The Beauty Insider’s Post

Behind the glam of #NYFW shows are two POC women-owned companies revolutionizing the beauty industry. Jamielynn De Leon, owner of #RogueHouseSalon and #houseofannex, and Grace "Gretsha" Mercedes, owner of #iambookofbeauty and #bookoflashesbygretsha, have taken the initiative to change the way hairstylists and makeup artists work by emphasizing empowerment, respect, and community. According to the LedBetter Equality Database on Women in Leadership in 2017 (updated in 2019), approximately only 30% of major beauty companies in the United States were women-owned. Only 26% of small businesses were reported to be women-owned in Guidant's 2023 Women in Business Trends, 23% of which were women of color. Rogue House and Book of Beauty are examples of how the current beauty landscape is shifting. As POC, women-owned businesses, their inception signifies the growing force of women in leadership. Their programs offer access, education, and communities where women support women. Guidant Financial

While campaigns such as this are very helpful in reframing the narrative around aging and ageism, brands can do more by consistently including non-celebrity and inclusive images of aging consumers. #ageism #agepowerfully #inclusivity

Our Founder & CEO Jacynth Bassett had the pleasure of joining Kaye Adams on BBC Radio Scotland yesterday morning to discuss the evolving perception of age in the modelling industry. With fashion month in full swing - and an exciting announcement coming tomorrow - it’s the perfect time to spark this important discussion. Over the past few years, we’ve seen an inconsistent pattern in age representation within fashion. Whilst it has overall improved, ultimately it still often appears as a fleeting “trend” rather than a meaningful commitment; many designers still lean on the stereotypical image of slim, Caucasian women with white hair when featuring older models. And whilst we absolutely LOVE & support the silver hair movement, we must also acknowledge women who choose not to go grey. True representation means inclusivity across the board: age, ethnicity, size, disability, gender and sexuality. And we need to reach a point where we truly celebrate age and embrace the intersectionality that comes with it. THAT is a mark of true authenticity and consistency; THAT is the sign that lasting, meaningful change is happening. In light of this, we have a big announcement tomorrow to address this issue head-on. Because representation matters, and it’s time for change 💪 To catch the full discussion, head over to BBC Radio Scotland, BBC iplayer or BBC sounds and listen to yesterday’s episode . . . . #AgeismIsNeverInStyle #RepresentationMatters #BBCRadio  #DiversityAndInclusion #OlderModels #DiverseModels #ModelRepresentation #LFW #NYFW #NewYorkFashionWeek #FashionMonth #AgePositive #PositiveAging #SilverModels #ProAge #ProAgeing #ProAging #Ageing #Aging #Ageism #MatureModels #AgeismInFashion #Longevity #GenX #BabyBoomers #Boomers

Saint Laurent's Creative Director Anthony Vaccarello has given a sneak peek of the remarkable & iconic Diana Ross as the featured face for their upcoming Spring '24 campaign👏 Over the past 12 months in particular we’ve seen an increased number of older famous women featured in fashion campaigns and myself & the Ageism Is Never In Style® team is HERE for it. Vanessa Redgrave and Mary Berry for Burberry; Dame Maggie Smith for Loewe; Charlotte Rampling for Massimo Dutti , Grace Jones for Wolford to name a few… But, like much of our global community, we are still eager to see non-celebrity age-inclusive and positive representation, and limited / no photoshopping in the images. And we are pushing more diverse age-representation, including size, shape, ethnicity, disability and sexuality. This is particularly important so that brands aren’t perceived as simply featuring older celebrities as a gimmick to appeal to younger audiences, rather than to speak authentically and directly to older consumers of a similar age. What’s more, we hope the increased featuring of older women isn’t just another flash-in-the-pan trend; in the mid-late 2010s we did see an uplift in older women in fashion campaigns (for example, Celine featured Joan Didon, aged 81 in 2015) , but we then saw a sharp decline until more recently. So let’s hope this is just the beginning - if so, this positive step marks a fantastic beginning for the year 2024! #dianaross #ysl #yvessaintlaurent #saintlaurent #2024energy  #icon #representation #agerepresentation #fashionicons  #agematters #proage #proaging #proageing #ageismisneverinstyle #agebias #age #ageing #aging #over70 #greypound #diversityandinclusion #diversityandinclusionmatters #dei #inclusivity #ageingpopulation #agingpopulation #proage #proaging #ageinclusive #genderedageism #ageism #agepositive

The future of beauty is inclusive, and the path there is clearer than you think. Demand for diversity in gender, race, age, and body size continues to grow. According to the Circana and SeeMe Index report, inclusive brands experience faster growth and can effectively improve their practices. Discover how your brand can lead the charge in inclusivity and enjoy accelerated growth.

