes.  But in a landscape where users are being bombarded with messages everywhere—from benches at the local park to seat-back screens on flights—re-engaging them can feel like trying to have a conversation at a stadium concert. 🏟      There’s still a way to elevate your brand’s messaging, according to Nadav Yair, Senior Product Manager at  Dynamic Yield by Mastercard. And it starts with personalization.   🔗 Discover how you can supercharge your re-engagement efforts here 👉 https://lnkd.in/ggx5EEBS

Real Talk: Why you need to take UGC seriously in 2024 | ALOTA x Brancoy What is the current state of UGC and how you can maximise revenue from creators and customers across the whole consumer buying journey? Learn more from today's article drop! Read here: https://lnkd.in/dx4JXzfR

Today the future of engagement is one TAPPP away. TAPPP delivers high-impact, contextual commerce experiences. The solution drive results for global businesses by reimagining how customers interact with entertainment — one TAPPP at a time.

📣 Don’t miss this essential feature when you're live! ❌ At Live Me Up, we’re committed to making video commerce simple and highly effective. That’s why we’re thrilled to announce our latest game-changing feature, a must-have for your live sessions: the Live Widget! 🌟 What’s the Live Widget? 🌟 The Live Widget appears on your website when you go live. It notifies viewers on your site about your live session, and with one click, your live shopping session opens in autoplay mode. Why integrate the Live Widget? 🤔 ✅ Simplify the path to purchase: A seamless transition keeps customers on the path to purchase. 🤝 Boost brand loyalty: Engaging live sessions build a stronger connection with your audience. 📈 Drive real-time engagement: Showcase products, answer questions, and create urgency. Transform how you connect with visitors and turn them into loyal consumers with the Live Widget! 🚀

Customer Retention is particularly vital as ESPN Bet attempts to convert initial users into loyal customers who repeatedly engage with the platform. A recent SBC Americas article highlighted ESPN Bet's moderate success in its first whole week operating in NY State. Personalized experiences, targeted promotions, and ease of use are critical components in fostering loyalty and reducing churn in this space. Given the intense competition, where established brands already command significant market share, integrating the app powered by PENN Entertainment, Inc with its namesake ESPN while focusing on these retention strategies will be essential to ensure sustained growth and user engagement. #onlinebetting #sportsbetting #gambling #marketing #customerretention #loyalty