Johnson Group’s Post

THIS is the FUTURE of Advertising and PR. What happens if you produce a 30-second commercial for Taco Bell in just a few hours with a budget of a couple hundred euros? You end up with a piece that can stand up to a conventional campaign that takes weeks to make and costs hundreds of thousands. Thanks to the use of AI-assisted systems like Runway, Midjourney, Premiere, etc., Jas Spearman made these pieces at home from his living room table. Without any video shoots, models, crew. Here's an ad for Puma, also made using AI. https://lnkd.in/ddgGBEht THIS is the future of advertising and PR. In just a few hours you can create videos where it's all about creativity rather than budget. This allows you to react to events or trends in the shortest time.    The next step in evolution will be the individualized video.

IT IS BOT-VERTISING... When you count the number of characters in your communication instead of the character it is painting of your brand... You are optimizing your communication TO ENGAGE WITH AN ALGORITHM -- and not actual consumers. That isn't Advertising -- it's Bot-vertising! #WordCount #CharacterCount #ShortcutToIrrelevance #EndOfRant

How does this brand manage to pack a simple HUMAN TRUTH in itsy-bitsy videos every single time ♥️ Props to #IKEA and their creative partners across markets for mastering the art of talking to young parents with some smooth VISUAL REFRAMING of purchase drivers (from functional to emotional) in some of their recent campaigns. This is their latest courtesy McCann in the Middle East. Very relatable. And nice touch with that music (“In The Hall Of The Mountain King”) from The Social Network. This is just one from a series of videos in this campaign. #Brands #Marketing #Advertising #Insight #Furniture

Day: 02 A perception of artificial intelligence, when it gets out of control, things will happen that we would not expect #Visualizations_day02 #visualizationAugust #visualizationAugust2023 #manipolationdseign #manipolation #possterdesign #advertising #socialmedia #artdesign

Timex's⌚ latest campaign featuring Ananya Panday asks viewers to waste their time!😨 Well, everyone deserves time for 'themselves' and self-love and Timex's third campaign collab with Ananya is all about it and more⭐❤ #DigitalAdvertising #Marketing #Advertising #DataPrivacy #Business #TechTrends #socialmedia #Advertising #digitalmarketing #creativity #marketing #adagency #creativeagency #advertising #digitalagency #creativethinksmedia #RitzMediaWorld

Got 3 minutes to make your ads more memorable? That's how long it will take you to read our insightful blog via WTAE Hearst Pittsburgh's advertising site: https://lnkd.in/ea4weXsY #lifehacks #advertising #marketing #addesign #adcopy

85 seconds of #WhatWeDo at #RGBlue From crafting strategic visions to bringing them to life, this reel teases a full range of services. For almost 20 years we've been helping local brands find their voice and international brands find a local voice. Let's connect and explore how we can help you. We don't just talk strategy, we execute it across #Advertising #DigitalMarketing #EventManagement #Media and #Production

Let's shake things up or should we say twist it. The bees were tasked with doing a tongue twister. How did the bees do? Follow the hive for more doses of fun. #digitXplus #theHive #Digitalmarketing #advertising #branding #paidmedia #mediaplanning #AppDev #Socialmedia #contentcreation #advertisingagency #strategy

It's the shared values, traditions, and perspectives that not only shape the internal environment but also project a distinct image to the world. #Culture #DigitalMarketing #SEOtips #DisplayAdvertising #NativeAds #ProgrammaticAds #CybertronAds #Advertising

🌟 Check out this amazing video showcasing how a leading beauty brand conquered the challenge of reaching a younger audience with Enhanced In-Scene Advertising, by teaming up with Rembrand! 🙌 https://lnkd.in/gK7A8m-r #Rembrand #opportunity #creativity #creative #AI #artificialintelligence #productplacement #advertising #marketing #technology