🌟 Celebrating Diversity and Inclusivity in Beauty: Celebrating the power of diversity in beauty—because every shade, every face, and every story deserves to be seen. 🌍✨ 🌟 This year, the beauty industry is making groundbreaking strides towards true inclusivity. We're witnessing a powerful shift as brands expand their shade ranges, ensuring that every skin tone is seen, celebrated, and represented. No longer is beauty confined to a narrow standard. Today, it's about embracing the full spectrum of skin tones, ages, genders, and backgrounds. This movement isn't just a trend—it's a transformation. It's about creating a world where everyone can find products that resonate with their unique identity. As we move forward, let's continue to champion diversity and inclusivity in all its forms. The beauty industry has the power to redefine societal standards and uplift voices that have been unheard for too long. Let’s celebrate this progress and push for even more! 🔍 How are you seeing diversity and inclusivity reflected in the beauty industry? Share your thoughts below! #diversityinbeauty #inclusivebeauty #representationmatters #beautyforall #skintoneequality #beautyindustry #inclusivity #diversity #breakingbarriers #empowerment #celebratingdifferences #beautystandards #beautyrevolution #beyondthesurface

New research from Circana and SeeMe Index finds that inclusive beauty brands--or brands that depict people of all genders, gender expressions, races, skin tones, ages, body sizes, abilities, and sexual orientations in an accurate and representative way--grow 1.5X faster than less inclusive brands. Our report gives beauty brands a step-by-step guide to demonstrating inclusivity through their ads, product positioning, and external diversity commitments.

At Reflect, we embody diversity in everything we do 🙌. We have a diverse talent roster, including people from different sexual orientations and gender identities, different races, different age groups and with different abilities. We help our diverse talent by giving them the spotlight they deserve within the media! 🌟 Reflect also help brands and companies to develop diverse integrated marketing campaigns that build awareness, drive conversations, and help to better express brand positioning and organisational values related to inclusion and diversity. Are you a diverse influencer that would like to join our diverse and inclusive agency? Or are you interested in learning more about how we can help your brand? If so, please reach out to Jax Blake at jax@reflecttheagency.com📧. #Diversity #DiversityandInclusion #DandI #Inclusion #ReflectTheAgency #InclusiveTalent #InclusiveMedia Alt Text There is an image of 3 women: The woman on the left has dark/black hair that is tied up, and she appears to have the skin condition, vitiligo. She is wearing a nude strappy top. The woman in the middle is white with blonde hair that is also tied up and blue eyes; she is also wearing a nude strappy top. The woman on the right has brown eyes, and dark brown hair, and light brown skin, she is also wearing a nude strappy top. The women are posing close together with their heads touching, and they are smiling, There is an off-white/light grey frame around the image, and at the bottom of the image it says ‘Diversity.

There is power in unity! Last night, a group of women, moms, and entrepreneurs came together to channel our energy towards creating change in the beauty industry. We discussed the alarming truth that Latina business owners are often overlooked in the beauty sector, despite driving over 2 billion dollars in sales. Cultural ties make us natural supporters of Latina-owned brands, yet we represent only 1% of beauty brands in major retailers like Sephora and Ulta Beauty. It's time to shift this narrative and pave the way for more diverse representation in the industry. Let's continue to support one another and amplify our voices to make a meaningful impact. 💪🏽 SEPHORA Ulta Beauty #LatinaEntrepreneurs #UnityInDiversity #BeautyIndustry #WomenEmpowerment #DiverseRepresentation #SupportLatinxBusinesses #EmpowerEachOther Latinas in Beauty Evette Rios

Call for Women in the Heights: DRESS To mark the fifteenth anniversary of the beloved Women in the Heights exhibition, we invite artists to submit works that explore the many aspects of the subject of “Dress.” Throughout history, we have used clothing to shield our bodies from the elements; it has also been an important form of expression/oppression for individuals and communities. Clothing certainly doesn’t determine our value as human beings, but it shares and/or hides information about ourselves, our circumstances, and our experiences. Clothing is a complex subject. Do we judge each other based on clothing? When do we choose to “dress up” or “dress down”? Why do we “dress to impress”? Do we wear an imposed or chosen uniform? Has COVID impacted the way we dress? Is there a gender bias in dress codes? What is the impact of “fashion standards” on our wellbeing? We invite artists to approach all aspects of the subject, from the societal to the personal, from the individual to the collective, and from the literal to the poetic. More Info: https://lnkd.in/g5HqP5sV #NoMAA #NoMAAGallery #UptownArt #UptownLove #WashingtonHeights #Harlem #Inwood #InTheHeights #WestHarlem #UptownCollective #UptownCollectiv