Talitha Monee’s Post

Running a small business is a lot of work, yet gratifying because I love my purpose. What I do struggle with is how to market my business on social media. Are high ticket influencers worth it? Am I the only one who doesn’t want the user to say it’s great because they are paid? I want them to say it’s great because it’s great! Can actual client testimonials be equally as influential over time? As I enter into small business ownership I welcome any advice or recommended reads you may have as to growing socially with honest integrity! And to those of you who are influencers, you are appreciated by those of us who are not tech savvy! #influencers #growyourbusiness #smallbusinessowner #character

It’s crazy how influencers, often distinguished from traditional celebrities, are increasingly prominent in so many settings. They grace panels, enjoy exclusive access to events, and even walk the red carpets at prestigious occasions like the Oscars. But, are they truly the right fit for these spaces? While influencers undoubtedly wield significant influence, it begs the question: should they be granted more access than those who’ve dedicated their careers to the industry? It’s a complex dynamic that challenges the traditional hierarchy. I’d love to hear your thoughts on this. Do you believe influencers deserve such prominence at celebrity events? Or should there be a reassessment of how access is granted? #Influencers #InfluencerMarketing #LetsChat #IndustryInsights #CelebrityEvents

In my behind-the-scenes conversations with brands, I’ve heard about a trend that I want to share here as an “insider” tip for #influencers. If you want to work with a brand, treat them like a client *now*. Which is to say, several of my colleagues acknowledged that they noticed influencers posting about their brands DAILY and felt compelled to establish formal partnerships with them. (This is a smart move, brand friends, because it’s always better to have a hand in crafting the conversation where and when you can.) Influencers—> you can’t do this with every (or just any) brand. Be selective. Make it count. If you approach it with a “you first” attitude, you’ll gain traction. #influencermarketing #marketingstrategy #professionaldevelopment

In 2024, your follower count comes second to your engagement rate 🔥 The days of picking influencers to promote your product or service based on their number of followers has gone 🙅♀️ 👉 Brands have realised that a larger following doesn't necessarily mean an engaged audience For example: Micro influencers were on a major surge for the last few years, the importance of niche was very heightened But I do think that's changing, too! The new sweet spot is going to be around the mid-tier, 50k - 800k, in my opinion 🫣 What do you think? PS: How’s my new hair style? #Social #Influencer #Marketing

“If you want to go fast, go alone. If you want to go far, go together.” This saying has never been more true for communicators today. That's why #influencers are key. Finding the right influencers that align with your organization is crucial, allowing you to build mutually reinforcing partnerships. Here's a four-step process for success with influencers: 🔎 Find aligned influencers 🤝 Build a relationship with shared values 🔁 Encourage two-way collaboration 📝 Involve influencers in content creation By creating a sense of common purpose, content creators can become supporters of your cause while still taking their own path. Follow the influencer guide in #EngagewithImpact for more inspiration! Thank you Jacques Foul Marco Vollmar (he/him) WWF WWF Germany.

The micro-influencer myth: Bigger isn't always better. Most brands chase celebrity endorsements. They're playing the wrong game. Here's why micro-influencers are the secret weapon: • Higher engagement rates • More authentic connections • Niche-specific audiences • Cost-effective partnerships But there's a catch: You can't approach them like traditional influencers. The key? Build genuine relationships. Here's how: 1. Identify aligned micro-influencers

Last year we saw an interesting shift in the #social sphere. While #influencers have long been seen as a good #tactical channel, the question became: "how to bring influencers at the #core of the big #idea?" How to treat influencers as a channel that technically could be compared to any 'traditional channel for launching an idea'. Could influencers be THE channel? How to make this bunch of individuals sing the same song and find ways to ensure cohesiveness while respecting the fact that many of them have a unique voice? I see social-first systems (for big ideas) as one of the big industry trends moving forward too, with influencer strategy and the craft of influencer creativity at the heart of it all. These systems have always been around (we've done these for years too), now they just seem to be getting on the driver's seat. Subscribe to our Supercharger Newsletter here: https://lnkd.in/gHmWeJNe Chris Smith Lilia Ng Tenny ker Cheryl Sharp-Paul Joanne Sim Yaqi Zhuang Samppa Vilkuna Teppo Heikkinen Jussi Solja Kristiina Heikkonen Pasi Tamminen Tommi Särkkinen Fredrik Herneoja Anne Karumo Emmi Kupari

Have you caught the latest trend yet? 🧐👀 Socio Genee has got you covered when it comes to finding top influencers! They have all the tips and insights you need to reach new heights with your next campaign. 🤩 With their network of micro and mega influencers across many niches, Socio Genee can surely introduce you to the perfect match to take your brand viral. 🤝 Just partner with them and grab the influencer marketing opportunities right away. 🤳 Hit us up today for influencer suggestions tailored to your goals and budget. We truly know how to #getnoticed and #growabrand like no one else! 📈💫Make those engagement rates skyrocket with their expert advice. 📏 Look between Q and R Follow us- @sociogenee Mobile No- 7303316649 Mail us- info@sociogenee.com #influencerswanted #socialstar #contentcreator #Instabrands #brandexperts #marketinggoals #discoverunder #SocioGenee

✨One of my favorite influencer campaigns that I ran was actually for my own personal business, where I design handbags and many more things through my company ARMINO WU! I worked with a handful of influencers and YouTubers, sending them personalized PR boxes, and they promoted my purses on their platforms for months! MONTHS! They loved the product so much that they were constantly promoting it, which evidently helped me with sales during my Black Friday push! The power that influencers have to influence people to buy is a beautiful thing to witness, and seeing your products resonate with them and their audience is incredibly rewarding🥲. #influencers #influencermarketing #talentmanager #contentcreator #marketing #socialmediamarketing

This is the most underrated influencer partnership in my opinion: 👉🏾 Event sponsorships I’m not talking about regular events where influencers get invited. I’m talking about events where brands invest into creator’s communities. Instead of inviting a bunch of influencers to an event and get them to maybe post about it on their stories. Why don’t brands sponsor events for creators and their audiences? Kind of like the 2015-2016 meet and greets brands used to co-host. I feel like there are so many more ways brands can collaborate with influencers instead of just doing the regular paid product videos especially in the era of community. I would recommend reading The Ultimate Guide to Influencer marketing written by my friend Stephanie and Eric Buttow to know a lot more about the different typed of influencer collaborations. What do you think should brands find other ways to collaborate with influencers? #influencers #influencermarketing