The Drum’s Post

Join us for an engaging live webinar where we'll explore how brands can create seamless mobile experiences that foster customer loyalty and boost retention📲 Tune in tomorrow, October 8 at 4:30pm GMT to hear from industry leaders: 🎙️ Richard Draycott, associate editor at The Drum. 🎙️ Thomas Butta, CMO at Airship. 🎙️ Sienne Veit founder of Invisible Stuff (formerly CPO at Kingfisher plc) 🎙️Nithin Ramachandra, Head of new services, Vodafone. Register now: https://lnkd.in/eNkaK5CE

Podge marks the end of an era and the start of a bold new chapter 🎉 At their latest event celebrating 30 years, it was announced that Design Podge and Digital Podge will merge into The Podge Lunch—a future-focused space for creativity and collaboration. The Drum joined inspiring speakers like Lee Bofkin and Tim Marlow, while Pearlfisher reimagined guests as historical figures sharing their pearls of wisdom. Here’s to the next chapter! #Podge30 #CreativeFuture #PodgeLunch Podge Events

1 in 2 women experience pain dismissal 💊👎 Nurofen highlighted this upsetting fact with an activation, that invited women to share their raw and emotional experience of pain dismissal. Produced by McCann London and Reckitt - this activation helped raise awareness and ultimately fight for change. #TruthWellTold #SeeMyPain #GenderPainGap #Nurofen

📣We are thrilled to introduce our final speaker for the upcoming panel discussion: Nithin Ramachandra, head of new services, Vodafone! Join us tomorrow as our speakers share insights on mobile-first CX for 2025. Don't miss out on this opportunity to engage with thought leaders and be part of the conversation! 👉 Register now: https://lnkd.in/eNkaK5CE

AI is rapidly transforming industries, and leaders are eager to harness its potential. However, while 83% of decision-makers are optimistic about AI, fewer than half are actively amplifying its impact. A new report from WE Communications reveals that 83% of global leaders are optimistic about AI's potential, yet less than half have a plan to amplify its impact. Discover more insights here: ://https://lnkd.in/e5AuiZSV

After a week of fashion passion exploring Marc Jacobs’ unhinged TikToks, Loewe’s marketing mastery and why the hell all the fashion houses “ruined” their logos, culminating in an agency fashion show, I think we can safely say that this is our favorite focus yet. Buckle in for the silkiest weekend read we can offer.

ADLAND’S GOT STYLE 🔥 This week we asked marketers to send photos of their best work outfits. Responses included some denim-denim ensembles, bright-coloured work trousers and matching sweater vests. What an awesome way to end our Fashion and Beauty Focus week on The Drum 🥁 There are plenty more outfits, where these came from - check it out on The Drum: https://lnkd.in/e9u6em-8 #workfashion #outfits #adland COY! Communications VML CALLING Seen Presents Culted

🌍B2B World Fest 2024 is back and bigger than ever! 🌎 Join us in London and Chicago on November 20 as we bring together top B2B marketers, innovators, and change-makers to tackle the industry's hottest topics. From AI to storytelling and everything in between, this is the global stage for B2B excellence. Want your brand to be at the center of it all? Get in front of decision-makers and lead the conversation. Find out more: https://lnkd.in/ehkYwzRZ In partnership with BBN - The World's B2B Agency #B2BWorldFest #B2BMarketing